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HR and #BigData – How LinkedIn Uses Data Research for Recruitment

Laurel Papworth

Dear students (and workshop participants!) the LinkedIn Economic Graph is the equivalent of Facebook’s Social Graph and aims for these six pillars: . understand the job market in that region. measure the gap in the skills and job market vs the fastest growing job requirements.

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Why Quora Is The New Twitter | Small Business Mavericks

Small Business Mavericks

Twitter is still a good marketing tool, but spammers have exploited it to a large degree and it has only made managing Twitter more difficult for Twitter employees and for Twitter users. Now that Google is indexing Quora in its real-time search product , marketers have a strong incentive to hit Quora with link spam.

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Facebook Course – Sydney – February 2017

Laurel Papworth

Facebook Optimisation (FBO) Developing Content that works with the Facebook Algorithm (FBO) ensuring it is seen and engaged with by Preferred Audience, Lookalike Audience and target Social Graph? If you have done my Social Media Marketing Campaign course at the University of Sydney, this is the more advanced, handson version.

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Great Social Media Marketing

Diva Marketing Blog

The social graph is enabling a new Web experience that will transform the way we work, learn, and interact across every aspect of our lives." Clara Shih, the Facebook Era I agree with Clara Shih, and think that the Facebook Era is one of the smartest books about social networks. So what is great social media marketing?

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Social Media is Dead, Long Live Big Data

Laurel Papworth

I’ve been giving some keynote presentations and one day workshop in the last year on Big Data and Social Media, and this is a summary of the marketing part of those workbooks. Viva La Big Data. Sidenote: 10 years ago I created a patent which was a community generated coin based on activities and cross platform.

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Finding Social Media Professionals

Bare Feet Studios

Social Media Workshop & Launch of the Hawaii Chapter of the Social Media Club If your business is interested in learning and developing the best practices for Social Media, please join us for this event on Thursday, October 23, at the Hawaii Prince Hotel in Honolulu, HI. Macro results.