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Want Social Media Evangelizers? Be Social

Waxing UnLyrical

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Want Social Media Evangelizers? Social media is a great way to start doing this. Who’s in customer service? Regardless, thanks for visiting!

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Why We’ve Lost the Ability to Humanize the Customer Experience

Oktopost

Want to hear more from renowned B2B marketing leaders? It’s an episode you most certainly won’t want to miss. With over 12 years of experience as an industry thought leader in customer advocacy, lifecycle marketing, social media/digital advertising, event marketing, digital marketing, and community management.

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When Dreams Come True: I got a Job at @Linkedin

Koka Sexton

In that time, I went from the social marketing guy into a public speaker, evangelist for social marketing, thought leader for social selling and an inbound lead generator for the company. Dreams do come true and I am moving on to focus a whole lot of energy for LinkedIn to grow their social marketing groups. Stay tuned.

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Influencer Shminfluencer: The Truth Under the Covers

Buzz Marketing for Technology

You’re launching a new campaign and you want to find the most influential people to inform and to win over as advocates. Luckily, you are a Socially-aware CMO and you have the right answer: the little “i” influencer- those unsung folks who can help supercharge your brand and make your campaign a true success.

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Conversational analytics: How to use social listening for brand insights

Sprout Social

Artificial intelligence (AI) technologies, especially natural language processing (NLP) and machine learning (ML) have transformed social media listening tools into comprehensive platforms for business intelligence. In doing so, they have leveled the playing field for brands of all sizes and industries.

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Paul Gibson on Why the Future of ABM is ABX

Oktopost

Watch the recording: Want to hear more from renowned marketing leaders? Paul was the first Demandbase employee in EMEA, with a mission to evangelize ABM, define a go-to-market strategy, and build a world-class team. Catch all episodes here. Meet Paul Gibson. Today, he has helped establish Demandbase as the leader in the region.

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5 goals you can accomplish with social media video marketing

Sprout Social

YouTube reports one billion hours of video are watched every day and research estimates social video ad spend will grow 44% from 2019 to reach $14.89 And with the right script and creativity, social media video marketing can do more than support a brand’s awareness and consideration goals. billion by 2021.

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