Sprout Social

MAY 26, 2022

Sprout users now have the ability to schedule and publish TikTok videos, manage and reply to comments and measure how their TikTok videos are performing compared to other social networks. billion by the end of 2022. 38% of US consumers plan on using TikTok in 2022 , more than double the 17% who planned on it in 2020.

Examples 142

Examples Campaign Tips UGC 142

Hootsuite

NOVEMBER 28, 2022

What is social media advocacy? Social media advocacy is a way to leverage the social networks of the people who like you and/or are invested in your continued success : your customers, employees, business partners, influencers, and more. UGC acts as a trust signal, taking your brand authenticity to the next level.

Social Media 122

Social Media UGC How To HootSuite 122

Social Media Strategies Summit

JANUARY 5, 2023

It’s hard to imagine anyone not using social media today. Yet the industry continues to expand, with the global number of social media users climbing to almost 4.6 billion in 2022. But not all social networks enjoyed equally strong years in 2022. Smaller Social Teams Leveraging UGC Creators.

Trends 297

Trends Social Media UGC Marketing 297

Hootsuite

JULY 4, 2022

Does TikTok and the opportunities it provides align with my social media goals? Your goals are the heart of your social media strategy and your social network choices need to be in service of them. Get all the must-know TikTok insights for 2022 in one handy infosheet. But that’s not all.

Questions 104

Questions Banking Insurance HootSuite 104

Sprout Social

NOVEMBER 14, 2023

Nearly 40% of consumers say they like to see customer testimonials or real customer demos on social media, according to The 2022 Sprout Social Index™. Featuring real people enjoying or even creating tutorials with your products on your channels is a solid form of building trust and social proof. The result?

Authentication 122

Authentication Tips Marketing UGC 122

Sprout Social

SEPTEMBER 7, 2021

What this means for 2022: By leveraging user-generated content for social campaigns, brands can build trust and credibility with their target audience while demonstrating the capabilities of a new product. Seventy-one percent of consumers say social posts by friends or people they know influence their purchasing decisions.

Campaign 136

Campaign Social Media Collaboration Apple 136

Social Media Strategies Summit

NOVEMBER 18, 2022

TikTok is arguably more effective than any other platform for reaching new audiences because one in four users can’t be found on any other social network. With 436 million monthly active users , Twitter is a comparatively small fry among major social networks. Company size. GoPro is a master at UGC.

Social Media 240

Social Media Strategy Influencer LinkedIn 240