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How to Keep Your Social Media Cool for The Summer

Ignite Social Media

As the retail season heats up, so do social media mentions. For example, a Home & Garden retailer may want to add extra coverage for weekends during this season. The post How to Keep Your Social Media Cool for The Summer appeared first on Ignite Social Media - The original social media agency.

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The Newest Black Friday + Cyber Monday Ideas for Your Social Media Marketing

Buffer Social

The biggest retail dates of the year are just around the corner. Do you have your social media marketing ready? According to the National Retail Federation, the average shopper is planning to spend $1,047 this holiday season, which is a four percent increase from last year. . well, library. That’s right.

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How to gain a competitive advantage by analyzing marketing initiatives by competitors

Sprout Social

How to analyze marketing competitors To analyze your competitor’s marketing strategy, you need to gather as much competitive intelligence as possible about their marketing, from web and social media to field marketing. Also follow social media hashtags related to your product or service. Publishing whitepapers/ebooks?

Analysis 106
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Employee Advocacy on Social Media: What is it and How to Do it Right

Hootsuite

Employee advocacy can take many forms, but the most common and effective channel is social media. Your employees already have social media profiles. Lush employees are major brand advocates on social media. Employees may already be posting about work on their social media feeds.

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Should My Business Be on TikTok? Your Burning Questions Answered

Hootsuite

You’re probably already managing several social media platforms for your brand. Does TikTok and the opportunities it provides align with my social media goals? Your goals are the heart of your social media strategy and your social network choices need to be in service of them. Definitely.

Questions 104
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Breaking down BookTok: What brands can learn from this social-literary phenomenon

Sprout Social

The novel’s publisher, Penguin Random House , tapped into this spike in conversations with a good old-fashioned social media contest. This call for user-generated content inspired quite a few TikTokers to share their Moshfegh libraries, promoting even more Penguin Random House publications in the process. penguinrandomhouse.

Brands 110
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Everything You Need to Know About Booktok + 5 Best Books

Hootsuite

Its unique combination of social media and book reviews has revolutionized how people find new books to read. Now, it is one of the world’s biggest social media communities for books. billion views, and many big box retailers like Barnes & Noble have dedicated sections to the BookTok community.

Review 98