Convince & Convert

FEBRUARY 24, 2010

because through social media, customers are praising and criticizing companies in public in a way that requires marketing to triage and respond. link] Jim Weldon 6 Required Competencies for Social Organizations: Now, marketing is the center of American business. because … [link] [link] Greg de Lima RT @greggvm: You bet.

Compete 115

Compete Conference Organization Social CRM 115

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SEPTEMBER 11, 2011

Other than signing book deals, the favorite sport of the social media punditry these days seems to be bashing Klout. The most recent example was from B2B social media thinker Paul Gillin who wrote a post unveiling the flaws in Klout’s ranking scheme.

Klout 159

Klout Nielsen Influencer Social CRM 159

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FEBRUARY 11, 2010

February 11th, 2010 |Written By: Jay Baer | View Comments Tweet Guest post by Bob Dennis , freelance Web designer with experience in everything from audio production to social networking. Im a frequent social media conference speaker , and interview social media luminaries for my Twitter 20 series of live Twitter interviews.

Social Media 113

Social Media Strategy Apple iPhone 113

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JULY 21, 2010

She spends her days thinking about social media, public relations and digital strategies for her agency’s consumer focused clients. The Lawyers Are Coming Social networks give people the ability to share incredible volumes of content. People are sharing photos, ideas, writings and video. All that stuff? Ad Chickadee ?

Social Media 153

Social Media Policies Consultant Social CRM 153

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MAY 25, 2010

The Digital Ecosystem There are four key planks to successfully offering online marketing services within your existing agency: Search Marketing Email Marketing Social Media Analytics and Reporting Agencies can deliver real value to clients in each of these areas, and developing competencies is viable and achievable.

Marketing 123

Marketing Social CRM Conference Social Media 123

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JULY 28, 2010

.&# Because helpfulness hasn’t historically been looked at as a marketing objective (tons of great stuff about this umbrella concept in Scott Stratten’s forthcoming new book UnMarketing – buy it ), identifying areas where help could be provided isn’t in the DNA of most companies – yet. How can I help you?

Social Media 148

Social Media Strategy Consultant B2B 148

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APRIL 15, 2010

Anyway congrats on being #1 [link] Massy Do you use compete ranking at all? Im a frequent social media conference speaker , and interview social media luminaries for my Twitter 20 series of live Twitter interviews. Yours is 25,438 on my end. Yours is 25,438 on my end. How can I help you?

Content 124

Content Marketing Consultant Social Media 124