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3 Golden Business Rules for Social Media Engagement

Techipedia: Tamar Weinberg

If I’m managing your Twitter account , you might find a response from me at 11 PM on a Saturday night or 2 AM on a Tuesday. Don’t check in on Twitter and Facebook once or twice a week and only for 10 minutes. Neither the tweet or the follow up direct message was responded to in a timely fashion.

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Building Trust: A Relationship is Not a Newsletter Opt-In

Techipedia: Tamar Weinberg

I’m not connected to the LinkedIn individual who spammed me, but he still took the liberty to use my email address for his personal gain in a completely unsolicited fashion. Tagged as: facebook , linkedin , opt-in , permission marketing , relationships , social media , spam , twitter { 5 trackbacks } Hostage Marketing: Hot New Fad For 2010?

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Is Social Media the Final Frontier of Marketing?

Techipedia: Tamar Weinberg

by Tamar Weinberg on February 22, 2008 Share This is a guest post from Pierre Far, who recently launched a very cool program called Social Alerter which notifies you as soon as your website has a solid chance of hitting the Digg or del.icio.us The time has come for companies to be part of the conversation. tamar… better?

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Why You Should Have a Secondary Twitter Account

Techipedia: Tamar Weinberg

I, too, find that Twitter has been incredibly powerful for me to connect with real life colleagues, readers of Techipedia, family, and everyone in between. I’m also something of a Twitter purist. Enter a second Twitter account. Since I’m a bit more reserved as @tamar, I can easily say that I have a little more fun.

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Why Social Media is Scary | Social Media Strategery

Social Media Strategery

Image Courtesy of Flickr user Ack Ook* buy-in , leadership , scary , social media , web 2.0 I’m one of the leads for our social media/Government 2.0 link] sradick I think the most effective guidelines for appropriate behavior on things like Facebook, YouTube, Twitter, etc. Several great social media and Web 2.0

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What Traits Define a Social Media Marketer?

Techipedia: Tamar Weinberg

by Tamar Weinberg on July 8, 2008 Share With many individuals finding great success with social media (and as an aside, a basic understanding of search engine optimization ), they immediately consider themselves social media marketers and consultants (as well as seasoned SEOs) and offer to sell their promotional services. Others aren’t.

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Creating Passionate Customers: Brand Evangelism and What it Means.

Techipedia: Tamar Weinberg

The easiest way to find these people is to find the communities that your users frequently visit, be it forums, Twitter, or other social networks. get Twitter mentions of your brand via RSS or email) or use a service like Backtype (backtype.com) to see comments across blogs and other social media sites (such as FriendFeed).

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