How to Create Living Content to Boost Brand Reputation and Visibility
Convince & Convert
SEPTEMBER 24, 2013
Or, nowadays, maybe you even create a wiki instead of a document.). Readers of the original post subscribe to the post itself, and get a notification every three months when you update it. If you use a curation tool and embed it, make sure users can follow the embedded list, board, or story. Include share options.
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