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Social Media Marketing for Retail Brands: 5 Essential Tips

Hootsuite

Let’s talk about why it’s important to understand social media marketing for retail brands. Those people are engaging with retail brands on social. For retail brands, social commerce opens up a new pathway to purchase. But that’s not the only social media impact on retail brands. That’s more than 4.6 billion a decade ago.

Retail 104
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Everything You Need to Know About Booktok + 5 Best Books

Hootsuite

The TikTok community of BookTok has quickly become one of the leading book recommendation platforms in the world. Its unique combination of social media and book reviews has revolutionized how people find new books to read. Now, it is one of the world’s biggest social media communities for books.

Review 98
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6 Challenges Brick and Mortar Retailers Need to Master Before 2020

Pixlee

Retail shopping has been permanently changed by internet culture. This combined with the presence of giant ecommerce corporations like Amazon and AliExpress has forced retailers to understand that shopping is no longer a simple errand but rather an experience for consumers. Is this leading to a retail-apocalypse?

Retail 46
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Breaking down BookTok: What brands can learn from this social-literary phenomenon

Sprout Social

BookTok is a TikTok subculture where book lovers discuss the books they can’t stop talking about. As of July 17th, 2022, ten out of the 15 books listed on the New York Times Paperback Trade Fiction Best Seller list are #BookTok recommendations. Popular BookTok books are a major opportunity for literary brands. urbabykenz.

Brands 110
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How to Cut Costs with Your Own Support Community

Techipedia: Tamar Weinberg

Maintaining traditional channels like phone, email and live chat support are a must—but a solid support community can cut that burden drastically, saving you time and money. But good communities are more than support channels. An effective support community relies on members to generate much of the support. It’s Worked Before.

Cost 135
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To spring break or not to spring break? That is the question for brands navigating the pandemic

Sprout Social

The National Retail Federatio n forecasts the highest growth in retail spending in 17 years in the coming months as more people are vaccinated and the economy reopens. Bars are operating at about half capacity in parts of Florida and Disney World’s four theme parks are fully booked for spring break. of the entire U.S.

Questions 116
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An Introduction to Vertical Social Networks

Buffer Social

Mine would be young adult books of the mid-2010s, while others are very into football or recreating vintage recipes. it’s a new year we're excited to share some things we’re exploring for Communities early 2022 🤞 — Twitter Communities (@HiCommunities) January 5, 2022.