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What it Means to Create “Fit Content”: A Story of Brand Identity

Oktopost

Watch the recording: Want to hear more from renowned B2B marketing leaders? Meet Christopher Willis, an AI content governance and brand alignment strategy expert who is currently serving as CMO/CPO at Acrolinx. Christopher P Willis is Acrolinx ’s Chief Marketing Officer, responsible for all aspects of the company’s Marketing strategy.

Brands 144
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Content for the Customer Journey – Phase I: Awareness

Ignite Social Media

In our digital age, the road to consumer’s dollars is paved with good content. As online sales rapidly increase and mobile devices feed us information 24/7, it’s never been tougher for brands to break through the noise and differentiate themselves in a crowded marketplace. Awareness Content for the Customer Journey.

Content 143
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Creator Studio for Facebook and Instagram: A guide for marketers

Sprout Social

Think about it: From personal brands run by individual creators to large-scale corporate marketing efforts, the competition is heating up. Creator Studio is a dashboard content creators and brands use to manage their content, audience engagement and data analysis of their Facebook and Instagram accounts. What is Creator Studio?`

Instagram 106
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How Could Internet Protocol (IP) Video Play a Critical Role in Overcoming Challenges Within the Broadcasting Industry?

The Realtime Report

By Bruno Teissier As video content capture and delivery continues to evolve, broadcasters are revisiting legacy workflows and business models in order to streamline processes and improve their competitive position in an increasingly complex market. There is more equipment than ever to capture, process and distribute content.

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YouTube At A Crossroads: Social Media Network or Streaming Service?

Ignite Social Media

As our teams dove into Q4 research at the beginning of the year, we notice that our data partner, GWI (formerly known as GlobalWebIndex), recently moved YouTube out of the ‘social media network’ category and into the ‘streaming service’ category. Could they be both? Community Tab. YouTube Shorts.

YouTube 154
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3 Steps to Creating Effective Social Media Content

Likeable

No matter which of those categories you fall into, let’s start from square one. In fact, 53 percent of social network users are mobile-only. So, when creating social media content, you should be thinking and designing mobile-first. So, when creating social media content, you should be thinking and designing mobile-first.

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3 Secrets to Optimizing Images for Facebook Sharing

Harp Interactive

Categories: Blog , Facebook , How To , mobile marketing , Search Marketing , Social Media Marketing Tags: facebook marketing , Facebook sharing , optimizing images for social sharimg You put a lot of time & energy into building your website and/or blog; every page has a specific purpose and every photo was picked using great care!

Facebook 287