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This Week in Social Media – 8/14/2013

Social Media Marketing

Each week at Ford, I compose a newsletter that includes a series of links about current events and trends in the worlds of technology, social media, mobile, communications and marketing in order to keep the wider team up to date on changes, newsworthy items and content that might be useful in their jobs. But the opportunity is huge.

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4 Important Snapchat Metrics Your Brand Should Be Measuring

Convince & Convert

You’ve probably been hearing more about Snapchat as a platform for marketers to explore, and for good reason—Snapchat is driving more than 6 billion daily video views, all from mobile devices. By comparison, Facebook has 8 billion daily video views and YouTube roughly 4 billion. Get our Definitive email newsletter.

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57 Notable and Unique Content Marketing Ideas

Writtent Blog

Product Comparison Guides. Mobile Apps. QR codes aren’t just a trendy way to get your mobile prospects and customers engaged – they’ve got a load of potential for mystery or exclusivity-based marketing campaigns. Curate away, or create your own with a website like Piktochart. Print Newsletters. Infographics.

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Twitter 101: What Every Smart Social Media Manager Needs to Know

agora pulse

On your mobile device, simply click on your profile picture to change it. Links to your blog posts and other curated content. If you want deeper analytics, comparison data, and reporting, then using a paid tool will save you time and money and can be well worth the investment. Banner image. Live video. Hashtag based tweets.

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PB131: How to Conduct a Half Yearly Blog Review

ProBlogger

Open rates on email newsletters. Mobile responsive. Was it curated or was it original content as well. One of the things we noticed a couple of years ago now was that we were slowly trending down on our mobile traffic on both of my blogs. Promotional activities – guests posts, social, SEO, how did it go?

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

The one downside is Kodak’s built-in video software pales in comparison to Flip’s, forcing me to use iMovie on the Mac, which I can barely tolerate. Flowtown allows you to take email addresses (like the people subscribed to my newsletter) and determine in which social networks they are active.

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

Let me hear about it: View Comments | Subscribe To This Blog | Sign Up For Our Newsletter Share This Post: Similar Posts That You Might Enjoy: Is Twitter for Business Even Worth the Trouble? Tying Together Social Media and Corporate Social Responsibility Do You “Like&# How I Look In These Jeans?