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5 Simple Ways Small Businesses Can Ace Social Listening in 2019

Waxing UnLyrical

Big business bureaucracy stifles B2C communication. Small businesses on the other hand, are like the local government, they’re closer to consumers. However, most SMBs haven’t a clue how they can profit from this proximity which gets even better with social media via social listening.

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10 Small Businesses on How They’re Doing Marketing Differently in 2022

Buffer Social

With that in mind, we talked to 10 small business owners to learn about what they're changing in their marketing this year. Alison Hazinski, owner of One and Only Paper On social media, Hazinski describes her approach as "treating my customers like my friends."

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Energize Your Social Media Agency: Ideas for Experienced Social Media Managers

agora pulse

You’ve had your social media marketing agency for a while. Check out our tips for experienced social media managers who want to energize their agencies. Recently I published a detailed guide on How to Start a Social Media Marketing Agency: Step by Step. Collaborate With Businesses and Charities.

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Social Media Marketing During COVID-19: March 23 Update

Ignite Social Media

One week ago today, we wrote a blog post on how to think about social media marketing during the COVID-19 outbreak around the globe. Social Media Use, Engagement and Paid Efficiency are Way Up. And while tacky isn’t the way to go, many people seem to recognize that influencers are also small businesses being hurt by this.

CPM 175
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Top B2B Brands on Social Media

Social Media Strategies Summit

With its ability to get in front of a wide array of consumers, social media may be the darling of retail and B2C brands, but it is increasingly difficult for ANY business to ignore the power of social media marketing. Companies are frequently trying to reach multiple audiences on their social channels.

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How Government Agencies Can Launch an Influencer Program from Scratch

Social Media Strategies Summit

Port of Seattle’s influencer program started with just a handful of bloggers attending the launch of two new retailers at Seattle-Tacoma International Airport (SEA). anyone who doesn’t work for a retail or fashion brand). anyone who doesn’t work for a retail or fashion brand). Let’s get into it!

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How to Increase Cyber Monday and Holiday Sales with Social Media Marketing

Pam Moore

Too many times they think it's just for the big online and offline retailers. The truth is even small businesses can join the Cyber Monday and online holiday sales to drive business results. Tips to communicate and launch your offer to your target audience. Social Zoom Factor holiday podcasting schedule.