Techipedia: Tamar Weinberg

MARCH 10, 2010

“What are good companies to target? Overall, the questions were basic and I worried that the individual was looking to target companies for clients before actually understanding the nuances of the culture of Internet marketing as a whole. We’d exchange greetings when we passed in the dormitory hallways. . Word travels.

Marketing 240

Marketing How To SEO Training 240

Techipedia: Tamar Weinberg

SEPTEMBER 6, 2012

While smaller companies will struggle to maintain the level of content creation that large corporations with extensive marketing budgets can, they are at no significant disadvantage when it comes to using social media for community building and customer service. Social marketing is conversational marketing in large part. Like this post?

ExpressionEngine 156

ExpressionEngine Compete Hosting Widget 156

Techipedia: Tamar Weinberg

DECEMBER 10, 2008

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Marketing , Opinion , Social Media > The Ultimate Social Media Etiquette Handbook The Ultimate Social Media Etiquette Handbook by Tamar Weinberg on December 10, 2008 Share Social media mimics real relationships — in many cases.

Handbook 279

Handbook Social Media Web 2.0 StumbleUpon 279

Techipedia: Tamar Weinberg

JANUARY 17, 2012

I once worked for a company that had been kicked off eBay and Amazon for bad customer service (not my fault, honest!). In the old days before the Internet, angry consumers had little recourse if they were mistreated by a company. These days, one bad customer experience is all it takes to destroy your company’s good reputation.

Adwords 171

Adwords Price Review Privacy 171

Techipedia: Tamar Weinberg

FEBRUARY 29, 2012

Because social media is largely personality-driven, a savvy entrepreneur can level the playing field against much larger competitors and establish his company as a widely recognized, credible source. Here are 20 social media marketing errors that send people running, that make them tune you and your company out. Like this post?

Social Media 206

Social Media Brands RSS Publishing 206

Techipedia: Tamar Weinberg

AUGUST 7, 2012

Some companies do this better than others do; however, one example that I can’t get enough of is from Domino’s Pizza UK. The Social Side of Brand Management is a post written by Tamar Weinberg. ]. The post The Social Side of Brand Management appeared first on Techipedia | Tamar Weinberg. Like this post?

Brands 184

Brands Reputation Domain Name Review 184

Techipedia: Tamar Weinberg

JULY 24, 2012

Flood these sites and accounts with as much content as you’re able to produce — whether it’s information about your company, testimonials, positive reviews, or whatever else. Bad Online Reviews: What They Mean For Your Business is a post written by Tamar Weinberg. ]. He leads the team at www.reputationchanger.com. [

Review 162

Review Hotels Reputation Construction 162

Techipedia: Tamar Weinberg

AUGUST 11, 2011

Tamar Weinberg has given her two cents on Google+ below (with related discussion here ): What’s Next? Since I use social media to market my company, and myself, I personally am struggling with this feature. is a post written by Tamar Weinberg. ]. After telling her my thoughts, her response is below. Like this post?

Google 177

Google Hitwise Social Networking comScore 177

Techipedia: Tamar Weinberg

OCTOBER 19, 2009

He is extremely devoted to empowering individuals and companies about marketing, networking, reciprocity, and social media. Wes Reply Kyle Reis October 20, 2009 at 8:57 am (Written at 6:49am) Great post, Tamar. Reply chiropractic October 20, 2009 at 2:04 pm Love this post Tamar. He gets up when it’s dark. Answers Yahoo!

MySpace 153

MySpace Consultant Yahoo StumbleUpon 153

Techipedia: Tamar Weinberg

JANUARY 24, 2012

When my company, Small Business Trends, LLC, first purchased BizSugar in the summer of 2009, the best way I could describe it was as a miniature version of Digg, except that BizSugar focused soley on sharing information geared toward small and mid-sized businesses. This is a guest post by Anita Campbell. This is still true. Like this post?

Small Business 200

Small Business WordPress Communities Content management systems 200

Techipedia: Tamar Weinberg

MARCH 27, 2012

The articles either end there or conclude with a self-congratulatory remark by a company rep. These stories – and the campaigns and companies they showcase – are missing an important element: the human element. Now, it’s more than just at award time when companies when should express gratitude – although I’ll speak about that later.

Social Media 186

Social Media Real Estate Survey Eventful 186

Techipedia: Tamar Weinberg

OCTOBER 11, 2011

Using social media as a tool to position yourself or company as an expert is how you are going to gain your followers’ trust. Tweet industry news as well as your company’s current events. If you tweet for your company or any public figure, let your followers know there is more than one person running the account.

Social Media 241

Social Media News Industry Feed 241

Techipedia: Tamar Weinberg

NOVEMBER 9, 2011

Companies were more or less in control of when and how they targeted consumers and tasks involving branding tended to be mostly contained in-house. Done correctly, good branding in today’s digital age can boost your company more than ever before, but the key is consistency otherwise it may do more harm than good. Like this post?

Brands 185

Brands Software Guidelines Travel 185

Techipedia: Tamar Weinberg

JUNE 13, 2012

For many of our clients, companies in B2B niches such as bulk gloves and small business merchant account processing , social media, content-drive or author-driven content, and personalized search visibility have never seemed particularly relevant. is a post written by Tamar Weinberg. ]. Where To from Here? Will SEO Exist in 2015?

SEO 228

SEO Paid Search Metrics Google 228

Techipedia: Tamar Weinberg

MAY 22, 2012

Now for the fun part, creating a meme that can be used to market your company while still appealing to the masses. The key is in getting people to pay attention first, and then adding your company almost as an afterthought at the end. How To Use Memes to Promote Your Business is a post written by Tamar Weinberg. ].

Meme 176

Meme How To Flickr Insurance 176

Techipedia: Tamar Weinberg

SEPTEMBER 6, 2011

For business promotion with social media, the growth and maturity stages would be ideal for business promotion with social media, and it could be argued that it is better for companies to adopt earlier in the introduction phase for enhanced visibility and overall socially savviness. How can social media benefit your business? Like this post?

Social Networking 221

Social Networking MySpace Yahoo Case Study 221

Techipedia: Tamar Weinberg

DECEMBER 27, 2011

What the Updates Mean for Your Company. Each Panda update meant something different for each company. Consider a few of the ways your company can follow the new Panda guidelines: Create new and original content. Looking Back on the Year of the Panda: Google Algorithm Changes is a post written by Tamar Weinberg. ].

Google 176

Google Small Business Engineering Guidelines 176

Techipedia: Tamar Weinberg

OCTOBER 25, 2011

Less than a year later, she was sent packing up her desk, a casualty of a company that jumped into that shiny toy syndrome that people call social media. Any job descriptions and statements of work do not have a place without an itemized list of desired outcomes that benefit the company line. Manage and grow our fan base on Facebook.

Social Media 271

Social Media Consultant Buy Feed 271

Techipedia: Tamar Weinberg

JULY 17, 2012

She writes for HigherVisibility SEO , a nationally recognized SEO consulting firm that offers online marketing services to a wide range of companies across the country. is a post written by Tamar Weinberg. ]. appeared first on Techipedia | Tamar Weinberg. Connect with Higher Visibility on Google+ and Twitter to learn more! [

Tools 138

Tools Directory URL SEO 138

Techipedia: Tamar Weinberg

MARCH 1, 2011

When social media started getting popular with businesses, there was a lot of excitement from consumers because they could now interact with companies on a more personal level rather than dealing with companies just like another transaction. 5 Ways Social Media is Like a Great Friendship is a post written by Tamar Weinberg. ].

Social Media 234

Social Media Crowdsourcing Survey Communities 234

Techipedia: Tamar Weinberg

SEPTEMBER 20, 2011

Emails about new followers on Google+, new DMs on Twitter, new newsletters from my favorite bloggers, cron job notifications, HARO emails — these emails are being auto-archived. I can read newsletters at my convenience. That goes for social media newsletters from my LinkedIn connections. Do I need them? Do I want them?

System 231

System Newsletter List Types 231

Techipedia: Tamar Weinberg

JUNE 19, 2012

They feel a stronger connection with your company, increasing the chance that they’ll stay customers for a long time. The company works with small business internationally to keep online retailers running efficiently while offering them high-value marketing tools. Medium to enterprise companies may require more powerful solutions.

Cost 135

Cost Communities Drupal Forums 135

Techipedia: Tamar Weinberg

FEBRUARY 14, 2012

Tell a Story : The stories surrounding your company or organization are the only things that differentiate you from your competitors. Customer testimonial videos are the best way to showcase the kind of exciting, high praise that companies are seldom willing to or able to give themselves. Corporate story. Like this post?

Video 189

Video Brands How To Fashion 189

Techipedia: Tamar Weinberg

NOVEMBER 16, 2011

Even if you do not know much about it yourself, check for these qualities and these answers: At the very least, someone hoping to get a job with your company should have a Facebook, Twitter, and LinkedIn account. Understanding of SEO and Analytics —Getting your company online is no doubt crucial to the success of a business.

Marketing 162

Marketing Insurance Directory SEO 162

Techipedia: Tamar Weinberg

NOVEMBER 22, 2011

Andy Havard is a Marketing Executive at Skeleton Productions, a UK based Internet video production company. [ How To Monitor Your Three Essential Internet Marketing Strategies is a post written by Tamar Weinberg. ]. Like this post?

Strategy 213

Strategy Klout Marketing Overview 213

Techipedia: Tamar Weinberg

SEPTEMBER 27, 2011

Even better, individuals (known as Facebook fans) can “like” or add your company as a “friend”; therefore staying notified of any special deals or messages you send out. After all, there are a lot of alternative reasons someone may “like” your company: They were in contact with you once, so they say “why not?” Sycapse’s Findings.

Facebook 172

Facebook Study Small Business Nielsen 172

Techipedia: Tamar Weinberg

APRIL 3, 2012

It captures an expanded spectrum of values and criteria for measuring organizational (and societal) success: economic, ecological, and social, and makes a case for companies to account for the full cost and impact of doing business. A TBL company seeks to benefit many constituencies because of interdependency, not exploit them.

Social Media 150

Social Media Energy Cost Communities 150

Techipedia: Tamar Weinberg

MAY 15, 2012

The way content is shared today changes online marketing, putting content to the forefront of what users, companies, brands and products are about. The New Model: How Google+ “Gets” Content is a post written by Tamar Weinberg. ]. This is a guest post by Joel Harrison. Like this post?

Google 193

Google Content URL SEO 193

Techipedia: Tamar Weinberg

MAY 19, 2011

Indeed, social media is useful in at least six parts of your company’s functions : sales, marketing & public relations, customer service, research & development, human resources, and executives & management. Large companies seem to fail at social media in many ways. All in all, it sounds really lovely.

Engagement 221

Engagement Telecommunications Domain Name Issues 221

Techipedia: Tamar Weinberg

JANUARY 11, 2012

After taking the social media plunge, companies quickly discover that it is vastly more complicated and time-consuming than they thought. But companies must avoid a panicky response, because hiring a social media marketing (SMM) partner requires careful study. This is a guest post by Brad Shorr. The normal response is, HELP!

Social Media 168

Social Media How To Marketing Syndication 168

Techipedia: Tamar Weinberg

AUGUST 31, 2011

All four of them were relatively larger companies and were interested in talking to us about reselling our product or integrating it with theirs. We did get many large companies that had heard of our name because of seeing the press release. Mukund Mohan is the CEO of Jivity, a social commerce and brand merchandising company.

Press Release 142

Press Release Patterns Marketing Klout 142

Techipedia: Tamar Weinberg

SEPTEMBER 13, 2011

Update your profile every few months to reflect changes in what you’re doing and how you’re doing it – especially if you’re changing roles within the same company or moving to another company. LinkedIn can be one of the best places to find individuals or companies interested in investing in your own efforts.

LinkedIn 234

LinkedIn Tips Statistics Groups 234

Techipedia: Tamar Weinberg

APRIL 17, 2012

If not, there are video production companies who can do it for you and not necessarily at a killer expense. Find a handful of production companies and compare their prices, what they are offering, and ultimately, their attitude; you want to work with the team that shows almost as much enthusiasm as you for your project. Like this post?

Video 178

Video Strategy Marketing How To 178

Techipedia: Tamar Weinberg

JANUARY 12, 2011

I knew that as a community manager myself, I had to ask her about her own experiences with social media within a company that seemed to have been an early adopter of sorts in the social media community management realm. Even though it’s a big company, everyone seems to have ownership over specific areas. I use Google Alerts for this.

Sports 204

Sports Communities Social Media Forums 204

Techipedia: Tamar Weinberg

OCTOBER 18, 2011

For example, Food Should Taste Good is a small company focused on making healthy snacks that taste good (duh!). Julian Rockwoord is a Product Manager at Signal , a Chicago-based company that gives small businesses a simple product that unifies email, mobile and social marketing in a single platform. Like this post?

Small Business 206

Small Business Compete Mobile Tools 206

Techipedia: Tamar Weinberg

MAY 8, 2012

More often than not, you’re working as part of a team – whether it’s a project team or your company as a whole – and teams should always work together. What position were you hoping to attain when you started with the company? How to Build Better [Business] Habits is a post written by Tamar Weinberg. ].

How To 159

How To Project Apparel Proposal 159

Techipedia: Tamar Weinberg

NOVEMBER 11, 2010

to increase newsletter sign-ups. Fast forward to 2010, and every business owner knows that they absolutely need a website because this is the window into their company that most customers and clients will see before any initial contact is made. Many companies are placing the owner’s photo on the homepage or as the Twitter icon.

Industry 231

Industry Real Estate Social Media Travel 231