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COI: Cost of Inaction United Breaks Guitars

Laurel Papworth

What ensued online was comprehensively a brand trashing and demonstrated what happens if you don’t pay attention to social media – even just monitoring it – it can cost your company $180,000,000. This is a follow on from my posts on Cost of Inaction , also Steak and Shake and Apple vs Engadget. Read more at: [link].

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11 Myths of Social Media Marketing

Webbiquity SMM

While recent studies show that about half of marketers say that social media reduces their overall marketing costs , it is by no means without a price. The primary budget effect of social media marketing is to shift costs from media buying to labor. Share this on Technorati. And see myth #1 above. Not really. Share this on Mixx.

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Skype Offering $10 for 3-month Premium Subscription

Idaconcpts

Skype is partnering with Groupon to offer $10 for a three-month Skype Premium subscription, which gets you unlimited international Skype-to-Skype calls, face-to-face video chatting, video conferencing, instant messaging and low-cost calls to non-users. Share this on Technorati. Check it out: Tweet This! Share this on Facebook.

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How Conference Calling Helps Your Business

Idaconcpts

The most obvious reasons are savings in time and money which are often the main costs when organizing and arranging face to face meetings. It is not only the monetary costs associated with the travel mode, air flight and train ticket or car mileage costs in reaching destinations that are generated, but there are also travel time costs.

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Top 10 Tips on Planning a Blogger Event

Mindjumpers

Cover all transport costs – blogging for many is a hobby and therefore any costs incurred are not tax deductable. If you are expecting a blogger to travel to an event, you must expect to cover these costs. Similar Posts: Getting Your Core Skill Set Ready For Social Media. The (R)evolution of Social Media Bloggers.

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How Twitter Celebrities Monetize Their Accounts

Idaconcpts

MyLikes contacted its portfolio of high profile influcencers to negotatate cost-per tweet campaigns. According to MyLikes, in the cost-per-tweet campaign, 10 tweets by high profile MyLikes influencers directed their followers to Kayak’s website, and resulted in 16,626 click throughs. Share this on Technorati. Get Shareaholic.

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Score $5 Movie Tickets TODAY ONLY

Idaconcpts

Note: IMAX tickets in some cities cost more than the $10 voucher, so you’ll have to pay the difference. Share this on Technorati. Dear readers of idaconcpts.com, I just got a tip from Groupon that they have a $30 for 6 movie tickets offer (that’s just $5/ticket!). But wait…it gets better. Share this on LinkedIn.