agora pulse

SEPTEMBER 23, 2020

More web traffic = CTR (click-through rate) from your social media posts or campaigns. Increased sales of a particular product = sales tracked in Adwords that were generated via a link on social media. If you’re running paid campaigns, it’s good practice to track your URLs so you can tangibly show how well they performed.

Social Media 144

Social Media ROI Social Media Management URL 144

Bill Hartzer

AUGUST 21, 2012

– Provide strategic management of paid search campaigns against defined success metrics for various brands and categories. – Manage paid search budget and analyze marketing campaign performance to identify, prioritize and execute on opportunities for budget optimization and efficiency. Qualifications. – BS/BA degree.

Engineering 109

Engineering Paid Search CPA CPM 109

agora pulse

JANUARY 9, 2020

spent on AdWords but influencer marketing delivers an average earned media value (EMV) of $5.20 This will increase the value of your campaign and get as much ROI as possible from each piece of content. Identify the most successful content from an influencer campaign and use it to create highly-targeted ads. per $1 spent.

Social Media 96

Social Media CPM ROI Marketing 96

Hootsuite

SEPTEMBER 17, 2020

Originally called Google Adwords, the search engine company rebranded the service as Google Ads in 2018. You’ll never spend more than a specific amount for that ad per day, helping you get a better sense of how much you should budget for your digital ad campaign. Cost-per-mille (CPM). Display campaign. Shopping campaign.

Adwords 145

Adwords Google Campaign Cost 145

Convince & Convert

APRIL 19, 2012

Read on for insights from Derek, and Eric’s Social Media Stat of the Week (this week: for Facebook advertising, CPM rates are up 41%, CPC rates are up 23%). Eric’s Social Media Stat of the Week: CPM Rates are Up 41%, CPC Rates are Up 23%, and Ad Engagement is Down. CPM rates are up 41%. Listen Now. Jay : Absolutely.

CPM 118

CPM Advertising CPC Compete 118

ProBlogger

AUGUST 7, 2014

Google Adwords and Twitter are good options for this, but the one that excites me the most at the moment is a platform you’re probably already using for ‘free’ right now, and that’s Facebook. Campaigns: Campaigns are the starting point of your advertisement. Some other types of campaigns we have run.

Advertising 53

Advertising Facebook Campaign Newsletter 53

ProBlogger

AUGUST 7, 2014

Google Adwords and Twitter are good options for this, but the one that excites me the most at the moment is a platform you’re probably already using for ‘free’ right now, and that’s Facebook. Campaigns: Campaigns are the starting point of your advertisement. Some other types of campaigns we have run.

Advertising 52

Advertising Facebook Campaign Newsletter 52