Dave Fleet

JULY 26, 2010

Community Guidelines. International Olympic Committee. Communication (Blogging) Policy. Employee Social Influence Marketing Guidelines. Corporate Social Media Policies eBook. Blogging Policy. General Motors. Blogger Policy. Georgia Tech. Guidelines for Student Blogging. Harvard Law School. Hill & Knowlton.

Policies 419

Policies Resources Liveworld Social Media 419

Convince & Convert

FEBRUARY 24, 2010

because through social media, customers are praising and criticizing companies in public in a way that requires marketing to triage and respond. Southwest Airlines has to coordinate its marketing and customer service response, in real-time, create its own content on its blog and Twitter account, while also dealing with the media jackals.

Compete 116

Compete Conference Organization Social CRM 116

Viper Chill

MARCH 22, 2010

With that audience he’s been able to promote eBooks like ‘Zen to Done’ and write a best-selling book on simplicity. Many marketers will tell you that making money online is all about having a list. ViperChill is growing because the content I write markets itself. People are talking.

Blogosphere 79

Blogosphere Blogger Sites Comments 79

Techipedia: Tamar Weinberg

DECEMBER 1, 2009

Marketers love Facebook. If you had any doubt, just go on over to their stats page and see for yourself why it is something you want as part of your marketing strategy. Scroll down to the end of the post for details on how to win. Facebook is growing massively at the moment — is your brand a part of that momentum?

Facebook 279

Facebook How To Applications URL 279

Convince & Convert

FEBRUARY 5, 2012

Yet, far too many agencies are devoting resources to content marketing and social media solely because they feel they have to do so. 4 Reasons Agency Content Marketing Might Be Worth It. If you’re pitching a telco, you damn well better be creating some brilliant blog posts about marketing advances in the telco industry.

Content 147

Content Marketing Curation Committee 147

Convince & Convert

SEPTEMBER 20, 2010

Inevitably, when corporate America seeks a PR agency to support their communications effort, the Request for Proposals (RFP) asks for critical capabilities that can help a company sift through the myriad of options available and narrow them down to the few that make sense for their specific needs. Decisions are made by ‘committee.’

Social Media 116

Social Media Strategy RFP Social CRM 116