Oktopost

JANUARY 31, 2024

When employees share content that leads to conversions, it signifies a direct impact on the company’s bottom line. Furthermore, understanding conversion rates helps in refining content strategies. When employees share company content and endorse products or services, it expands the audience’s reach.

ROI 62

ROI Engagement Metrics How To 62

Hootsuite

JANUARY 11, 2023

Good news: There are plenty of places to find cheap or free TikTok templates that can help you reduce the stress (and cost) of creating video content. A TikTok template is a pre-made video model that others can use as a starting point to create their own engaging and entertaining content. What are templates on TikTok? Source: Vimeo.

Template 102

Template Templates Vimeo Cost 102

Twist Image

MARCH 11, 2017

How many brands are creating content that you just can't wait for? . We've been looking at this content marketing space for some time now. It wasn't the first corporate blog. These brands can put that content on their own website, app, blog, etc. Still, how many of these brands have "must see" content. Make a list.

Content 55

Content B2B Press Release Publishing 55

Webbiquity SMM

DECEMBER 13, 2018

Not only can building a presence on the platform help to boost brand awareness, but it allows you to provide users with quality content, which in turn enhances your status as a trusted, go-to source in your industry. You can make it compelling and engaging with dynamic content including reviews, videos, slideshows, and more.

LinkedIn 179

LinkedIn Company Comparison Meme 179

Oktopost

APRIL 26, 2024

With employee advocacy, your lawyers can post thought leadership content that showcases their legal knowledge and enables them to build trusting relationships with potential clients. A recent Oktopost study found that legal services posted significantly less advocacy content per day than other sectors.

Social Media Management 62

Social Media Management Social Media Reputation Platform 62

Pam Moore

MARCH 8, 2018

A brand is not a logo, colors, fancy tag line or even a fancy Super Bowl commercial. It’s humans who click like, pin, post and share the content the humans in your organization write. They don’t think like a cash register or corporate building. Human brands don’t talk like robots or corporate collateral. Talk like humans.

Brands 167

Brands Training Policies Template 167

Sprout Social

OCTOBER 16, 2023

Every generation has a different relationship with social , but regardless of age, there are some common factors all ages are looking for from brands: responsiveness, authenticity and entertaining content. However, promotional and entertaining content don’t have to be mutually exclusive.

Brands 115

Brands How To Authentication Collaboration 115

Twist Image

MARCH 5, 2011

"What type of content should my company be producing?" They must accept the fact that in a world where consumers have an expectation of finding content, you must think like those who create the best content. The best content is not created by Marketers. The best content is created by Publishers.

Types 111

Types Findability Company Content 111

Twist Image

APRIL 12, 2012

Marketers are busy telling their clients to start producing content or suffer the wrath of becoming irrelevant. Content needs to be created for a captive audience and we may - very well - be selling a bill of goods here. We're telling brands to create content. Short content (be on Twitter !) and long content (blog!

Content 111

Content Vimeo Apple Curation 111

Sprout Social

MAY 19, 2021

Whether you’re liking a tagged post or addressing a lukewarm review, the way you interact with your followers has a huge impact on customer satisfaction and retention. If you notice a specific content type or subject is driving more interest than others, test it across channels. They share brand content.

Engagement 136

Engagement Brands Review Influencer 136

Twist Image

APRIL 14, 2011

What makes content dance? Whether it's a Twitter feed, a Facebook page or a corporate Blog, I'm often asked for my thoughts and perspective on not just the design and usability, but the quality of the content. So, I'd make a terrible judge on American Idol and I tend to be light on content criticism. Confession time.

Content 110

Content Marketing Publishing Journal 110

Visually SM

JULY 20, 2020

Among the best Content Marketing strategies, interaction on social media is one of the best when it comes to bringing results in the short and medium terms. With the right content, you will be able to retain and delight users with thought-provoking and highly engaging content. What is social media interaction?

Social Media 130

Social Media Engagement How To Social Networking 130

Harp Interactive

MARCH 9, 2010

Here is how I categorize their approaches: 4 Corporate Approaches toward Social Media Participation. 12 Tips for Corporate Social Media Policy Guidelines. Corporations should include social media policies in their general business conduct policy and guidelines.

Guidelines 270

Guidelines Policies Social Media Brand Monitoring 270

Twist Image

JUNE 30, 2016

Content marketing professionals would lead you to believe that the "cream always rises to the top," and that the truly great brands who are leading the charge in content as media, are the ones who are creating the best, most valuable and utilitarian content (and, that you should do the same). You can control your content.

News 56

News Content Training Study 56

Sprout Social

FEBRUARY 18, 2020

It extends out to posts that write about your brand without tagging you. While you’re monitoring, you can tag incoming messages that will later on be used to generate listening queries and reports. In the below post, Project Juice was tagged on the photo and in the location. Posts that tag you in their photo.

Social Media 136

Social Media Strategy Brands Airlines 136

Webbiquity SMM

JANUARY 30, 2020

Branding matters as much in B2B as in consumer marketing; if you were trying to sell 10,000 laptops to a large corporation, would you rather be selling Dell or some unfamiliar no-name knock off?). This can help you keep your content style consistent. This can help put your content in front of the most relevant audiences.

Brands 159

Brands Airlines Hashtag Influencer 159

Sprout Social

AUGUST 24, 2022

To give you a glimpse into how our social media and public relations teams collaborate, I talked to Aisha Quas, our Brand Communications Strategist, and Abigail “Abby” Schmitt, our Corporate Communications Strategist, to get their perspective on what public relations means in today’s world and what steps brands should take to amplify their brand.

Collaboration 82

Collaboration Brands Team Project 82

SocMed Sean

AUGUST 23, 2019

You feel as though it has great content. In each of these situations, the issue points to one primary problem…content. Not necessarily with the content you have created for the course itself, but with the content that is designed to generate interest in the course. You know…the marketing content.

Course 178

Course SEO Engineering URL 178

agora pulse

OCTOBER 6, 2020

Table of Contents. Sharing content. In a study by Horizon Media, 81% of millennials expect companies to make a public commitment to good corporate citizenship. Share Your Content to the Most Popular Groups on LinkedIn. Tag us in your best winter pet pics to win pet accessories worth $100 from …. Collaborations.

Social Media Management 183

Social Media Management Social Media Trends Meme 183

Sprout Social

NOVEMBER 18, 2020

But in 2020, more than half of consumers (55% overall and 65% of millennials) say they expect brands to go beyond corporate statements and donations and announce new initiatives, goals and involvement in industry-wide coalitions. We’d love to hear your thoughts on social—tag us @SproutSocial.

Activities 116

Activities Brands Social Capital Compete 116

Twist Image

OCTOBER 11, 2014

To this day, when we think of corporate culture, it''s hard not to think of Disney. After his stint in in Tokyo, Lipp returned to Disney headquarters to lead their corporate training initiatives. corporate culture. corporate training. Tags: business book. Disney is the most wonderful place on earth, right?

Training 86

Training Google Team Publishing 86

Later

MAY 28, 2021

Creating content that features testimonials — whether through a quote post or video — can strengthen your credibility and build trust. TIP: Tag the customer in the LinkedIn post to leverage their network and expand your audience. LinkedIn Marketing Tip #1: Share Customer Success Stories and Testimonials .

LinkedIn 100

LinkedIn Brands Marketing Airlines 100

agora pulse

OCTOBER 8, 2019

Sure, hashtags and tagging are second nature to you—but do you expect everyone else to understand how to use them? Corporate training elements may include … A basic presentation introducing the concept of employee advocacy to your organization. Providing access to any materials needed such as videos, JPEGs, and content.

Social Media 84

Social Media Guidelines Hashtag Training 84

agora pulse

APRIL 15, 2020

According to Jenn, people assume that Instagram is going to hide your content in hashtag results if you use certain hashtags too often. Instagram pods are simply group DMs between a bunch of people who agree to help promote each other’s content. But that has no impact on how your content ranks in everyone’s feeds.

Questions 154

Questions Instagram Hashtag Social Media 154

Oktopost

NOVEMBER 16, 2023

Discover what interests them, the content they enjoy seeing, their pain points and frustrations. Ultimately, brands can leverage social data to optimize marketing strategies, manage reputation, foster better customer relationships, and sustain profitable growth. If not, it could be time to change your content pillars.

Analysis 69

Analysis Data Sentiment Metrics 69

agora pulse

OCTOBER 8, 2019

76% of individuals surveyed say that they’re more likely to trust content shared by “normal” people than content shared by brands. Sure, hashtags and tagging are second nature to you—but do you expect everyone else to understand how to use them? Providing access to any materials needed such as videos, JPEGS, and content.

Social Media 84

Social Media Guidelines Hashtag Training 84

Hootsuite

DECEMBER 13, 2022

Video may be the first thing you focus on when creating content for TikTok, but even the best video isn’t complete without a good caption. Whether your video content is humorous or you want your caption to be clever, these captions should help elicit a “lol.”. Don’t let corporate find out. laughs in corporate*.

Hashtag 105

Hashtag HootSuite SEO Travel 105

Twist Image

MAY 13, 2014

I was taken aback by some of the data that was released yesterday in a WP Engine study on how consumers prefer original content from brands. The biggest surprise is in how much value consumers derive from corporate blogs (of course, with the caveat that they are rich with valuable information and delivered in a non-sales-like manner).

Press Release 104

Press Release YouTube Influencer Blogger 104

Socialmedia.biz

MARCH 25, 2021

A company or a person posts a Tweet or an Instagram post that links to a piece of content, followed by a dozen (or unbelievably, sometimes more) hashtags. Initially, hashtags were created for content tagging. Today, hashtags help users in a few key ways: Content Tagging. You see it all the time. Chat Hashtags.

Hashtag 78

Hashtag Brands How To Conference 78

Sprout Social

JUNE 7, 2022

” — Abigail Schmitt, Corporate Communications Strategist at Sprout Social. Important timeline information : Be clear about any content review deadlines. Still, if you want a tag you can use across all networks, you’ll need a branded hashtag. Create listing day content. Request social team feedback. Hi, Times Square!

Strategy 115

Strategy How To Hashtag Team 115

Firebelly

AUGUST 11, 2010

Digitalia | Indianapolis Social Media Marketing « Fridays 5 Fun Social Media Finds | Main | 5 Helpful Social Media Must Reads » August 11, 2010 Firebelly VP Co-Authors Corporate Blogging for Dummies (Out Now!) Corporate Blogging for Dummies , co-authored by Firebelly Vice President Chantelle Flannery is now available for purchase!

Paid Search 159

Paid Search SMS Syndication Social Bookmarking 159

Mindjumpers

MARCH 11, 2011

To get your fans to interact and engage in dialogue, the best content to share can often be short and catchy. Use @tagging strategically. On Facebook, a tagging feature is available when seeking to post an update about a person, brand or cause. There need to be coherence among these goals to maintain a corporate identity.

Social Media 267

Social Media Tips How To Engagement 267

Bill Hartzer

MAY 14, 2010

For this search engine optimization tip, let’s talk more about content and adding content to your web site. You would think that when planning a new web site or a totally new version of your web site that you can sit down, make a list of web pages, create the content, and forget about it. How Do You Create Content?

Engineering 100

Engineering Sites Widget Tips 100

Twist Image

OCTOBER 28, 2011

Over the course of my career, I've had the pleasure of being on both sides of the content creation fence: some days I am the person conducting the interview, and on other days, I am the subject matter. Here are the 10 questions that every content creator must ask their subject: How do you spell your name? content creator.

Questions 100

Questions Content Journal LinkedIn 100

Techipedia: Tamar Weinberg

DECEMBER 13, 2011

Content Optimization. Every page on the website should have unique, high-quality content using proper optimization techniques. Homepages should have a bare minimum of one paragraph of keyword-rich content. Each page should employ a content hierarchy to establish importance of key phrases.

NoFollow 198

NoFollow How To SEO Engineering 198

Mindjumpers

SEPTEMBER 24, 2010

In little over ten years, the corporate site has become a crucial component of the marketing and communication strategy. In some cases social networks can also be social media hubs and even the corporate website offers various – underused – possibilities regarding social media marketing. Content plays a crucial role in this.

Social Media 220

Social Media Forums Disqus Social Networking 220

Mindjumpers

MARCH 23, 2012

If you are one of those corporate individuals, who want to boost their business through social media, this progress only means that you have to keep up with it or you may end up behind the times. Posts – If you want to put up an article or any content, make it visible to the public.

SEO 258

SEO Google Strategy Adwords 258