Sprout Social

MARCH 19, 2024

Sprout’s 2023 State of Social Media report confirms these advantages, with 9 out of 10 business leaders acknowledging the indispensable role of AI in enhancing market competitiveness, understanding customer preferences and driving innovation. This can be social media posts, customer reviews, surveys, customer care logs, NPS scores and emails.

Sentiment 112

Sentiment Banking Patterns Hotels 112

Ignite Social Media

FEBRUARY 11, 2021

Whether your team is presenting your monthly report to you or you’re planning your next big campaign, it’s essential to understand both the meaning of and difference between Key Performance Indicators (commonly referred to as KPIs) and how these metrics align with your overall business objectives. The higher the ranking, the higher the cost.

Social Media 171

Social Media CPC CPA Aggregator 171

Hootsuite

FEBRUARY 4, 2020

According to Piper Jaffray’s 2019 Taking Stock With Teens consumer insights survey, 85% of teens say Instagram is their preferred social network (followed shortly by Snapchat). According to the Pew Research report, more US women than US men are using Instagram : 43% of female respondents use Instagram, and just 31% of men surveyed do.

Instagram 145

Instagram Social Media Marketing Survey 145

Webbiquity SMM

FEBRUARY 16, 2016

As noted in the 2016 B2B Marketing Trends report , B2B marketing strategies and practices are in the midst of significant change, driven by new technologies and evolving buyer expectations for more “consumer-like” experiences. The CMO Survey ). The CMO Survey ). The CMO Survey ). The CMO Survey ).

B2B 110

B2B Social Media Marketing Survey 110

Pam Moore

DECEMBER 7, 2017

2018 content marketing trends, statistics and predictions. Smart marketers and leading brands both big and small know that content is at the core of every social conversation with prospects, current customers, online community members and more. 2018 Content Marketing Trends and Statistics You Should Know… .

Template 167

Template Templates Trends Content 167

Hootsuite

NOVEMBER 13, 2019

Find out how successful brands are adapting to each trend, access data from over 3,000 customer surveys, and read the full report. In fact, 58% of those surveyed said they’re willing to pay more for products and services that highlight their individual personalities. Everything you need to know about Generation Z.

Marketing 111

Marketing Survey Mobile Trends 111

Sprout Social

SEPTEMBER 11, 2023

NLP powers AI tools through topic clustering and sentiment analysis , enabling marketers to extract brand insights from social listening, reviews, surveys and other customer data for strategic decision-making. NLP uses rule-based approaches and statistical models to perform complex language-related tasks in various industry applications.

Process 111

Process Sentiment Analysis Applications 111

Pixlee

MARCH 18, 2019

A recent survey report conducted by Havas Media revealed that consumers would not care if 77% of 1,800 brands from 31 markets and 22 industries disappeared. These staggering statistics suggest that most brands are going to need to try a lot harder to reach their audience. The report ranks “content effectiveness” per industry.

Brands 74

Brands Automotive UGC Education 74

Razor Social

NOVEMBER 29, 0002

In this article, we outline what you need to be monitoring and outline a range of tools for social media analysis and reporting. From this compass pick out what’s important for your business and identify a relevant tool to provide the relevant reports. Community Responsiveness. No time to read this article now?

Analytics 89

Analytics Social Media How To Analysis 89

Sprout Social

MAY 19, 2021

The Harris Poll, on behalf of Sprout Social, surveyed US consumers and business executives to better understand how they use social media and its impact on organizations. The report found that, as a result of positive social media interactions with a brand, consumers are more willing to: Buy from a brand (78%). They report issues.

Engagement 136

Engagement Brands Review Influencer 136

Hootsuite

AUGUST 24, 2023

Source: Statista Statistics and infographics go together like peanut butter and jelly. Here’s what your carousel document post will look like: You could also leave a comment on your new LinkedIn carousel document post with a link to a landing page where people can download the PDF, or read the report, in full. It’s science.

LinkedIn 89

LinkedIn Engagement How To HootSuite 89

Techipedia: Tamar Weinberg

MARCH 27, 2012

On the other hand, fans are under no obligation to take your survey. Even if a prize has enticed fans to take your survey, these individuals still took the time to stop what they were doing, click on your poll, and give you their feedback. Tweet your gratitude and give them a sliver of insight from the survey results.

Social Media 186

Social Media Real Estate Survey Eventful 186

Convince & Convert

OCTOBER 30, 2011

I use Argyle Social to send most of my tweets, Facebook and Linkedin updates et al, and the guys at Argyle (which specializes in advanced metrics and social reporting) agreed to put some of my crazy theories to the test. Last week I did a Webinar with my friends (and Convince & Convert sponsors) Argyle Social about social media timing.

Facebook 156

Facebook Statistics B2B Apple 156

Oktopost

MARCH 23, 2022

In the State of B2B Social Media Marketing Report , we found that on average, nearly half of CMOs said that employee advocacy was their best performing social media initiative. The statistics around employee advocacy don’t lie—launching an employee advocacy program benefits both the employee and the brand.

How To 62

How To B2B Training Survey 62

Adam Cohen

JULY 12, 2010

Tried and True Methods to Solicit Customer Feedback Industries are changing rapidly, and the need to conduct focus groups, surveys and gather feedback is too. The CMO is the one managing brand perception, and if you believe social media initiatives impact branding, marketing or communications, the CMO will want to hear about it.

Research 265

Research Social Media Marketing Retail 265

Hootsuite

NOVEMBER 7, 2023

Back in the day, marketers had to dedicate substantial budgets to consumer and competitor research through surveys, focus groups, and market testing. Or just keep an eye on the conversation to understand the social communities where people talk about your brand. Find opportunities for authentic engagement.

Brand Monitoring 98

Brand Monitoring Tools HootSuite Brands 98

Social Media Strategery

APRIL 27, 2010

Download the full report Pew Internet released their “Government Online&# report today, and it’s chock FULL of great statistics. community? Social media helps supplement and improve everything else the government is doing to communicate – it’s not some communications panacea.

Gov 2.0 126

Gov 2.0 Social Media Web 2.0 Statistics 126

Convince & Convert

SEPTEMBER 20, 2010

A comprehensive survey (1,753 respondents) released today by Edison Research, paints a fascinating picture of Twitter and its role in America’s social media ecosystem. Note that the survey population was 12 and up, including a representative portion of seniors). RT @jaybaer: 7 surprising statistics about Twitter in America.

Social Media 159

Social Media Statistics Strategy Research 159

Adam Sherk

OCTOBER 23, 2009

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Social Media Visitors More Loyal But Still a Very Small Percentage of Site Traffic by Adam Sherk on October 23, 2009 Yesterday posts from eMarketer and Marketing Pilgrim called my attention to some interesting social media statistics put out by advertising network Chitika.

Hitwise 124

Hitwise Social Media Digg Survey 124

Techipedia: Tamar Weinberg

DECEMBER 20, 2011

A few statistics…. Sending customers receipts via SMS not only helps the environment by reducing paper wastage, but also allows you to attach details on competitions, cross selling promotions or surveys for example. It can add real value to a marketing strategy and continues to grow with the decline in consumer spending.

SMS 187

SMS Strategy Marketing Discount 187

Rebekah Radice

MAY 4, 2017

As Ron Guirguis points out in an Edelman Trust Survey , “People don’t just buy products anymore, they buy the companies that make products, the values they represent and what they stand for.”. Data visualization – Present facts, figures and statistics in a simple and visually stimulating manner through standalone graphs and charts.

Social Media 154

Social Media Engagement Meme Buy 154

Waxing UnLyrical

OCTOBER 25, 2010

Even so, while this poll can hardly be regarded as statistically accurate (especially since I messed the question up), pink still holds its own against orange. All statistics from the American Cancer Society. Recent reports show it has skyrocketed in past years which is VERY scary and sad. Clearly, I worded the question wrong.

Class 248

Class Avatar Cause marketing Postrank 248

ProBlogger

SEPTEMBER 27, 2023

Use surveys to uncover the words readers use The beautiful part is that because so few people are doing this, if you do even a small amount—you completely stand out. If you have 20 qualitative responses to one survey question, that’s pretty informative. ” Most of that data came from surveys. That’s ridiculous.

Survey 45

Survey Price Research Buy 45

Hootsuite

OCTOBER 24, 2022

Second only to referrals, social media is the next best source of real estate leads, according to a 2022 realtor survey. Sharing statistics about your local market helps inform your existing clients and puts you in front of new ones. Share photos or videos from your latest BBQ, pumpkin patch day, or other community event.

Real Estate 79

Real Estate Social Media HootSuite Instagram 79

Kikolani

JUNE 9, 2010

This is a guest post by Zack Hanebrink , an online marketing professional guest posting on behalf of Zerista, provider of services to help you build your own mobile community app for your community. 67% of global users visit member communities and 10% of all time spent on the internet is on social media sites. 40% share content.

Social Networking 146

Social Networking Mobile Applications StumbleUpon 146

Waxing UnLyrical

AUGUST 15, 2011

The other day I read that higher education consulting firm, Noel-Levitz, found that more than three-quarters of students and parents it surveyed never or only rarely read blogs on college websites. Its goals are entrenched in reputation and community-building. I manage a blog for a mid-sized Canadian University. postlink%%.

Study 178

Study Committee Metrics Education 178

Hootsuite

MARCH 30, 2020

Here’s Dr. Hotez providing important context to reframe the statistics about how COVID-19 affects younger people. In another example, Johnson & Johnson worked with Kelly Rowland on a campaign to gather community stories for their #MakeHIVHistory campaign. He has built a community of more than 1.6 View this post on Instagram.

Social Media 145

Social Media How To Exercises Guidelines 145

Convince & Convert

OCTOBER 21, 2010

The most recent among these breathless accounts was an item in Adweek recently with the headline “ Facebook Fan Pages Pay Off. &# The article reported on a new study from global ad agency DDB that found that 92% of Facebook fans would likely recommend the liked product to a friend. And I won’t debate that point. Rarely, if ever.

Statistics 137

Statistics Study Loyalty eBook 137

agora pulse

JANUARY 23, 2020

To understand your potential customers better, use these tactics: Survey your existing customers. Check the audience statistics in your brand’s social media profiles to learn about followers’ age, gender, location, and interests. Community growth. Streamline social media reporting. Review your current followers.

Social Media Management 108

Social Media Management Social Media Collaboration Curation 108

Convince & Convert

APRIL 7, 2015

Internal Communicators face a similar information challenge inside of an organization. The 2014-2018 Email Statistics Report by The Radicati Group reveals the average employee receives 121 emails each day, and this number will only grow. Recent statistics illustrate why: Although the percentage of U.S.

How To 60

How To Yammer Metrics Statistics 60

Ignite Social Media

MAY 31, 2016

Note: For the purpose of these statistics, we’ve defined millennials as 18-32 year olds.) And while they both use Snapchat in a large way, millennial women do report more usage than men. More than a quarter of millennial men said it was to meet new people, and 20% reported that it was to network for work.

Yammer 60

Yammer Buy Social Networking Report 60

Kikolani

JUNE 21, 2016

A statistic in DemandGen’s 2015 content marketing survey report shows that over 75% of B2B (business to business) purchasers base their decisions on content the use for research. Just take a look at this amazing blogging statistics meter from worldometers.info. Over 1 milion posts! Yes, that’s right!

Strategy 93

Strategy Content Marketing Influencer 93

Socialized

JANUARY 22, 2010

Unfortunately, the Journal didn’t say e-mail was dead, but reported on Oct. 12 in Why Email No Longer Rules , “Email has had a good run as king of communications. and went on to cite statistics that show both e-mail and social networking use on the increase. But its reign is over.”. The CEO Needs to Blog.

Social Media 214

Social Media MySpace Sharepoint comScore 214

Keyhole.co

FEBRUARY 8, 2022

What’s more, Instagram reports that more than 200 million Instagrammers visit at least one business page daily, and 60% of users say they discover new products on Instagram. These statistics show that Instagram marketing becomes impossible to ignore. . Report on your influencer campaigns without screenshots & spreadsheets.

Examples 52

Examples Instagram Strategy Brands 52

Buffer Social

AUGUST 24, 2017

The most popular topics among young adults on Instagram are fashion/beauty, food, TV/films, hobbies, and music, according to a Facebook survey. The majority of Snapchat users (71 percent) use Snapchat only or mostly for peer-to-peer messaging, according to a survey by Defy Media for Variety. 46 percent of Snapchat users in the U.S.

Instagram 111

Instagram Cost Comparison Analytics 111

Rebekah Radice

MAY 4, 2017

As Ron Guirguis points out in an Edelman Trust Survey , “People don’t just buy products anymore, they buy the companies that make products, the values they represent and what they stand for.”. Data visualization – Present facts, figures and statistics in a simple and visually stimulating manner through standalone graphs and charts.

Social Media 60

Social Media Engagement Meme Buy 60

Kikolani

JUNE 21, 2016

A statistic in DemandGen’s 2015 content marketing survey report shows that over 75% of B2B (business to business) purchasers base their decisions on content the use for research. Just take a look at this amazing blogging statistics meter from worldometers.info. Over 1 million posts! Yes, that’s right!

Strategy 60

Strategy Content Marketing Influencer 60