Writtent Blog

JULY 10, 2013

Mobile devices will account for 25% of global internet traffic by 2014. 71% of smartphone owners have used their device to research branded products or services. 58% of mobile consumers have used their smartphone for shopping while in a retail space. 7% of brands have a custom app for mobile marketing. Source: HubSpot ).

Statistics 108

Statistics Mobile comScore Marketing 108

Webbiquity SMM

FEBRUARY 10, 2015

Do consumers actually listen to brands? Do brands actually listen to consumers? How does B2B social media marketing differ in effectiveness from B2C use? Which network drives half of all social traffic to B2B websites and blogs? 54% of B2B marketers said they have generated leads from social media. ( 68% of U.S.

Statistics 50

Statistics Social Media B2B Hubspot 50

Webbiquity SMM

AUGUST 11, 2015

Though 85% of B2B marketers distribute content on Twitter, only half view it as an effective social media channel, and just 42 Fortune 500 CEOs have a Twitter account (and a third of those haven’t posted anything in the last 100 days). Pinterest drives 25% of all retail website referral traffic. 12 Facebook Statistics and Facts.

Social Networking 100

Social Networking B2B Paper.li LinkedIn 100

Webbiquity SMM

OCTOBER 16, 2012

60% of people who use three or more digital means of research for product purchases learned about a specific brand or retailer from a social networking site. 48% of these consumers responded to a retailer’s offer posted on Facebook or Twitter. Earnest B2B ). MediaPost ). MediaPost ). eMarketer ). Internet users.

Social Media 229

Social Media Hubspot B2B Marketing 229

Convince & Convert

MAY 20, 2014

Most of these pages we track are based on requests from RivalIQ users, but almost all major brands are represented. We then filtered for the top 100 pages based on Average Engagement Rate per Day (Total Engagement/Fans/Days in period) for the period of April 15 through May 14, 2014. There wasn’t a single top brand in the top list.

Data 163

Data Facebook Retail Fashion 163

Hootsuite

MAY 10, 2021

To maintain consistent brand voice and messaging across every platform, companies rely on social media style guides , social media guidelines , and social media policies. These are some of the key goals for big companies on social media: Increase brand awareness. In 2014, IKEA teamed up with Brandwatch to open a Listening Hub.

Examples 145

Examples Company Social Media Apparel 145

Webbiquity SMM

JANUARY 17, 2011

How are consumers and b2b decision makers using social media in their buying processes? Facebook is the world’s most visited social media brand with 54% of the worlds internet population visiting the brand. 70% of bloggers are organically talking about brands on their blog, and 38% of them post brand or product reviews.

Research 210

Research Social Media B2B Marketing 210