Techipedia: Tamar Weinberg

APRIL 7, 2014

Google Analytics. Custom Social Media Reports for Google Analytics. There are a few companies in the pharmaceutical and CRO industry that have seen success using social media as a major part of their patient recruitment strategy: PatientsLikeMe – This is a large online community for people with serious medical conditions.

Research 194

Research Pharmaceuticals Social Media Tools 194

Techipedia: Tamar Weinberg

AUGUST 2, 2011

Currently I’m doing this on Google+. I see a bright future for the Google. The data allows me to make intelligent decisions on how to evolve my social media strategy – which is why Raven Tools is my favorite social media tool. Plus, the deep integration with existing Google products is very intriguing.

Tools 277

Tools Tips Marketing Social Media 277

Techipedia: Tamar Weinberg

SEPTEMBER 25, 2012

Even if this belief were true, trying to market everything to everybody is a highly ineffective strategy. This is a wrongheaded strategy — maybe. Referral generation is a popular and effective strategy for marketing firms. At heart, they believe they are creative and flexible enough to sell everything to everybody.

How To 179

How To Consultant Paid Search Social Media 179

Techipedia: Tamar Weinberg

MAY 28, 2010

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Blogging , Business , Marketing , Social Media > Social Media Strategy from A to Z Social Media Strategy from A to Z by Tamar Weinberg on May 28, 2010 Share Social media might be old. It might even be a dead buzzword.

Social Media 278

Social Media Strategy Yahoo Communities 278

Techipedia: Tamar Weinberg

MAY 12, 2010

While not all social functionality will make noticeable impact on your SEO efforts, certain ones like blogging can literally become the centerpiece of a successful SEO strategy. After all, what’s the point of ranking well in Google if the user that finds you in the search results can’t fully engage with your site from his/her smart phone?

Smart Phone 218

Smart Phone Mobile Social Media SEO 218

Techipedia: Tamar Weinberg

JANUARY 19, 2010

Nonetheless, in the long term, social media can be a viable marketing strategy even for these industries: 1: Small Clients / Large Profits – Businesses that only have a handful of clients that are under contract will see a low return in social media. So I think basically every brand needs to have a strategy in the least. Definitely.

Social Media 164

Social Media Yahoo Discount Training 164

Techipedia: Tamar Weinberg

NOVEMBER 29, 2011

If the response is a blank stare or some rambling, semi-coherent, jargon-laden ad-lib, it is a telltale sign that they have no systematic approach to strategy or execution. You should be able to get something more detailed than “We got ABC Company on Google page one.” Ideally you want to see the SEO’s methodology in writing.

SEO 176

SEO How To GPS Case Study 176

Techipedia: Tamar Weinberg

JULY 15, 2009

After you’re quite certain you’re ready to dig into the social media world and you have formulated a strategy , the latter half of the book will guide you through popular existing tools that can ease your way into social media. How do I craft a corporate strategy for blogging ? How do I make a killer Facebook page?

Communities 170

Communities Marketing MySpace Yahoo 170

Techipedia: Tamar Weinberg

DECEMBER 7, 2010

This is a guest post by David Siteman Garland, author of newly released book Smarter, Faster, Cheaper: Non-Boring, Fluff-free Strategies for Marketing and Promoting Your Business. It might be as simple as setting up Google Reader and subscribing to the major news blogs in your industry. Digital schomoozers. You know the type.

Industry 248

Industry Hosting Social Networking News 248

Techipedia: Tamar Weinberg

FEBRUARY 2, 2010

Ignore Social Media Checklists or ‘Top’ Lists It’s nice to be featured in press both online and off, but allowing that to influence your ego or strategy is just silly. It was how I would Twitter, but would not tell someone else how to; that’s up to them and their own strategy for SM. Hope that clarifies.

Social Media 229

Social Media Influencer MySpace Consultant 229

Techipedia: Tamar Weinberg

MARCH 16, 2008

Where : Black Finn NY, 218 East 53rd Street Who : Yours truly and a bunch of awesome people who are flying in to NY to attend the Search Engine Strategies conference Why : Because you know you want to support a charity and hang out with some of the biggest search industry leaders Will I see you there?? I hope so!?

MySpace 100

MySpace Handbook Yahoo Microblogging 100

Techipedia: Tamar Weinberg

AUGUST 25, 2010

Many companies partake in this “shiny toy syndrome&# and do it all without a plan or strategy in place. The thing is that Google has a great memory, but people are forgiving. Digg Diigo Disqus Dopplr Facebook Fetch Flickr FriendFeed gdgt Google Reader Identi.ca Hide under a rock? It doesn’t always sink in.

Social Media 272

Social Media Engagement Forums Policies 272

Techipedia: Tamar Weinberg

SEPTEMBER 27, 2011

Even more astonishing, if you combine the amount of time spent on Google, Yahoo, YouTube, Wikipedia, and Amazon, Facebook still comes out on top. Your individual company can certainly get close if you use a similar strategy as the Vitrue study, but there are too many unknowns about the types of people who consider themselves “fans.”.

Facebook 172

Facebook Study Small Business Nielsen 172

Techipedia: Tamar Weinberg

SEPTEMBER 29, 2009

If you are going down the free route, use Google Blog Search, Technorati, and blogrolls to find relevant blogs. Writing on social media strategy has still gotten me my share of dance and fashion clothing pitches. My responses are often along the lines of, “Thanks, but my blog covers social media marketing strategy.

Press Release 129

Press Release How To Radian6 Blogger 129

Techipedia: Tamar Weinberg

DECEMBER 8, 2009

January 12, 2010 at 1:24 am Social Media Strategy from A to Z » Techipedia | Tamar Weinberg May 30, 2010 at 9:35 am { 7 comments… read them below or add one } David Leonhardt December 8, 2009 at 10:50 am Wow. Digg Diigo Disqus Dopplr Facebook Fetch Flickr FriendFeed gdgt Google Reader Identi.ca » ????? ?????

Newsletter 144

Newsletter Handbook Virtual World LinkedIn 144

Techipedia: Tamar Weinberg

AUGUST 14, 2009

After leveraging guest posting on a blog to successfully get more followers on Twitter, Stacey found Twitter to be a necessary addition to her social media strategy. Digg Diigo Disqus Dopplr Facebook Fetch Flickr FriendFeed gdgt Google Reader Identi.ca Epic Change brought social media into the mix for other reasons as well.

Social Media 172

Social Media Case Study MySpace Yahoo 172

Techipedia: Tamar Weinberg

DECEMBER 2, 2008

Also, if one is considering SEO as part of that strategy, they’ll need to blog on their own site. Digg Diigo Disqus Dopplr Facebook Fetch Flickr FriendFeed gdgt Google Reader Identi.ca Membership blogging partially meets our needs for community.

Social Media 189

Social Media Class Forums Microblogging 189

Techipedia: Tamar Weinberg

JANUARY 5, 2010

A Corporate Guide for Social Media (Forbes): Forbes actually gets it when it comes to social media strategy in the workplace. How to Create Measurable Objectives (Altitude Branding): We’ve talked about goals and strategies as it relates to social media marketing, but let’s break them down even further.

Marketing 265

Marketing SEO Journal Engineering 265

Techipedia: Tamar Weinberg

OCTOBER 22, 2009

Think about redoing your Twitter strategy if all you plan on doing is broadcasting. Digg Diigo Disqus Dopplr Facebook Fetch Flickr FriendFeed gdgt Google Reader Identi.ca If you need help at a bank and speak to the teller but the teller remains silent, is that good business practice? Is that even professional?

Apple 154

Apple Twitter Forums Policies 154

Techipedia: Tamar Weinberg

JANUARY 28, 2010

Digg Diigo Disqus Dopplr Facebook Fetch Flickr FriendFeed gdgt Google Reader Identi.ca Peace, Jackie Reply Al June 30, 2010 at 12:49 pm This post was also featured on our Education Blog, here is a link to it: [link] Reply Cancel reply Leave a Comment Be sure to wrap all code in <code></code> tags.

Video 236

Video Flash Mob YouTube MySpace 236

Techipedia: Tamar Weinberg

JUNE 3, 2010

I am just working on a social media strategy for my thesis in a German company. I turned off the posts on Buzz mostly for the issue that Google doesn’t truncate the posts. Meanwhile, I always share my posts via Google Reader and at least doing so encourages people to click on the post on Buzz.

Social Media 221

Social Media Marketing Digg Consultant 221

Techipedia: Tamar Weinberg

MARCH 4, 2010

Targeting an audience of social media heavyweights that frequently visit New York City is a really useful marketing strategy. Looks like basically he used Twitter to drive people to his blog, and part of his Twitter strategy was to target existing social media heavyweights (influencer’s) and make friends with them.

Hotels 245

Hotels Social Media Communities Discount 245

Techipedia: Tamar Weinberg

FEBRUARY 1, 2008

As a side point, Google is a bigger beast and it has tens or hundreds of staff members visiting forums and moderating groups to ensure that the user experience is a good one. Spam engineer guy Matt Cutts has his own blog where he talks about his personal life and all things Google. These choices may be better for Digg in the long run.

Digg 100

Digg Social Media Upcoming Ustream 100

Techipedia: Tamar Weinberg

NOVEMBER 28, 2007

Whilst the biggest contribution of social network traffic comes from StumbleUpon to [link] , I feel more comfortable with Mixx, and therefore thinking of building it into our corporate on-line marketing strategy. Digg Diigo Disqus Dopplr Facebook Fetch Flickr FriendFeed gdgt Google Reader Identi.ca

Review 102

Review Digg StumbleUpon Web 2.0 102

Techipedia: Tamar Weinberg

JULY 15, 2010

Reply Sean - Blogging Strategies August 1, 2010 at 7:01 am I thought a deadly blog writing sin would be something like a blog without being updated for many months because it will have bad effects for not being regularly updating your blog! Digg Diigo Disqus Dopplr Facebook Fetch Flickr FriendFeed gdgt Google Reader Identi.ca

Blogger 250

Blogger Engineering Flickr SEO 250

Techipedia: Tamar Weinberg

MARCH 12, 2009

Exploring the Royal Caribbean Promotional Marketing Strategy When is Brand Evangelism a Crime? In my upcoming book, The New Community Rules: Marketing on the Social Web ( Amazon link ), which is slated to be released in late Spring, I talk about the importance of brand evangelism as part of an effective community management strategy.

Brands 133

Brands Message Boards Travel Forums 133

Techipedia: Tamar Weinberg

JANUARY 5, 2012

Does Google PageRank Really Matter? : 10 Metrics to Check When Your Traffic Crashes : With Google consistently trying to provide the best search experience, your rankings may fall at any time. A Guide to Geocoding Images for Local SEO : Image optimization is a big part of a cohesive SEO strategy. and a number of others.

Marketing 264

Marketing SEO Case Study Small Business 264

Techipedia: Tamar Weinberg

NOVEMBER 21, 2012

That’s because Google changes its algorithm, on average, once a day. In just 29 days, the Google algorithm underwent 40 changes ! Google is big on “value” If your client’s website doesn’t offer any value to its visitors, all of the fancy SEO techniques in the world aren’t going to help.

SEO 160

SEO Google Small Business Consultant 160

Techipedia: Tamar Weinberg

AUGUST 27, 2008

If you’re late and someone else has already captured the general audience, then it’s best to be focusing on a niche strategy. Digg Diigo Disqus Dopplr Facebook Fetch Flickr FriendFeed gdgt Google Reader Identi.ca That’ the way we see it from the venture capital investor’s standpoint.

Social Media 100

Social Media StumbleUpon SEO ROI 100

Techipedia: Tamar Weinberg

JUNE 11, 2015

integrates well with Google Calendar with a plugin, though you can also use their web interface to schedule meetings. It also syncs those cloud files to my hard drive, so I have at least three copies (four if you count Google, and five if you read about my other backup tool in the next section). is an amazing screen sharing tool.

Products 100

Products Tools SMS URL 100

Techipedia: Tamar Weinberg

JANUARY 5, 2009

27 Website Promotion Sources that Have Nothing to do With Google or SEO (eMoms at Home): In other words, Wendy Piersall explains that your online marketing strategy is all about internet marketing and a whole lot of social media. 17 Guerrilla Marketing Ideas for Your Website (DailyBits): What’s your marketing strategy?

Marketing 144

Marketing StumbleUpon SEO Reputation 144

Techipedia: Tamar Weinberg

MAY 5, 2010

Let’s say you did something along the lines of what I do — social media consulting and strategy. Definitely going to have our new Social Media Intern read this over before revamping our Facebook strategy. For more info search “Facebook like replaces become a fan&# on google. What if you had offices everywhere?

Facebook 279

Facebook How To Marketing URL 279

Techipedia: Tamar Weinberg

AUGUST 26, 2009

Engagement in a process called brand evangelism is one beneficial strategy to get your brand known and to help spread your message. In a brand evangelism strategy, you’d take note of those who feel good about what you are doing: they already represent your target audience. As such, it would be foolish not to embrace them.

Brands 139

Brands MySpace Yahoo StumbleUpon 139

Techipedia: Tamar Weinberg

MAY 9, 2008

It may quite possibly be the right time for users to seek out other opportunities, and it’s time for Digg to rethink its own internal strategies specific to algorithm changes and how stories and users are “rewarded.&# I have just started using Digg and have been searching for the best strategy to get my articles dugg.

Digg 100

Digg Sites News API 100

Techipedia: Tamar Weinberg

JULY 1, 2010

Their monetization strategy What they have in common Their Blog Age I will be using when they started writing blog posts to calculate their blog age which can be found in their blog archives. Follow with Aaron Wall in how to avoid Google or they will pentrate your right to privacy. Follow along with Yaro in how to make money online.

Analysis 226

Analysis Domain Name Blogger Adsense 226

Techipedia: Tamar Weinberg

NOVEMBER 1, 2012

The most significant form of retargeting to emerge is Search Retargeting — the practice of showing display ads to users based on the terms they enter into search engines like Google, Bing, Yahoo!, and others. They’re unaware that spectacular results are only a small step away.

Engineering 183

Engineering Retail ROI Buy 183

Techipedia: Tamar Weinberg

JANUARY 5, 2011

Web Development and Website Strategy. SEO: Strategy. How to Develop a Social Media Strategy: A Roadmap for Integration (Very Official Blog): Shannon Paul did an amazing job on this post that presents questions and answers that will help companies consider their goals for the creation of a social media strategy.

Marketing 279

Marketing Affiliate marketing Small Business SEO 279