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Me on Tom Foremski on PR

Danny WhatMough

My full comments are below: Foremski’s problem is one that seems to afflict many other journalists and it’s an automatic conclusion that PR is intrinsically linked to journalists and press releases. PRs have used an array of tactics to achieve this of which the media and organic/paid search are one.

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What is earned media? 5 Tips for a successful earned media strategy

Sprout Social

You can certainly do outreach with press releases but it’s not up to you when or where coverage takes place. Search engine optimization (SEO) plays a role in earned media. Every time you create content for your website, search engines take note. Are you getting more press than your competitors?

Strategy 137
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Best Web Presence Optimization Guides and Tips of 2010

Webbiquity SMM

Web presence optimization (WPO)—using tactics like SEO, PPC, online PR, social media, content marketing and reputation management in a coordinated fashion to maximize your online visibility and business results—is the core theme of this blog. How to use search to shield your brand from negativity by iMedia Connection.

Tips 179
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This Week in Social Media – 7/10/2013

Social Media Marketing

Industry Viewing habits of television continue to change: 19% of TV homes are now broadcast-only (up from15% just two years ago) , meaning that homes are dropping cable subscriptions. If you have additional links, sources or ideas that might be helpful, I''d encourage you to add some via a comment below or tag me in Google+.

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10 Simple and Reliable Digital Marketing Metrics

Convince & Convert

Organic: These are people who performed a search on a search engine such as Google or Bing, and clicked on your website’s listing in the organic (non-paid) search results. It’s also a great indicator to gauge the general effectiveness of your SEO, social engagement, content, and integrated campaigns.

Metrics 60
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Best Internet Marketing Blog Posts of 2007 » Techipedia | Tamar.

Techipedia: Tamar Weinberg

SEO Space): Jody Nimetz highlights the pros of opting for Facebook ads. 27 Website Promotion Sources that Have Nothing to do With Google or SEO (eMoms at Home): In other words, Wendy Piersall explains that your online marketing strategy is all about internet marketing and a whole lot of social media. Rae explains all.

Marketing 144
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Best Internet Marketing Posts of 2010

Techipedia: Tamar Weinberg

Here’s how I do it : I read and review hundreds — thousands — of articles yearly, on all Internet Marketing topics from SEO to social media to general entrepreneurship (new for 2010!), SEO: Strategy. SEO: Information. Local/Mobile Search. In honor of my birthday, I now have 300 posts to share.

Marketing 279