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14 Social Listening Tools for Effortless Brand Monitoring

Hootsuite

Social listening tools are some of the most important for any social media marketer to master. Back in the day, marketers had to dedicate substantial budgets to consumer and competitor research through surveys, focus groups, and market testing. Why do marketers need social listening tools?

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Start Growing Your Twitter Profile With These Tips and Tricks

agora pulse

Used by celebrities, politicians, and marketers alike, Twitter is the place to increase engagement and spread brand awareness. When fine-tuning your marketing strategy for the year ahead, knowing the stats for 2020 is a must. 75% of B2B businesses market their products and services on Twitter. (There’s so much noise!)

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Top 10 Data Analysis Tools for B2B Marketing

Oktopost

It’s safe to say that 2020 has become the year of data-driven marketing with 83% of B2B marketers focusing more on data analytics this year. An overwhelming 92% are only using data analysis tools provided with their current marketing stack, and nearly half aren’t even using advanced functionalities. . The problem?

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Brand Safety: Managing Risk and Building Trust on Social Media

Hootsuite

In today’s digital age, it’s crucial for marketers to take steps to protect their brand safety online. In this article, we’ll share strategies and best practices that marketers can use to safeguard their brand’s reputation on social media. For marketers, brand safety is most relevant when running social media ads.

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Buffer in 2022: 51 Features To Help You Grow Your Audience

Buffer Social

Content planning Marketing without a plan is like cooking without a recipe. Hashtag Manager When you’re posting to Instagram, you can use Buffer’s hashtag manager to save and insert groups of your favorite hashtags. This area also includes analysis of your hashtag performance. Subheading.

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13 Proven YouTube SEO Tactics and Best Practices for 2023

Hootsuite

That said, they do reflect the overall sentiment of online searches. An experiment done by our in-house YouTube experts found that embedding YouTube videos in a blog post can boost SEO for both your YouTube channel and the blog. (Of When embedding blogs, make sure all videos are relevant to the URL and keywords they are linked to.

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Restoring Faith in Humanity - Together

Social Media Marketing

In terms of news, Reuters went to live coverage , using tweets, photos and embedded video to tell the story as it was rolling out and The Atlantic Wire used a variety of content to share the events as well. In this case, it was from a more gentle soul, who had a similar sentiment about such difficult events.