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Best Tips for Successful Social Media and Digital Marketing in 2014

yMarketingMatters

Social media and digital marketing are going to grow even stronger in 2014. With my first hand experience working with so many businesses, I am giving you my most important social media and digital marketing tips that will help you increase your online footprint, exposure and bottom line in 2014 for your business. Good Luck!

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Happy 4th Birthday, #measurePR: The Queen of Metrics Returns!

Waxing UnLyrical

Yes, the chat which has become somewhat of an institution as far as industry-wide digital PR events go (and I am thrilled about that), has been going strong for four whole years. Here’s some of what we talked about: On changes in the measurement industry: @shonali #measurepr Q1: Biggest change is arrival of truly integrated metrics.

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30 Remarkable Content Marketing Facts and Statistics for 2013 (and 2014)

Webbiquity SMM

And it continues to expand: 82% of marketers plan to increase their budgets for content marketing in 2014. business enterprises said creating “metrics that demonstrate the value of social media” was their top internal social media objective for 2013. Image Credit: Robert Rose. B2B Marketing Insider ). Almost half of U.S.

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The Latest Facebook Performance Metrics; How Does Your Brand Compare?

Ignite Social Media

Back in 2014, everyone from brand marketers to local musicians started freaking out about the decreasing reach posts received following drastic changes to the News Feed algorithm. These numbers can be used as a guide to see how your brand’s Facebook performance compares to industry. Methodology. Does that qualify as undead? “In

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21 Content Marketing Tools to Use in 2014

Writtent Blog

While some of the content marketing tools trending in 2014 are familiar, many of the rest are brand-new and probably worth adding to your program. You’ll be able to respond to comments, check your metrics, or save ideas directly into your drafts, even if you’re not right in front of your computer. FocusBooster. SocialMention.

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How to come up with social media content using feedback from your silent fans

Sprout Social

When you build a content strategy plan based only on the metrics you can see, you’re designing it for just a tiny portion of your potential target audience. A holistic content strategy plan includes behind-the-scenes metrics. Consider incorporating these three less obvious metrics into your planning process. Referral traffic.

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You Become What You Measure

Social Media Strategery

As we kick off 2014, we’re awash in PR trends and predictions. Here are six trends to watch in 2014. These three seemingly incongruous industries are actually suffering from a situation that will soon face the PR industry as well. In 2014, let’s make a concerted effort to not be a slave to data.

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