Jason Yormark

AUGUST 30, 2009

Whatever Socialnomics may lack in tactics and strategy, it more then makes up for in these extremely useful stories, case studies and examples of how social media has taken the world by storm. As I mentioned above, it’s not really a book to teach you how to integrate social media into your day to day strategy, but one to inspire you to do so.

Review 209

Review Case Study Postrank Study 209

SocMed Sean

JUNE 26, 2012

Developing a social media strategy isn’t easy, especially with so many channels out there…it sometimes feels like social media overload ! But ignoring social media outright definitely isn’t a good strategy. Cutting corners isn’t a good approach, either.

Social Media 272

Social Media Strategy YouTube Resources 272

Absolute PA

APRIL 3, 2011

Twitter Your Business, Mark Shaw. If you’re a regular here you will know I’m a big fan of Twitter as a marketing tool, and when I heard that UK Twitter expert, Mark Shaw, was writing a book on the subject I was immediately interested. The content of the book is written in an uncomplicated, easy to read way.

Review 72

Review Twitter Case Study Small Business 72

Buzz Marketing for Technology

JANUARY 14, 2010

In a recent BusinessWeek article featuring Tony Hsieh from Zappos – they closed with a quote from Tony “Sharing is how we build our brand.&# You need to put out a steady stream of content to build your brand. Related posts: Personal Brands RULE on Social Networks On Facebook you can’t be a Friend of a.

Brands 213

Brands Hubspot Social Capital StumbleUpon 213

Almost Savvy

APRIL 6, 2010

Plus, get a free book) Posted by Irene Koehler in Branding , Business , Tips on April 6, 2010 | 18 responses One of the best ways to learn is to watch others; see what works, what falls flat, what suits your style and what doesn’t. Think about individuals and brands that influence your thinking, decisions or actions.

Influencer 186

Influencer iPhone Remix LinkedIn 186

Keyhole.co

SEPTEMBER 20, 2023

Do you lie awake at night worrying about what PR disaster will derail your brand image online? So, it’s fair to say that a positive online brand reputation is a business’s greatest asset today. Your brand reputation management must consistently improve to sustain a good name. You are not alone. For that, follow these steps: 1.

Reputation 59

Reputation Brands Construction How To 59

Ari Herzog

DECEMBER 28, 2012

Of the three largest social networking sites in the United States, I plan to use Facebook the most, LinkedIn the second-most, and Twitter the least. Twitter in 2013. Related, I intend to publish an e-book on my Twitter evolution in the coming months… Other Applications in 2013. Facebook in 2013.

LinkedIn 170

LinkedIn Twitter Facebook Foursquare 170

Webbiquity SMM

NOVEMBER 27, 2018

Though it’s still one of the top three social networks for B2B marketers, Twitter is struggling. Twitter’s revenue is stagnant and the platform lost two million users in the final quarter of 2017. But to get the platform back on a growth path, Twitter needs to keep key user segments energized.

Team 160

Team Marketing B2B Eventful 160

Koka Sexton

NOVEMBER 27, 2013

I’ve been looking forward to this book ever since I met Gary Vaynerchuk. Late last night my Kindle sent me a message that the book was available and I started reading it. This is the best book from Gary Vaynerchuk yet. One of my favorite parts of the book is that it’s filled with numerous analogies and metaphors.

Review 75

Review Education Case Study Social Media 75

Mindjumpers

NOVEMBER 7, 2014

Christine is passionate about advertising, branding and marketing communications – an interest she also shares on her own blog attention2ads.com. You can connect with Christine on Twitter @christine_kbh. The book tells you how to develop, implement, monitor, and optimize strategies and tactics for developing a strategic plan.

SEO 252

SEO Engineering Communities Advertising 252

Sprout Social

APRIL 18, 2022

This premise is essentially the case for the growing number of vertical networks that are taking off online. Vertical social networks aren’t overnight sensations. Understanding what these niche social media platforms say about the future of social media as a whole can help marketers stay ahead of the trend curve.

Social Media 103

Social Media Film Exercises Social Networking 103

The Marketing Blog

MARCH 2, 2010

Home About In the Media Moving One Step Closer to Dream Indian Companies on Twitter – A Usage Study March 3, 2010.10:02 I was just testing uberVU , a paid social media analytics service for doing a comparison between Twitter & Facebook and the results that it shows are quite interesting to say the least.

Comparison 222

Comparison Twitter Web 2.0 Facebook 222

Mindjumpers

OCTOBER 14, 2014

With brands increasing their presence on social media regular crisis are to be expected. Lately ‘shitstorm’ has become a term often used, whenever a brand ends up in an online crisis that turns into an online attack, because of the social media’s ability to spread rapidly to unlimited amounts of users. Wanna learn more?

How To 254

How To Guidelines Social Media News 254

Social Media Network Marketing

FEBRUARY 6, 2015

As Mentioned In : [link] Soon after Ello came Tsu – [pronounced as Sue] Social Networking Platform. Forrester published a report – November 19, 2014: A study conducted by the firm from earlier this year found that posts from top brands on Twitter and Facebook reach just 2% of their followers. https://www.tsu.co/PervaraKapadia

Social Networking 50

Social Networking Platform URL Study 50

Ignite Social Media

SEPTEMBER 22, 2022

Now offering both consumer intelligence and social media management, Brandwatch provides easy-to-use access for small businesses and large corporations around the world. Some of these brands include Delta, Unilever, Monster, and GSK. Social Media Management. Engage – Use one inbox for all your interactions. What Stands Out?

Review 91

Review Case Study Social Media Management Airlines 91

The Marketing Blog

MARCH 8, 2010

Home About In the Media Facebook vs Twitter (A Comparison) How People Respond to Your Online Content March 8, 2010.1:39 39 pm Indian Companies on Twitter – A Usage Study Jump to Comments We recently did a study to understand how the businesses in India are using twitter. of tweets, tweet type, conversation type.

Study 180

Study Company Web 2.0 Twitter 180

Hootsuite

JANUARY 4, 2023

How do you “do” social media marketing, and how do you get started? In this post, we’ll walk you through everything you need to know about marketing your brand on social media. Bonus: Get a free social media strategy template to quickly and easily plan your own strategy. Social listening. All in a day's work.

Social Media 76

Social Media HootSuite Marketing Social Networking 76

Kikolani

FEBRUARY 24, 2011

When it comes to connecting with bloggers, I usually have no problem finding their Twitter, Facebook, StumbleUpon, and even YouTube channels. What I do run into is a lot of bloggers who do not have a LinkedIn account, which is a shame because there are a lot of untapped opportunities for bloggers on this social network.

Blogger 167

Blogger LinkedIn Brands WordPress 167

Twist Image

DECEMBER 18, 2011

Brands act like machines because brands are not people. That seems obvious enough, but John Morgan is here to explain how brands are still made up of people and how we all interact can change not only the face of marketing, but the business landscape. brand against the machine. business book. online social network.

Brands 88

Brands Advertising Social Networking Groups 88

Sprout Social

JUNE 20, 2016

If so, you could be missing out on the true personal branding power that social media holds. At its best, social media will allow you and your business to be seen and heard as an expert in your field. Promotion is only a small aspect of a social media strategy. What Is Personal Branding? Do you see the power?

Social Media 83

Social Media Brands Template Templates 83

Twist Image

NOVEMBER 29, 2011

Is there a sure-fire way to be successful using Twitter ? Business books, Blog posts, magazine articles, tumblr feeds, newspaper articles, TV news segments and yes, even tweets, have been written about what it takes for both individuals and brands to be successful on Twitter. This is online social networking.

Twitter 103

Twitter Press Release Tumblr ROI 103

Twist Image

JULY 18, 2011

As great as Twitter is, there are many people who use and abuse it to the point of absurdity. The 6 Types of Twitter Trolls: The "Calling You Out" Troll. The 6 Types of Twitter Trolls: The "Calling You Out" Troll. Too much self-promotion on Twitter can be a bad thing. The Brand Jacker Troll.

Types 111

Types Twitter Wikipedia Social Graph 111

The Marketing Blog

AUGUST 22, 2007

47 am The other side of Social Networking Jump to Comments Social networking is making a deep(er) penetration in our lives,(our? Consultants are enjoying the social-media revolution. However, a couple of bitter events, connected with Facebook and Orkut, the biggest community sites question the growth of social n/w.

Social Networking 100

Social Networking Web 2.0 Startup FeedBurner 100

Convince & Convert

SEPTEMBER 7, 2010

Here’s what makes UnMarketing an unusual, yet worthy use of your marketing education time: UNpretentious Unlike so many marketing books, Stratten doesn’t overcomplicate the subject matter. UNstructured Like Gary Vaynerchuk’s Crush It , Stratten dictated some of the book, and it reads very conversationally.

Review 115

Review Social Media Social CRM Consultant 115

Almost Savvy

AUGUST 17, 2010

In fact, the shop is even leveraging social networking tools. I know this because I saw the big “Follow Us on Twitter&# sign on the cash register. Don’t Use Tools You Don’t Understand I quickly discovered that the frozen yogurt shop was *on* Twitter, but not *using* Twitter. Who Influences You?

Twitter 210

Twitter LinkedIn Lijit Avatar 210

Sprout Social

MAY 18, 2023

Whether you’re writing for a massive audience on an established platform or building a niche community on a vertical network , it’s important to refine your copywriting skills to reach your target audience. Social media copywriting varies greatly by industry and brand. What niches or subcultures does our brand resonate with?

Social Media 126

Social Media Template Templates Skills 126

Adam Sherk

AUGUST 11, 2009

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Pro PR Tips: 100 PR Tips from Rafe Needleman Published as a Book by Adam Sherk on August 11, 2009 Yesterday I received a copy of Rafe Needleman ’s Pro PR Tips in the mail from ITDatabase. I ended up going through all 100 tips in one sitting.

Tips 102

Tips Publishing Press Release Syndication 102

Waxing UnLyrical

MARCH 31, 2019

In fact, I have seen brands like BMW parse their social advertising by zip code and optimize content and channel (Pinterest or Instagram or Twitter or Facebook). They need to quantify real engagement and impact beyond vanity metrics so they can better advise their brand partners. Can AI Improve PR?

Analytics 164

Analytics Influencer Issues Metrics 164

Social Media Strategies Summit

DECEMBER 20, 2023

And this is with good reason, as Dr John Medina mentions in his book Brain Rules : “If the information is presented orally, people remember about 10 percent, tested 72 hours after exposure. Even less ostensibly “aesthetic” social platforms are increasingly dominated by visual elements.

Brands 230

Brands Tips Template Templates 230

Waxing UnLyrical

SEPTEMBER 26, 2012

Just to sum up: Paid is anything the marketing department pays a media or other company for media placement of its message, brand, email or other form marketing. Earned occurs where an customer, individual or media outlet mentions your brand in some form. A former journalist, Livingston continues to write, and has authored three books.

SEO 246

SEO Publishing Organization Meeting 246

Hootsuite

SEPTEMBER 14, 2023

Social media intelligence could be the answer. By tuning in to the conversations that your target audience is having–both about your brand and the broader topics in your industry–you can gain valuable insights into how they think, what they care about, and what motivates them. Or, change the topics they write about on their blog.

Social Media 102

Social Media Sentiment HootSuite Analysis 102

Buzz Marketing for Technology

FEBRUARY 27, 2009

However, I did get a lot of speaking opportunities, PR opportunities, book comment opportunities, even books people would mail to me unsolicited (aka Schwag!) But I am proud to announce I got a book deal of my own! Tags: Personal Branding Social Networking Blogging Buzz Marketing.

ROI 100

ROI Case Study Consultant Campaign 100

Myrland Marketing

APRIL 6, 2010

Home About Services Social Media Speaking-Training LMA Contact Subscribe Myrland Marketing Minutes Strategic Social Media: Making Social Media Make Sense THE BEST SOCIAL NETWORK FOR LAWYERS, OR ANYONE, IS… by Nancy Myrland on April 6, 2010 An interesting question was posed on a legal marketing forum of which I am a member.

Social Networking 90

Social Networking Tweetdeck Forums Questions 90

Pam Moore

APRIL 29, 2019

Social Media is About Humans Connecting to and Growing With Other Humans. Underneath all of the bits, bytes, and likes we can't forget why we like social media in the first place. Social networks connect human beings. 10 Social Inspiration People Metrics You Can't Ignore: 1. This era is about people. Inspiration.

Metrics 96

Metrics Social Media Marketing ROI 96

Almost Savvy

NOVEMBER 17, 2009

4 Tales of Accidental Twitter Friends) Posted by Irene Koehler in Business , Networking , Social Media , Tips , Twitter on November 17, 2009 | 16 responses It’s true, I’m engaged. As with other networking platforms, I use Twitter primarily for business purposes. No, not that kind of engaged.

Engagement 233

Engagement Twitter LinkedIn Reputation 233

Buzz Marketing for Technology

APRIL 27, 2010

One of the biggest challenges for organizations today is managing the flow of information about their brands, products, and services that occurs in social media channels, including microblogs (such as Twitter), social networking sites (such as Facebook), blogs, and online forums. Tweet This!

Social Media 227

Social Media Microblogging StumbleUpon Digg 227

Pam Moore

MAY 27, 2016

It’s no surprise that Facebook is still one of the hottest social networks around. As with anything in life or business, when there is opportunity for goodness, there is also much opportunity for risk and even damage to your brand and business. This is the worst way to hurt your brand more than help it.

Facebook 113

Facebook Marketing Groups Groups 113