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Will India See a Rise in Digital PR?

Waxing UnLyrical

India now has nearly 74 million Internet users , according to a recent ComScore report. Now, checking news feeds on smart phones, scrolling through one’s Twitter handle, and checking updates on blogs, Facebook, LinkedIn, Google+ and other online networks have become part of the urban lifestyle. 94 crore (~ $15.1M) in FY 2012 to Rs.300

comScore 199
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2018 Social Media Trends Report: 10 Key Insights Into the Present and Future of Social Media

Buffer Social

Here are the current user base of the six major social media platforms 4 Statista , 2017; LinkedIn , 2017 : Facebook: 2.07 Facebook studied the behavior of 100 people while they were watching TV at home. 5 Facebook , 2017. On top of these statistics, comScore’s 2017 U.S. Facebook Messenger alone has more than 1.3

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Why Snapchat Memories Will Be Pivotal (And Why Marketers Are So Excited)

Buffer Social

If you could travel back in time to when Facebook or Instagram first started grabbing mainstream attention, knowing what you do now about the opportunity they hold for brands, you’d jump aboard, right? And how will it affect the way brands create content on Snapchat? Well, that opportunity is now on Snapchat.

API 40
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Why Mobile Content Strategy is Important to PR

Proactive Report

One of the biggest shifts since the Internet became part of our lives occurred in 2014. In June, at the State of the Internet Webinar, comScore presented data indicating mobile users would surpass desktop users in 2014. Many mobile brand experiences are lagging far behind. How is your brand performing on mobile?

Mobile 80
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21 of the Best Social Media Marketing Guides of 2013 (So Far)

Webbiquity SMM

Guest blogger James Barnett offers helpful tips for using Facebook, Twitter, Pinterest and blogging to run PR campaigns at live events, for example, on Twitter: “Use hash tags (#) to stay on topic with trends and create a buzzword around your brand. .” How to Effectively Budget Your Social Media Program in 2013 by ClickZ.

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Best Social Media and Digital Marketing Research and Statistics of 2011, Part 2

Webbiquity SMM

71% of companies now have a presence on Facebook. Dan Nelms dives into a Comscore report which found that although Facebook engagement is increasing (the average time spent on the site per user per month increased from 4.6 hours, on facebook it’s 3.2 59% are on Twitter, and 43% use a company blog for marketing.