Facebook for Marketing Research: Political Polls #auspol
Laurel Papworth
FEBRUARY 19, 2013
Behavioural Statistics is THE job of the future and of Big Data. It’s not huge stretch to see that companies will want (most of the time) to advertise to people who are positive and beaming about their products, or neutral and enquiring about their products. Checking the collective temperature of a billion members, as it were.
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