Webbiquity SMM

MAY 3, 2011

Cheryl and I thought it would be a great idea to collaborate on this special social media project—and so the process began for creating the 2011 #Nifty50 List of Top Twitter Women. Though she writes mainly on pharma-related subjects, her blog topics also include branding, family, fundraising, innovation, leadership, and Twitter.

Twitter 279

Twitter Pharmaceuticals B2B Biotechnology 279

Mindjumpers

JULY 18, 2012

Integrating it into your company’s current employer branding and recruitment strategy thus provide the company with an opportunity to present itself in a more transparent and credible way by connecting and engaging with employees and candidates. The use of social media has had a positive impact on Novo Nordisk’s employer brand.

Social Media 249

Social Media Brands Policies How To 249

Twist Image

AUGUST 4, 2011

Whenever a start-up turns to advertising for revenue, something is remiss. There has got to be more to a business model than advertising in 2011. The fact that Twitter sees advertising as (potentially) the big revenue pay day, makes me extremely nervous. Is advertising bad? Following the brands? a Marketer).

Advertising 103

Advertising Adwords Twitter Google 103

Twist Image

OCTOBER 3, 2011

The greatest trick online advertising ever pulled was convincing the world that a direct response didn't exist. Most new media professionals call them "display advertising." We can also target those ads to the exact spaces that the brand wanted. We can also target those ads to the exact spaces that the brand wanted.

Advertising 102

Advertising Adwords Metrics Study 102

Ignite Social Media

JANUARY 6, 2020

Hashtags don’t exist for the first few months (they don’t make their debut on Instagram until 2011). Pinterest (launched to the public in 2011) Snapchat (launched in 2011) Google+ (launched in 2011, ended in 2019) Vine (launched in 2013, ended in 2017) Bonus: MySpace (largely abandoned by 2010. Honorable Mentions.

MySpace 134

MySpace Instagram Social Networking YouTube 134

Sherrilynne Starkie

OCTOBER 25, 2012

Research released today by LoyaltyOne and two leading North American academic institutions provides the long-awaited proof that social media interaction between a customer and a brand drives immediate and long-term sales increases. Related posts: Facebook advertising facts. The Air Miles program logo in Canada since 2009.

Study 377

Study Social Media Wikipedia ROI 377

Dave Fleet

MARCH 5, 2012

While marketers everywhere seem to be focused on Facebook Timelines for brands, the latest changes to Facebook’s advertising model represent just as significant a change for brands – if not even more so. A marketer’s journey on Facebook: from engagement to advertising. How so, you ask?

Content 375

Content Marketing Advertising Analysis 375

Mindjumpers

FEBRUARY 3, 2011

Tweet Super Bowl is no longer just a sports event, but also an event where all the great brands advertise to get the attention of the viewers during the event. Therefore Mullen and Radian6 have created the site BrandBowl 2011 which uses Twitter to analyse people’s reactions and sentiment towards Super Bowl commercials.

Radian6 237

Radian6 Sentiment Sports Eventful 237

Jon Loomer

MARCH 24, 2016

And now, the death of Instagram for brands. Declaring the “death of brands on Instagram” is quite possibly the easiest title ever written. You know that brands are worked up into a frenzy over organic reach on Facebook. Who cares if engagement is dropping due to bad brand content? The death of blogging.

Brands 113

Brands Instagram Engagement Activities 113

Kikolani

NOVEMBER 7, 2011

We all went to the Finding a Better Fit session where Stephanie and Leah were on the panel along with Andrea Metcalf , Kelly Olexa , and Carla Birnberg where they discussed turning their healthy lifestyle experiences into blogs and strong personal brands. Why I Am Attending Blog World Expo 2011 Plus a 20% Off Discount Code.

Hotels 153

Hotels iPad eBook Screencast 153

Jon Loomer

OCTOBER 26, 2017

If you’re a brand or marketer, you’ve undoubtedly heard about the Facebook Explore Feed. Some believe it signifies the end of organic brand content on Facebook. ” Some have reported having all brand content — other than ads — removed from their main feed. Brands are screwed!”

Feed 167

Feed Feedly Facebook News 167

Hootsuite

OCTOBER 8, 2020

Mostly, social media stats are a great starting point for brands looking to create an effective social media strategy. If your brand is planning to use Snapchat for business , be sure to incorporate Snapchat statistics into your social media plan. These are all important Snapchat statistics in 2020 for businesses and brands.

Social Media 145

Social Media Statistics Marketing Reddit 145

The Realtime Report

MARCH 19, 2014

Back in 2011, mobile accounted for just 11% of net ad revenues worldwide. Is your brand spending on mobile advertising? Social Media Statistics digital ad revenue Facebook Google mobile ad revenue mobile ad spending mobile advertising' However, it’s Facebook that has the brighter mobile future.

Mobile 167

Mobile Statistics Advertising Project 167

Buffer Social

NOVEMBER 13, 2023

  Now that fantastic deals are table stakes, it can feel like shouting into a crowded room to ensure your brand gets the attention it deserves. Partner with media brands Take it from a former lifestyle journalist — Black Friday was also wild in media. Patagonia is another brand at the forefront of this movement.

Examples 92

Examples Campaign Discount Marketing 92

Almost Savvy

AUGUST 11, 2011

As much as I also adore Twitter and Facebook, LinkedIn is still the one place to get started building your brand and career online. For now, my statement stands: LinkedIn is the place to start when you’re ready to tell your branding story the way you want it to be told. Click on Manage Social Advertising. But, LinkedIn?

LinkedIn 270

LinkedIn Privacy How To Advertising 270

Twist Image

NOVEMBER 10, 2011

Many brands fail to realize that the branding game is not one of broadcasting and Social Media. The true marketing imperative is to tell a great brand narrative. In my Blog post, The Next Layer Of Social Media (October 26th, 2011), I talked about thinking of your media as passive, active and then a combination of the two.

Diagrams 105

Diagrams Brands Advertising Activities 105

The Realtime Report

DECEMBER 27, 2012

Mobile advertising spending will total more than $4 billion by the end of 2012, according to eMarketer estimates. And new research by Millennial Media reveals that certain industries have seen tremendous growth (more than 400% year-over-year) in mobile advertising. education went up 421%. sports grew 417%.

Mobile 170

Mobile Automotive Sports Travel 170

Twist Image

MARCH 13, 2012

Eric Ryan is the co-founder and Chief Brand Architect of Method. Check out their best-selling business book, The Method Method - Seven Obsessions That Helped Our Scrappy Start-up Turn an Industry Upside Down ( Portfolio 2011), which Ryan and Lowry co-wrote along with Lucas Conley. The rise of the indie brand. not advertising.

Brands 107

Brands Posterous Project Embedding 107

Sprout Social

APRIL 18, 2022

Co-founded by Matthew Buchanan and Karl von Randow in 2011, the platform is home to both cinephiles and casual viewers who use it for recommendations from friends and Letterboxd influencers. Since launching in 2011, Nextdoor has expanded its presence into more than 285,000 neighborhoods globally. That’s a recipe for burnout.

Social Media 103

Social Media Film Exercises Social Networking 103

Dave Fleet

DECEMBER 26, 2010

The Fall Of Advertising And The Rise Of PR by Al Ries & Laura Ries. Engage: The Complete Guide for Brands and Businesses to Build, Cultivate, and Measure Success in the New Web by Brian Solis — read my review here. Looking ahead to 2011. The other day I asked my Twitter friends what I should read in 2011.

How To 414

How To Review Upcoming Influencer 414

Waxing UnLyrical

MAY 27, 2011

I have a client – a gourmet dessert brand – that considers me its Director of Marketing. So I was asked to interview six PR pros who would work to expand the brand and product exposure, primarily from a publicity point of view. This is Part 1 of a two-post series. Is location important? Very important: Google yourself!

Brands 177

Brands Vocus Blogosphere B2B 177

Laurel Papworth

APRIL 28, 2011

Hands-on Computer based social media classes are being run again June 2011 in Sydney, Brisbane and Melbourne. This course will give you practical steps to set up a free tool to monitor your brands online. Another set of social media classes for Sydney, Melbourne and Brisbane at the end of June.

Course 58

Course Social Media Class Social Networking 58

Pixlee

DECEMBER 31, 2018

Odds are you’ve heard of every company on the list, but take time out of the conference to meet with these amazing brands! Mainstay fashion retailer Levi’s is an American icon, but that’s not stopping President & CEO Chip Bergh from building the brand up and out. Newell Brands. Levi, Strauss & Co. Under Armor.

Brands 40

Brands Retail Apparel Fashion 40

Direct Marketing Observations

FEBRUARY 25, 2011

billion to advertise on social networking sites this year. 2010 was the year that Facebook firmly established itself as a major force not only in social network advertising but all of online advertising,” said eMarketer principal analyst Debra Aho Williamson, author of the upcoming report “Worldwide Social Network Ad Spending: 2011 Outlook.”

Facebook 178

Facebook Social Networking Widget Advertising 178

Waxing UnLyrical

OCTOBER 17, 2011

We recognized the enormous opportunity that social channels can offer and felt that we could really extend the reach of our brand voice by speaking directly with our customers. We launched into Twitter on 25 August 2010 and into Facebook on the 7 February 2011. The Break-Up campaign was very much a collaborative effort.

Banking 218

Banking Sentiment Campaign Team 218

Hootsuite

MAY 13, 2020

Beyond their role as effective brand ambassadors, influencers are also just good marketers. And advertisers can stand to learn a few things from them. Lorenz traces its social media etymology way back to 2011 on YouTube. Same goes for brands. Here’s three new updates to ensure we support the branded content ecosystem:? ?

Influencer 145

Influencer Trends Marketing Guidelines 145

Firebelly

FEBRUARY 7, 2011

By Michael Stelzner I recently interviewed Jay Baer, co-author of the brand-new book The Now Revolution and founder of the popular blog ConvinceandConvert.com. By eMarketer Well-known brands like Coca-Cola and Starbucks have had success turning their Facebook fan pages into popular sites with millions of fans.

Social Media 196

Social Media MySpace Advertising Sites 196

Social Media Strategies Summit

NOVEMBER 27, 2018

When her show ended in 2011, it was obvious she wasn’t going anywhere. To reach their goal, LeBas and his team realized Super Soul Sunday had to become a multiplatform brand. They are comfortable with branded content. LeBas closed by providing input on how other brands can better reach their audience. Source: Magna.

Communities 100

Communities Platform Video Fashion 100

Buzz Marketing for Technology

JANUARY 11, 2011

All this is needed to get people to engage with your brand specifically in the form of “likeing” and commenting on it. Related posts: Facebook Advertising Tricks for B2B Marketers If I could offer you a billboard in the. 11 B2B Marketing Predictions for 2011 Around this time last year I wrote about the 10.

Feed 264

Feed Feedly News SEO 264

Waxing UnLyrical

JANUARY 24, 2011

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Four Free Digital Marketing Tools for Non-Profits January 24th, 2011 Tweet Guest post by Erica Holt These are frugal days, and everyone loves getting and writing about free stuff. Why do I like it?

Tools 247

Tools Adwords Marketing Class 247

Mindjumpers

JULY 12, 2011

Tweet Guest blog written by Christine Dissing, who holds a Masters in Marketing Communications Management and is passionate about advertising, branding and marketing communication, a passion she shares on her own blog attention2ads.tumblr.com. Take a look: Similar Posts: The Nominees for Bees Awards 2011.

Applications 255

Applications Facebook Case Study Price 255

Mindjumpers

NOVEMBER 2, 2012

We guide and advice brands on how to take on the challenges of brand communication on the various social media networks and platforms. How to buy into this behaviour as a brand. As a brand, it is important to understand these forces of dynamics in order to give your consumers what they are looking for. The social storm.

Social Media 266

Social Media Groups Groups Google 266

Webbiquity SMM

NOVEMBER 5, 2013

In 2011, I teamed up with Tom Pick (@ TomPick ) and his Webbiquity blog to unveil the first annual #Nifty50 Awards. In that first year , we cast a wide net, honoring those whom we felt actively engaged as brand ambassadors on Twitter day in day out, exchanging valuable information, and just generally being good, helpful people.

Twitter 187

Twitter Airlines Syndication Blogger 187

yMarketingMatters

JANUARY 19, 2012

What a year was 2011 for social media and marketing! I think these marketing trends are a must for your SMB this year, following how the landscape “ended” in 2011 and are going to be very powerful in 2012. And surprisingly, so much marketing and branding today lacks personality! Things moved at the speed of light, right?

Trends 279

Trends Marketing Mobile Wireless 279

Keyhole.co

OCTOBER 4, 2023

Like many developing relationships, content creators and brands embark on a journey that begins when they “fit” each other. Over the past few years, advertisers have noticed the innate ability of creators to engage their audience. And that means partnering with brands. So how can these two be together?

Content 59

Content How To Influencer Reputation 59

Twist Image

OCTOBER 23, 2017

That's up dramatically from 5 minutes a day in 2011, and 15 minutes in 2013. 42% of children have their own tablet device - up from 7% four years ago, and less than 1% in 2011 according to the study." Tags: advertising agency. The biggest problem? In short: the city of the future. App of the Week: tbh. app of the week.

Mobile 73

Mobile Apple Survey Data 73

Hootsuite

MARCH 11, 2020

Snapchat launched in 2011. While Facebook, YouTube and Instagram are still seeing significantly more users than Snapchat each month, using Snapchat for business could still be an effective way for your brand to reach a new audience. Get users to interact with your brand. Connect with a younger demographic.

Marketing 145

Marketing URL Features Platform 145