The Realtime Report

SEPTEMBER 8, 2022

After rising through the social media platform ranks since its explosion in popularity in 2020, TikTok has posed itself as quite the challenger to the established platforms; largely due to its innovative and unique offering of features that has revolutionized the space. Tiktok’s Quest For Hyper Locality. Sascha Morgan-Evans.

Social Graph 91

Social Graph Comparison Features Communities 91

Proactive Report

MAY 8, 2017

Download the PDF of the Social Media Strategy Template here. Download the PDF of the Social Media Strategy Template here. Almost three-quarters of all adults are active in social media, according to the Pew Research Center. 92% of marketers claim that social media marketing is important for their business.

Template 56

Template Templates Social Media Strategy 56

Proactive Report

NOVEMBER 12, 2011

Social media education and training. Social Intelligence. For several years now we’ve been told that at the very least we have to listen to the online conversations. The number of social media monitoring tools has exploded and at last count there were over 200 on the market. Content curation.

Trends 103

Trends Social Media Social Graph Analysis 103

Mindjumpers

NOVEMBER 20, 2012

This week, Group M Next shared a report called “Gaining an Edge: The Brand Impact of Facebook’s EdgeRank Algorithm Change” where Group M Next Predictive Insights team, together with the GroupM–owned social media and community activation agency M80, share results from an analysis, conducted across the Facebook pages of 25 brands.

Brands 244

Brands Social Graph Report Groups 244

Little Web Giants

NOVEMBER 4, 2014

Recently I won the Biggest Social Geek competition generously hosted by Marin Software , the largest third-party aggregator of paid search spend globally. As a result, I am winning a trip to the SMX Social Media Marketing Conference. Facebook is a social network for individuals and businesses. Graph Search.

Social Media 47

Social Media Facebook Marketing CPM 47

Convince & Convert

JANUARY 13, 2011

That’s wisdom from Radian6 CEO Marcel Lebrun (disclosure: Amber’s employer ) about the changing dynamics of communication via the Web, and the importance businesses need to place on paying attention to discussions online via social media listening. Marketing & PR. And not just the basics. Customer Service.

Company 140

Company Conversation Radian6 Social Graph 140

Convince & Convert

FEBRUARY 10, 2010

But the problem with email and social media is that too many people are positioning it as an either/or scenario. Several blog posts have foolishly been written about social media “killing&# email. Social Outposts Without the Mystery I’m often asked by corporate clients where they should engage in social media.

Social Media 127

Social Media Marketing Social CRM Consultant 127

Convince & Convert

APRIL 28, 2010

Because our behaviors on the social Web leave a noticeable fingerprint, smart companies can modify the way they engage and interact with us, based on our social graph, purchase history, etc. But now, social media is enabling companies to make influencer outreach a foundational marketing tactic.

Social Media 147

Social Media Strategy Influencer Social CRM 147

Proactive Report

JANUARY 5, 2011

Back in 2000 a little book was published that predicted the rise of what is now called social media. In Chapter Four, Markets are Conversations , Doc Searls describes PR’s role in this new conversational world: “They aren’t censors, they’re the company’s best conversationalists.

Social Media 76

Social Media Social Graph Survey Conversation 76

Justin Levy

JULY 14, 2009

Justin Levy Marketing and Social Media Home About Archives Contact Disclosures Newsletter Speaking 10 Ways to Support Charity Through Social Media Written on July 14, 2009 by Justin Levy in charity , mashable , social media 3 Comments - Leave a comment!

Social Media 100

Social Media MySpace Widget Flickr 100

Little Web Giants

NOVEMBER 4, 2014

Recently I won the Biggest Social Geek competition generously hosted by Marin Software , the largest third-party aggregator of paid search spend globally. As a result, I am winning a trip to the SMX Social Media Marketing Conference. Facebook is a social network for individuals and businesses. Graph Search.

Social Media 28

Social Media Facebook Marketing CPM 28

Small Business Mavericks

MAY 10, 2011

There is a robust conversation going on below the announcement regarding this policy change. Twitter is still a good marketing tool, but spammers have exploited it to a large degree and it has only made managing Twitter more difficult for Twitter employees and for Twitter users. About.Me: A Good Starting Place On The Web?

Small Business 156

Small Business Twitter Case Study Press Release 156

Firebelly

JANUARY 29, 2010

Digitalia | Indianapolis Social Media Marketing « Dentyne "Friend Request" Commercial: 60 Connections In Every Bottle | Main | Social Media & The Super Bowl » January 29, 2010 5 Social Marketing Stories You Need To Read Theres a lot going on in the social media space and so much can get lost or overlooked in your RSS feed reader.

Marketing 100

Marketing Feed Reader Paid Search SMS 100

Convince & Convert

MARCH 3, 2010

I emphasized that to remain relevant, agencies must differentiate themselves by providing advanced social media services, not just the basics. corporate expenditures on social media will increase by an AVERAGE of 34% a year , and that by 2012, as much will be spent on social media as on email marketing.

Social Media 121

Social Media Strategy CoTweet CoTweet 121

Laurel Papworth

FEBRUARY 18, 2016

Shares Social Media has trained artificial intelligence and now Big Data is taking over. They are focussing on the DATA behind social media. I’ve been giving some keynote presentations and one day workshop in the last year on Big Data and Social Media, and this is a summary of the marketing part of those workbooks.

Data 40

Data Social Media Insurance Training 40

Justin Levy

JULY 30, 2010

Justin Levy Marketing and Social Media Home About Archives Contact Disclosures Newsletter Speaking Are Blog Comments Dead? Written on July 30, 2010 by Justin Levy in blog , community , facebook , interactions , social media , twitter 23 Comments - Leave a comment! Both are great. Thomas I like comments.

Comments 220

Comments Disqus Social Graph Blogger 220

Proactive Report

SEPTEMBER 5, 2012

The Cluetrain Manifesto said markets are conversations. Another interesting finding of the 2012 report is that the media is the only institution that saw a slight rise in trust and the majority of that rise is in social media. What does all this mean for your PR and marketing strategy?

Reputation 90

Reputation Sample Samples Social Graph 90

Proactive Report

DECEMBER 15, 2010

“Companies need to listen carefully to their employees and their market. Corporate firewalls have kept smart employees in and smart markets out. But the result will be a new kind of conversation. And it will be the most exciting conversation business has ever engaged in.”. And they were so right. We know how to listen.

Social Graph 99

Social Graph Skills Flickr Data 99

Proactive Report

DECEMBER 24, 2010

ClickThroughs #2 trend is that email and social will get more integrated. “As email open rates continue to decline some marketers are left watching this powerful resource diminish, wondering how they can reignite this audience.&#. They have added many social components to their email service. source: Lyris.

Trends 85

Trends Engagement Press Release Social Graph 85

Proactive Report

AUGUST 29, 2012

One of the factors you should be monitoring is who in your social graph is getting media attention. Perhaps this might be too narrowly focused for everyone, but it is a perfect digital PR tool, since we need to know who in our social graph is getting media coverage and what they’re saying.

Social Graph 75

Social Graph Tools News Influencer 75

Twist Image

JULY 16, 2011

When I ask my connections in other online social networking sites what they like about Google + that's currently not happening in places like my Blog, LinkedIn , Facebook, Twitter, etc. the most common response is the ability to segment the social graph (Google + calls them, "circles"). anti-social network.

Social Networking 106

Social Networking Social Graph Privacy Advertising 106

Razor Social

OCTOBER 23, 2018

You put a lot of work into creating amazing content and you want it to stand out when someone shares it on social media, right? For this to happen, you need to ‘tell’ the Social Platforms (e.g. The og:image tag lets you specify the URL of an image that will represent your page in the social graph.

Content 94

Content How To Social Graph SEO 94

Buzz Marketing for Technology

JULY 23, 2009

What it means is that your Social Capital will be a very important asset to you. You should spend an hour a day building your profiles, connecting with people, friending more, engaging in more conversations and generally building up your Social Capital. Tags: Facebook social media.

Social Capital 130

Social Capital Social Graph LinkedIn Social Networking 130

Proactive Report

JUNE 4, 2014

Over the past few years there has been a lot of discussion about how to measure digital content and social media activity. Most of the focus has been on measuring after you have put out content online and in social media. However, many businesses miss the value of gathering social intelligence.

Social Graph 49

Social Graph Survey Research Social Media 49

Koka Sexton

MARCH 19, 2012

During the conference there were about a dozen breakout sessions that fell into one of three tracks; Sales, Marketing and Social Selling. They answered questions about everything from what sales managers do wrong, to how social media has changed the sales landscape forever. Social media as a broadcast channel .

Press Release 96

Press Release Skills Yammer Social Networking 96

Laurel Papworth

JANUARY 23, 2017

Facebook Optimisation (FBO) Developing Content that works with the Facebook Algorithm (FBO) ensuring it is seen and engaged with by Preferred Audience, Lookalike Audience and target Social Graph? If you have done my Social Media Marketing Campaign course at the University of Sydney, this is the more advanced, handson version.

Course 40

Course Facebook Social Graph URL 40

Keyhole.co

NOVEMBER 19, 2020

This Social Media Monitoring Tools List has been updated as of November 2020. Social media monitoring is the act of paying attention to what is being said on social media. And this is where social media monitoring tools come into place. Social Mention 16. Jump Links : 1. BrandWatch 3.

Tools 98

Tools Social Media Sentiment Price 98

Twist Image

JANUARY 17, 2012

Let's say that you are the Montreal café that earned the prestigious first position in the natural search results from Google, but everyone in that searcher's social graph is hanging out in another café (or making other recommendations), where do you think that leaves your business? digital marketing. online social networking.

Picasa 102

Picasa Google Facebook Social Graph 102

Bare Feet Studios

OCTOBER 10, 2008

The social web creates a LOT of noise – it’s one of the things that keeps people from participating in it. On the contrary, finding the signals within the noise is not easy, not obvious, and when it comes to businesses developing social media campaigns, I do support the likes of, “Don’t try this yourself.

Social Media 40

Social Media Construction Consultant Upcoming 40

Social Media Strategery

MARCH 3, 2011

the Schools App allows you to create a private, branded social network for your students within Facebook that will engage them in ways that Pages and Groups can’t. Higher Education alone is a $400 billion dollar market, with Lifecycle engagement representing a $7 billion dollar a year effort by our nation’s institutions.

Education 130

Education Class Groups Groups 130

Proactive Report

SEPTEMBER 4, 2012

If you are mapping your social graph , and you should be, this app can be helpful in understanding your Facebook friends. Try it out>> Social Dashboard Focused on Trends. Bottlenose is a new social dashboard now in public beta. An App to Analyze Facebook Friends. Posted by Sally Falkow. Follow me on Twitter.

Tools 58

Tools Social Graph Trends Report 58

Convince & Convert

NOVEMBER 1, 2011

You and I have the rare luxury of doing this for a living, but take an average marketing director or average CEO. But also, it’s perpetuated through the “social media experts” I can tell you that year after year, I would have to get in debates that would justify my friend to follow ratio on Twitter, for example.

Klout 121

Klout Social Capital Influencer Social Graph 121

Kikolani

MARCH 11, 2013

If you don’t do SEO for a living but want to do some major search marketing work with your website, you’re in luck. The following are awesome SEO tools you can use for free or cheap for a limited time to do your search marketing research. Raven Tools offers a 30 day free trial for their online marketing toolset.

SEO 167

SEO Tools Analysis CPC 167

Convince & Convert

JUNE 15, 2010

A major component of answering those questions effectively is understanding in which social outposts your customers are concentrated. Here are 4 ways to find out where your customers are in social media: 1. Hire a Spy Flowtown and Rapleaf are two of the leaders in the emerging field of social anthropology. What do I do?”

Social Media 153

Social Media ScoutLabs Company Consultant 153

Bare Feet Studios

JUNE 9, 2010

We saw the intrinsic value of this real-time, widely distributed conversation and we wanted them to grow into a stable, successful business. I don’t think “everyone&# is the only valuable market proposition. This is why Twitter is a tool, not a marketing plan and some day, there will be a different tool.

Upcoming 57

Upcoming Conference Social Graph Flickr 57

Convince & Convert

AUGUST 10, 2010

Last week, I interviewed three men that are helping create an all-new field of marketing and customer service – the emerging discipline of influence mining. Influence mining makes the old school, direct marketing notions of sorting consumers by purchase history seem dinosaurian by comparison.

Social CRM 133

Social CRM Influencer Klout Social Media 133

Convince & Convert

FEBRUARY 5, 2015

Working with Insightpool, a social sales and marketing platform, they set a goal to get the word out to Atlanta influencers that the Hawks would be throwing a “Swipe Right Night” event which encourages fans to connect with each other using the dating/hookup app, Tinder. Don’t waste your time in a loveless relationship.

Marketing 60

Marketing Social Graph Influencer Eventful 60