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Social Media Secrets of Duke Men’s Basketball Any Marketer Can Learn From

Ignite Social Media

Full disclosure, I’m a longtime Duke basketball fan and therefore biased on this topic. I recently had the chance to go behind-the-scenes with Dave Bradley, the creative director masterminding Duke’s social strategy, to learn the secrets behind their staggering success.

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How to Safeguard Patient Privacy in Healthcare with Data Masking

BeingOptimist

Data masking refers to obscuring or masking sensitive information in a database or application to reduce privacy risks during operations like development, testing, support and analytics. This strategy ensures that only those with the necessary permissions have access to secret information, reducing the danger of unauthorized disclosure.

Privacy 40
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How Bloggers and Webmasters Violate Your Privacy With Google Analytics

Ari Herzog

of bloggers and other webmasters around the world use a free tool called Google Analytics to track website visitors and click-through metrics. Google Analytics uses “cookies”, which are text files placed on your computer, to help the website analyze how users use the site. If the above title drew you in, good. Keep reading.

Privacy 118
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Finding Keywords: The First Step to Blogging Success

Waxing UnLyrical

In the interest of full disclosure, do not read too much into the specific screen shot about the decline of search engine optimization. Google Analytics. Once your site has been around for a while, it pays to check your analytics package (whether Google or other). Customer Care Team.

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The 12 Startups I’ve Invested In and Why

Convince & Convert

CloudPeeps.com Command Post – Social Media Segmentation and Disclosure Formerly known as cmp.ly the recently re-branded Command Post has pivoted to focus on providing useful social media analytics, and delivering nuggets of insight and intelligence that help you identify hidden advocates (for example). The firm still has its cmp.ly

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Social Media Data Collection: Why and How You Should Do It

Hootsuite

In general, the term refers to social media metrics and demographics collected through analytics tools on social platforms. Social media data analytics provide information that helps you understand what’s working. Most social platforms have built-in analytics. Gather data with a social media data analytics tool.

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#measurePR Recap (August 2015): Big Picture PR Measurement

Waxing UnLyrical

measurePR community member Shannon Mouton Gray also offered up some solid advice: A2: Best practice – your data/analytics need context, nothing happens in a vacuum…especially w/ communications. Since we can all stand to save a few bucks when measuring, I’ve included a list below: Google Analytics. As did Gerard F.

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