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How B2B influencer marketing will grow your brand

Sprout Social

There lies the magic of B2B influencer marketing. Influencer marketing has long been a staple for business-to-consumer (B2C) brands looking to cultivate more authentic connections with their audience. It’s time for B2B brands to embrace the power of influencers. What is B2B influencer marketing?

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4 ways to advance your agency with your social media strategy

Sprout Social

Before a prospective client sends an RFP, they want to know what your agency is capable of. The agency world is hyper-competitive as companies vie for top clients. Discover influencers for your clients. . Just as you might advise your clients to incorporate social into their marketing efforts, agencies should do the same.

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Social Pros 8 – Ian Greenleigh of Bazaarvoice

Convince & Convert

Huge thanks to data-driven social media management software company Argyle Social for their presenting sponsorship, as well as Infusionsoft and Jim Kukral at DigitalBookLaunch. They talk about white papers at the top of the funnel and then buying guides and RFP guides a little further down the funnel. The RSS feed is: [link].

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Social Pros 8 – Ian Greenleigh of Bazaarvoice

Convince & Convert

Huge thanks to data-driven social media management software company Argyle Social for their presenting sponsorship, as well as Infusionsoft and Jim Kukral at DigitalBookLaunch. They talk about white papers at the top of the funnel and then buying guides and RFP guides a little further down the funnel. The RSS feed is: [link].

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DigitalPR Chat #1 Content and KPIs

Proactive Report

A2: Of course there are KPIs for PR, e.g. share of voice, brand sentiment, influencer relations. A Tech company paid influencers to create and share content with their networks. Too many organizations and companies measure sales only. My # contentmarketing RFP questionnaire can help you decide bit.ly/1SxTuOq{.

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Social Pros 14 – Jason Falls, Social Media Explorer

Convince & Convert

Huge thanks to data-driven social media management software company Argyle Social for their presenting sponsorship, as well as Infusionsoft and Jim Kukral at DigitalBookLaunch. So, services like Klout and Kred that put a number to your social influence. That’s just one way of looking at the data of influence. Eric : Yep.

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The Top B2B Marketing Trends for 2018 – A Meta-Analysis

Webbiquity SMM

” — 5 Marketing Trends That Should Influence Your 2018 Budget , ContentStandard. So whether through native advertising, sponsored content, amplification platforms like Outbrain and nRelate, or paying publishers and influencers directly, more companies will likely be paying for expanded content distribution in 2018.

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