Sprout Social

JANUARY 27, 2021

And there’s no better place to gather actionable insights than your YouTube Analytics. But while YouTube’s native analytics platform is a treasure trove of data, its depth can be overwhelming for total beginners. Why measuring your YouTube Analytics is so important. YouTube Analytics: General Reports.

Analytics 142

Analytics YouTube Video Embedding 142

Sprout Social

APRIL 12, 2022

These dimensions vary between desktop and mobile views so be sure to check that both views look appropriate. This is where you set up things like a greeting and your Messenger URL. Looking at metrics like CPC and CPM will tell you if your ads are performing well. Track the right metrics for your goals in your analytics.

Facebook 123

Facebook How To Metrics Hashtag 123

Hootsuite

AUGUST 31, 2020

But if you’re a URL, shorter is better, pretty much every time. That’s why URL shorteners are such handy tools. And unlike a certain kitchen cupboard, URL shorteners are in reach of anyone with an internet browser—social media managers, regular everyday Facebook moms, small business owners, and TikTok tweens of all heights.

URL 145

URL Google HootSuite Template 145

Sprout Social

JULY 26, 2019

CPM – Cost per thousand impressions or cost per mile. SoLoMo – Social, local and mobile. The merging of mobile marketing with social media marketing efforts that are locally targeted. GA – Google Analytics. URL – Uniform resource locator. CPC – Cost per click. Used for measuring ad impressions instead of clicks.

Social Media 112

Social Media Software CPM CPC 112

Hootsuite

SEPTEMBER 17, 2020

Bonus: Get a free social media analytics report template that shows you the most important metrics to track for each network. Cost-per-mille (CPM). They appear on the search result page with the black “Ad” symbol next to the URL. You’ll now be able to add a URL to where users will go after they click on your ad.

Adwords 145

Adwords Google Campaign Cost 145

Hootsuite

SEPTEMBER 9, 2020

This is a full-screen interactive or informational destination page within the Facebook mobile app. Facebook Playables are mobile-only interactive previews of your game or apps. Ads need to be vertical (mobile optimized) and can be up to 15 seconds long. Each thumbnail image links to its own URL. Source: Facebook.

Advertising 145

Advertising Social Media HootSuite How To 145

ProBlogger

AUGUST 7, 2014

Placements : You’ll have to decide if you want the ads to show in the sidebar, the newsfeed, and on mobile. For a while I focused mainly on the newsfeed and mobile, but my recent webinar with Jon questioned the legitimacy of that, so I’m currently testing all options.

Advertising 53

Advertising Facebook Campaign Newsletter 53