Dave Fleet

JULY 26, 2010

As it happens, lots of organizations publish their social media guidelines online, ready for you to review and use yourself. Use of social networking, microblogs and other third party websites. Employee Social Influence Marketing Guidelines. New PR Wiki. But where to start? thanks for the suggestions in the comments!).

Policies 419

Policies Resources Liveworld Social Media 419

Webbiquity SMM

OCTOBER 13, 2010

I’ve used this tool on behalf of small clients for finding hundreds of key influencers on Twitter, blogs and various other social networking sites and forums. blogs, microblogging sites, social networks, etc.). The only caveat is that this may whet your appetite for the full version (see below). Social Mention.

SM2 204

SM2 Vocus Alterian Radian6 204

Koka Sexton

DECEMBER 20, 2009

How Companies Use Twitter to Bolster Their Brands From BusinessWeek: Good article that is part of Business Week’s CEO Guide to Microblogging. There are paid services you can use to identify influencers online but they are expensive and not appropriate for quick hits in a new topic. Use wp_list_categories() instead.

Case Study 99

Case Study Wiki Software List 99

Koka Sexton

DECEMBER 20, 2009

How Companies Use Twitter to Bolster Their Brands From BusinessWeek: Good article that is part of Business Week’s CEO Guide to Microblogging. There are paid services you can use to identify influencers online but they are expensive and not appropriate for quick hits in a new topic. Use wp_list_categories() instead.

List 96

List Social Media Case Study Wiki 96

Techipedia: Tamar Weinberg

JULY 8, 2008

Maki , Internet Marketing and Social Media Blogger: The main characteristic [social media marketers] need to have is a genuine curiosity/interest in social media, particularly on how it influences human relationships and business practices. Real life has a way of influencing online behavior.

Social Media 163

Social Media Marketing Consultant Communities 163

Techipedia: Tamar Weinberg

MARCH 17, 2010

Who are the influencers? Mark Thompson of Search Engine Journal has a great article entitled How To Find Industry Influencers. I mentioned that I wasn’t going to touch Facebook and Twitter, so I’ll recommend that if a happy customer writes a review via email or Yelp – give them a call and thank them.

Communities 237

Communities Twitter Web 2.0 ROI 237

Techipedia: Tamar Weinberg

DECEMBER 10, 2008

Then, you use that number as a success metric for influence. Submitting and reviewing only your own articles. However, I’ll add that EVERYONE should at least review this post at least once to make sure that they aren’t inadvertently making mistakes. Or unfollowing them as soon as they follow you.

Handbook 279

Handbook Social Media Web 2.0 StumbleUpon 279