A comprehensive guide to partnering with top app development companies
Social Media Today
DECEMBER 18, 2023
Navigate through various steps involved in the process of choosing the right mobile app development services partner for your company.
Company Mobile Process Social Media 
Mobile commerce: what it is and why you should care
Sprout Social
FEBRUARY 24, 2022
Mobile commerce has long been touted as the future of ecommerce itself. Mobile transactions are poised to make up more than 10% of all retail sales in the United States by 2025. The concept of mobile shopping is pretty universal, right? What is mobile commerce? What are some examples of mobile commerce?
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The Story of Ignite Social Media, The Original Social Media Agency
Ignite Social Media
MARCH 25, 2021
I’m Jim Tobin, the founder of social media agency Ignite Social Media (2007) and influencer marketing agency Carusele (2015). Ignite Social Media is known as “ the original social media agency ” because we were the first social media agency created out of whole cloth in the United States.
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The Creator’s Toolkit: 27+ Content Creation Tools for Every Stage of the Process
Buffer Social
JANUARY 18, 2023
🔗 Read about how to use AI for content creation to see the different ways you can apply AI tools to your creative process. These tools can help simplify the chaotic process of planning content – and save you time by scheduling your work ahead of time. Add Buffer to your content creation toolkit today.
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4 Emerging Social Media Platforms To Watch In 2019
Social Media Strategies Summit
NOVEMBER 7, 2018
It’s a good time to take stock of your social media marketing strategies to assess what’s working and where you have room to improve. There is a lot of chatter about emerging social media sites, and where brands should make investments in 2019. So how is a social media marketer to decide?
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Effectively Recruiting Top Performing Employees through Social Media
SocMed Sean
MAY 30, 2018
Today’s guest post comes from Eric Czerwonka , an entrepreneur and co-founder of Buddy Punch , a software company founded in 2013 that provides time tracking solutions for startups, companies with employees, as well as anyone with a remote team to manage. By now, we’ve all heard of Social Media. Multiple Accounts.
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10 ways the Sprout Social mobile app lets you manage social from anywhere
Sprout Social
DECEMBER 3, 2020
There are few professions that require people to always be on the way social media marketing does. Between publishing content, providing customer care, reporting on social data and the many other responsibilities of social media marketers, there’s a lot to juggle every day. Publish content from anywhere.
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Social media stories: Your guide to all social media story platforms
Sprout Social
JUNE 30, 2021
Social media marketing seems to get more complex by the day as platforms add more features and more ways for businesses to reach their audience. The latest craze that nearly every platform is jumping on seems to be social media stories. What are social media stories?
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How to Use ChatGPT for Social Media + 46 Prompts to Get Started
Hootsuite
MAY 31, 2023
Are you ready to tap into ChatGPT social media success? Social media managers have suffered too long with tedious, manual tasks. Luckily, ChatGPT, a conversational artificial intelligence (AI) tool that generates human-like content, promises to make social media success more attainable.
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Social Media Intelligence: What It Is & Why You Need It
Hootsuite
SEPTEMBER 14, 2023
Social media intelligence could be the answer. If you’ve been daydreaming of the possibilities that social media intelligence can bring, here’s your guide to what it is and why you need it. Bonus: Download a free guide to learn how to use social media listening to boost sales and conversions today.
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“Digitally Mature” Companies Make More Money
The Realtime Report
NOVEMBER 8, 2012
How about this one: according to a new study by Capgemini Consulting and the MIT Center for Digital Business, companies that are “digitally mature” generate more revenue, are more profitable and achieve higher market valuations. The report measures companies along two dimensions: 1. What Makes a Company Digitally Mature?
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71% of Airlines See Mobile as the Future of Airline Payments
The Realtime Report
MARCH 27, 2014
Mobile and social media will be a focus for airlines over the next few years, according to a recent survey from airline payment processing company WorldPay. Kiosks will become less important, and sales will shift to social media and mobile. photo: Wikipedia Commons.
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April Social Media Trends
Ignite Social Media
APRIL 29, 2019
Spring is synonymous with change and that certainly applies when it comes to social media. There were a whole host of new features and updates being rolled out over the past month from some of the top social platforms. Let’s talk about the April Social Media Trends! . Instagram Shopping Evolves.
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How to Develop a Social Media Policy for Employees in 2020 and Beyond
Oktopost
JUNE 4, 2020
A decade ago Zappo’s had a social media policy for employees that was more or less the industry standard: “Be real and use your best judgment”. But with the metaphorical and literal explosion of social media, defining “best judgment” and “be real” has gotten a lot less straightforward. Use of company social accounts.
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How AI insights improve decision making
Sprout Social
MARCH 19, 2024
Sprout’s 2023 State of Social Media report confirms these advantages, with 9 out of 10 business leaders acknowledging the indispensable role of AI in enhancing market competitiveness, understanding customer preferences and driving innovation. AI insights are the knowledge and understanding gained by analyzing complex datasets using AI.
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6 social media marketers on the future of social messaging
Sprout Social
MAY 24, 2022
Ten-cent text messages, AIM chat rooms with your best friends and glittery MySpace pages with bulletin boards are just a few nostalgic elements from the early days of social media. Soon enough, features like direct messages and @-mentions arrived, changing the trajectory of social media forever. So what’s next?
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Apple’s Social Media Strategy: Minimally Showy With Maximum Impact
Keyhole.co
NOVEMBER 21, 2023
The company had already enjoyed success with its 1977 Apple II computer, and in 1980, it went public successfully. They are one of the biggest and best-known companies today and have a captivating presence worldwide. In this blog, we will explore Apple’s social media strategy and what makes them click with their vast audience.
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The Social Media Manager’s Daily, Weekly, Monthly Checklist
Buffer Social
SEPTEMBER 20, 2023
This is a thought that pops up many times throughout the day while I’m working as the Social Media Manager at Buffer. What really helps me is making a checklist for my social media activities. Reply to notifications on all platforms It’s important to reply to people who are engaging with you on social media.
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GDPR and social media: What marketers need to know
Sprout Social
JUNE 15, 2020
Is there a link between GDPR and social media? ” Chances are you’ve heard of GDPR or perhaps recall EU companies scrambling to become compliant with data and privacy regulations in May 2018. That said, ongoing compliance is required for companies looking to avoid fines and penalties. What is GDPR, anyway?
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The 10 Key Mobile Trends for 2011
Mindjumpers
DECEMBER 16, 2010
Tweet Written by J-P De Clerck , who is an experienced content, conversion and social media consultant. Like Mindjumpers, he is associated with Social Marketing Forum. Mobile marketing is becoming increasingly important. And, according to the TNS Digital Life report, mobile users spend 3.1 hours on email.
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232 What Does 2013 Hold for Social Media?
Mindjumpers
NOVEMBER 23, 2012
As for 2013, Mindjumpers’ CEO and founder, Jonas Klit Nielsen, predicts that we are heading towards a future where brands invest in people who are highly skilled in content creation and where brands become publishers: “Companies need to be ready to think as publishers and not marketers. What does this mean? Read the entire report here.
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102 Compelling Social Media and Online Marketing Stats and Facts for 2012 (and 2013)
Webbiquity SMM
JANUARY 2, 2013
With 92% of companies now incorporating social media into their marketing efforts, it’s no longer sufficient to just “be there” on social networks. What do buyers really want from social media marketers? 25 Social Media Facts and Statistics. e-Strategy Trends ).
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48 Ways to Measure Social Media Success
Webbiquity SMM
DECEMBER 20, 2011
Ultimately, as Olivier Blanchard has pointed out repeatedly , social media marketing has to demonstrate an ROI (though he acknowledges the questions have to be made more specific). But it’s crucial to the social media ROI debate to recognize that “R” is an end-of-the-process measure. Number of company followers.
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How to Measure Your Social Media Performance
Rebekah Radice
JANUARY 7, 2019
It can be a scary proposition to analyze your social media performance, but without an audit, there’s zero room for improvement. I’ve broken down 8 steps to help you measure each aspect of your social media performance. How to Measure Social Media Performance. So how do you get started?
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12 Best Social Media Automation Tools For The AI Age (2023)
Keyhole.co
SEPTEMBER 12, 2023
Every growth-focused business today needs a thriving social media presence, from small local businesses to big brand names. billion people , social networking sites are a goldmine of sales and marketing opportunities. That’s where reliable social media automation tools can help you. With a user base of over 4.59
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How to Create a Social Media Business Continuity Plan
Oktopost
MAY 11, 2020
It seems absurd, but even this time around, many companies were caught completely off guard across all departments – from operations to public relations. As many as 24% of companies recently surveyed by Continuity Central admitted that they were just now starting to draft emergency operation plans.
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The 9 best reputation management services for your brand in 2024
Sprout Social
APRIL 29, 2024
Whether it’s an unfavorable comment, review, social media post or press mention, without action, these incidents can spread like wildfire online and become a full-blown PR crisis. 3 benefits of using a reputation management service News travels fast in today’s ‘always-on’ social media landscape.
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2018 Social Media Trends Report: 10 Key Insights Into the Present and Future of Social Media
Buffer Social
JANUARY 25, 2018
Social media is changing at a rapid pace. For example, the content format Stories was introduced on several major social media platforms slightly more than a year ago. To succeed on social media, it’s essential to stay ahead of the curve and understand the latest social media trends.
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10 Social Media Predictions for 2019
agora pulse
DECEMBER 13, 2018
For social media managers this time of year is less about decking the halls with boughs of holly and more about planning for 2019. The social media landscape is changing fast and with tougher KPIs, changing technologies and new techniques, it’s more important than ever to stay ahead of our game. GDPR Seeps Into Social.
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2023’s Top 11 Social Media Management Tools For The AI Age
Keyhole.co
SEPTEMBER 12, 2023
Social media dominates our daily lives for varying reasons like entertainment, news, or shopping. For handling these multidimensional elements, manual processes aren’t feasible. That’s why you need a stack of reliable, scalable, and intuitive social media management tools.
Seven Essential Digital Marketing Tips for 2021 (And Beyond)
Webbiquity SMM
JUNE 1, 2021
Be heavy on video content: If your company is a laggard in producing video content for your audience, this is the year to step up your game. Engage with prospective customers on social media. Staying connected with your customers and sales prospects, via email and social media, is critical.
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352 This Week in Social Media – 7/24/2013
Social Media Marketing
JULY 24, 2013
Facebook’s Q2 earnings show mobile growth, U.S. customers love to complain on Twitter, Flipboard makes users’ magazines available on the Web, the CIPR issues guidance on social media measurement, the mix of journalism and marketing needed in brand newsrooms, the royal fuss over real-time marketing and more, it''s This Week in Social Media.
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Why Social Media Matters for B2B Vendors
Webbiquity SMM
MARCH 28, 2011
Social media marketing has clearly been embraced by consumer brands. Pepsi famously dropped its Super Bowl advertising a year ago in favor of a social media campaign. SMR has developed a sophisticated methodology for continuously tracking the top brands on social media based on reach, satisfaction and other metrics.
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Social Recruiting Tips to Attract Top Talent to Your Company
Socialmedia.biz
JULY 19, 2018
Attracting top talent to your company is one of the most difficult tasks facing any owner, recruiter or business manager. You already know that social media is necessary for attracting new customers, but did you know that it can be just as effective at attracting new employees? Create a Real Social Recruitment Strategy.
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Why Shopify Stands Out: Key Features That Make Shopify Ideal for eCommerce
The Realtime Report
APRIL 30, 2024
It’s not just a website builder, but a comprehensive eCommerce platform that provides everything from web hosting and security to payment processing and marketing tools. It simplifies the process of setting up an online store, making it an excellent choice for both beginners and seasoned entrepreneurs.
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How Could Internet Protocol (IP) Video Play a Critical Role in Overcoming Challenges Within the Broadcasting Industry?
The Realtime Report
FEBRUARY 20, 2024
By Bruno Teissier As video content capture and delivery continues to evolve, broadcasters are revisiting legacy workflows and business models in order to streamline processes and improve their competitive position in an increasingly complex market. There is more equipment than ever to capture, process and distribute content.
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Must-Try Digital Marketing Strategies
The Realtime Report
JANUARY 11, 2022
Every company marketing plan now requires the use of digital marketing, whether done in-house or with help from an agency like Bulldog SEO London. Then we repeat the process in the hopes of avoiding failure. Start with Quality Web and Mobile Sites. Your website should be both mobile-friendly and responsive.
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This Week in Social Media – 4/24/2013
Social Media Marketing
APRIL 23, 2013
Each week, I compose a newsletter that includes a series of links about current events and trends in the worlds of technology, social media, mobile, communications and marketing in order to keep the wider team up to date on changes, newsworthy items and content that might be useful in their jobs. These are those links.
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26 Real Estate Social Media Post Ideas to Get New Clients
Hootsuite
OCTOBER 24, 2022
Second only to referrals, social media is the next best source of real estate leads, according to a 2022 realtor survey. Because of this, 80% of real estate agents plan to spend more time on their social media marketing strategies in the next year. Wondering how to grow your social media accounts?
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This Week in Social Media – 7/17/2013
Social Media Marketing
JULY 18, 2013
How to turn customers into advocates, a surprising number of people won’t take action based on TV ads, the progress of social business, WeChat is in the sites of Chinese telcos, measuring sponsorship effectiveness, the role of PR in sponsored content, the #2 concern of the C-suite and more, it’s This Week in Social Media.
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‘Tis the Season to Double Down on Social Customer Care (and Protect Your Community Managers)
Convince & Convert
NOVEMBER 4, 2021
Just when we thought we, as social media strategists and community managers, could rest up from the twists and turns of the last 18 months, the holiday season is upon us. . You can set hours, scale teams, and establish processes, but this work never turns off. . Use Integrated Social Tools To Respond To and Organize Responses.
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This Week in Social Media – 8/7/2013
Social Media Marketing
AUGUST 8, 2013
Why Bezos bought the Post , Facebook gets a CMO and starts bumping, time on digital surpasses TV, Facebook ads are undervalued, Vietnam outlaws sharing news on social sites, GE wants to put an end to press releases, the effect of tweets on TV ratings and more, it''s This Week in Social Media. And the gap is only going to widen.
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How (and why) to post to Instagram from PC or Mac
Sprout Social
MAY 31, 2022
When Instagram launched in 2010, users could only share square images from their mobile devices. Professionals running a business account might want the option of posting to Instagram on desktop for the following reasons: Simplify the publishing process. Being able to post to Instagram from your PC simplifies this process.
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4 Tips on Effective Anti-Counterfeit Programs
The Realtime Report
JULY 13, 2023
4 Tips on Effective Anti-Counterfeit Programs By Tim Waring Anti-counterfeit strategy is a relatively new area of business; 10 – 20 years for the majority of active companies and a few decades old for a few of the earliest entrants. However, in other companies this has been avoided by a commercial pragmatism.
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