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12 Foolproof Instagram Growth Strategies for 2022

Hootsuite

Hootsuite’s Global State of Digital April 2022 update reports that the average Instagram business account posts 1.64 FYI: Hootsuite posts a weekly Instagram story highlighting important changes to the main social networks.) — Adam Mosseri (@mosseri) April 20, 2022. View this post on Instagram. photo posts.

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9 tips for designing TikTok marketing campaigns (and examples to show them in action)

Sprout Social

Sprout users now have the ability to schedule and publish TikTok videos, manage and reply to comments and measure how their TikTok videos are performing compared to other social networks. billion by the end of 2022. 38% of US consumers plan on using TikTok in 2022 , more than double the 17% who planned on it in 2020.

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How To Create a Strong Social Media Advocacy Program

Hootsuite

What is social media advocacy? Social media advocacy is a way to leverage the social networks of the people who like you and/or are invested in your continued success : your customers, employees, business partners, influencers, and more. UGC acts as a trust signal, taking your brand authenticity to the next level.

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Using Social Media in Education: 8 Can’t-Miss Tips

Hootsuite

Plus, most social networking sites and resources are free! Social media can help build relationships between teachers and students. — Calgary Linguistics (@calgarylinguist) September 6, 2022. If you post class updates on social, your students can check in from their own devices at any time. Generate UGC.

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5 Top Social Media Marketing Trends for 2023

Social Media Strategies Summit

It’s hard to imagine anyone not using social media today. Yet the industry continues to expand, with the global number of social media users climbing to almost 4.6 billion in 2022. But not all social networks enjoyed equally strong years in 2022. Smaller Social Teams Leveraging UGC Creators.

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Should My Business Be on TikTok? Your Burning Questions Answered

Hootsuite

Does TikTok and the opportunities it provides align with my social media goals? Your goals are the heart of your social media strategy and your social network choices need to be in service of them. Get all the must-know TikTok insights for 2022 in one handy infosheet. But that’s not all.

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What Does it Really Mean to Build a ‘Community’ on Social Media? (And Why You Should)

Buffer Social

Community-led content Similar to user-generated content (UGC) in the marketing world, this type of content comes in many shapes and sizes. Paris Hilton, for example, kicked off her own thriving community in Discord in 2022.