Advertising Film Marketing Mobile 
Buffer Social
MAY 30, 2023
It’s your best bet if the consensus is anything to go by — 85% of marketers say short-form video is the most effective format on social media. Short-form video is a content format, usually filmed vertically and no longer 60 seconds (although this is up for debate). What is short-form video content?
Mindjumpers
DECEMBER 4, 2015
Statistics from Internet and Mobile Association Of India reveal the growing number of India’s population using social media. Unique Mobile Users: 590 million – a penetration rate of 46%. Mobile Internet Users: 159 million – 45% of all internet users. Mobile Social Media Users: 97 million, +5% since July 2014.
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Buffer Social
DECEMBER 20, 2022
As a D2C mobile app, we’ve seen that the best way to acquire users is when they’re already on their phones and therefore have the highest intent. And with a target market of 25-35 year olds, I knew that a good chunk of that phone time was now spent on TikTok. In just a few weeks, I gained over 17,000 followers.
Pixlee
APRIL 28, 2021
There is intense competition in digital marketing. In fact, 84% of consumers say they trust peer recommendations above all other sources of advertising. In other words, to stand out, you need to create campaigns that highlight real people’s experiences using your product, a way of social proof marketing. Source: Muse by Clio.
Social Media Strategies Summit
MAY 24, 2019
For marketers, it is an easy way to communicate their value proposition and engage their audience. And as social media and social advertising has become more important in marketing, the need for video as part of a content strategy has only increased. Video is a highly effective form of content.
The Realtime Report
NOVEMBER 26, 2019
Source: Winterberry Group Marketing Spend – The one thing about an organization’s marketing/advertising budget is that there are plenty of places to spend it. Increasingly, the shift is to digital media advertising. Programmatic advertising is one of the fastest-growing areas in digital marketing.
Ignite Social Media
JANUARY 6, 2020
The Social Network film comes out and is met with widespread critical acclaim and commercial success, though it is considered largely inaccurate by Mark Zuckerberg. Instagram is launched to the public as a mobile iOS app in October 2010, becoming the top free photo-sharing app on the first day and gaining 25,000 users.
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