Sprout Social

NOVEMBER 21, 2023

What are they posting on social media? This includes keeping tabs on your competitors’ social media activity, pricing changes, marketing campaigns, product launches and more. For example, you might anticipate a new product launch or business merger before it actually happens. You need to know it all.

Sentiment 97

Sentiment Metrics Analysis Trends 97

Sprout Social

JANUARY 24, 2024

Our Q3 2023 Pulse Survey revealed 81% of US-based social marketers consider influencer marketing an essential part of their social media strategy. Here are a few examples of influencer marketing goals: Increase positive Instagram brand mentions by 20% in the next quarter using influencer partnerships.

Metrics 100

Metrics Influencer Marketing Survey 100

Sprout Social

OCTOBER 19, 2023

Here are the most prominent AI use cases in marketing for social media managers as they prepare for the coming year. Analyzing social media data Social media data is a treasure trove of brand and customer insights that AI tools effortlessly dig into to surface critical information.

Strategy 129

Strategy Sentiment Marketing Analysis 129

Hootsuite

MARCH 23, 2023

AI copywriting is the process of using natural language processing software combined with machine learning capabilities to generate content for blog posts, social media, emails, scripts, and much more. We’re all learning as we go, but here are a few examples of how AI can help you work smarter, not harder.

Tools 135

Tools HootSuite Price Template 135

The Realtime Report

NOVEMBER 5, 2019

Social Media, Blogging and Email. Although most people today tend to be active users of social media, not that many people know how to use the social media tools available to them on a professional level. Software and Hardware Development and Design. You might want to get started with Excel courses.

Skills 128

Skills Microsoft Software Content management systems 128

agora pulse

NOVEMBER 4, 2020

When you think of paid social, do you think of Reddit ads? Here’s a look at all the reasons why Reddit ads can be a secret ingredient in the social media manager’s mix. Let’s talk about paid social ads. Example of the right-hand sidebar of Reddit ads. Example of Promoted Reddit ads.

Reddit 115

Reddit CPC CPM Cost 115

Hootsuite

OCTOBER 25, 2023

As fellow social media fishermen, we’ve got your back. The top 6 Instagram Reels editing apps If you want to compete with the millions of content creators and businesses out there producing cinematic video content for social media, then you need to be serious about using Reels for business.

Instagram 87

Instagram Template Templates HootSuite 87

Sprout Social

MARCH 15, 2017

As social media marketers, it’s easy to get caught up in the fun, creative work of managing a great social media campaign. From tracking how your networks look to social media KPIs (key performance indicators) like engagement rates and follower counts, every section has its purpose.

Social Media 106

Social Media How To Analytics Cost 106

Marketing to Serve

NOVEMBER 26, 2017

Social media has grown in popularity not only for individuals wanting to share and connect with their social networks, but for businesses too. billion social media users ( We Are Social ). billion are actively using social media, across multiple devices and around the clock. There are now 2.8

Social Media 66

Social Media Strategy Content How To 66

Keyhole.co

JANUARY 16, 2024

This doesn’t just refer to sales and revenue; businesses also compete within the social space, whether they are small or big brands. For instance, have you ever wondered who’s dominating the social space between Burger King, Subway and MacDonald’s? 4 Benefits of social listening for competitive analysis 1.

Analysis 52

Analysis Sentiment Reputation Hashtag 52

Keyhole.co

DECEMBER 15, 2023

You still need to carve a memorable niche among audiences, particularly on social media platforms. They use software platforms like Mentionlytics, which helps brands capitalize on historical data analytics and social listening. Mentionlytics makes use of advanced AI for social listening and brand monitoring.

Sentiment 52

Sentiment Price Analysis HootSuite 52

Oktopost

JULY 22, 2021

There’s a wealth of additional information on your customers out there, voluntarily offered up on social media. Social CRM tools can solve this problem by integrating your internal customer data with the information they’re providing on social media. Social CRM: What Is It?

Social CRM 96

Social CRM B2B How To Patterns 96

The Realtime Report

SEPTEMBER 1, 2017

Consider switching to a unified communications system such as Slack that uses an interface modeled on social media, allowing conversations and files to be shared with groups of people at once while keeping updates in sync. Slow equipment and software can clog up your workflow. Use Automation To Increase Efficiency.

Meeting 130

Meeting Software Skills Compete 130

Keyhole.co

DECEMBER 30, 2022

Of course, you can’t abandon your social media marketing job because Topsy is no more. Try monitoring keywords, URLs, topics, social media handles and more. Unlock the business intelligence that translates to revenue from your social media. Hardly anyone saw the end of Topsy coming, but well, it happened.

Hashtag 52

Hashtag Metrics Analysis Apple 52

Sprout Social

AUGUST 15, 2023

For example, the United States may be annotated as The United States of America, The US and U.S. It allows the tool to scan millions of data points in comments, social posts, reviews, news stories, etc. For example, in the sentence “Sprout Social, Inc. On average, an AI tool has upwards of 7 million NER entities.

Brands 85

Brands Sentiment Analysis Marketing 85

The Realtime Report

MAY 12, 2017

Your company can save money, too, by shifting to one tool instead of using different software tools for separate functions in IT. Adopting data management systems with integrated document workflow management software can simplify the workload for your data managers and configuration managers.

Repository 87

Repository Compete Process Software 87

Keyhole.co

NOVEMBER 10, 2023

For example, a company may benchmark the marketing and sales department’s performance to see whether their actions are aligned. But competitor benchmarking compares your processes, products, and ROI against competing brands. For example, a company compares its marketing campaign ROI to its competitors.

Metrics 59

Metrics Analysis Comparison Price 59

Oktopost

JULY 15, 2020

A remarkable 80% of B2B leads that come from social media originate from just one platform, and that’s LinkedIn. Marketing budgets are shifting more toward social media and other digital channels. For example, creating an audience to target in LinkedIn based on contact segments already in your CRM. Conclusion.

B2B 148

B2B LinkedIn Tips Marketing 148

The Realtime Report

DECEMBER 23, 2019

You can still interact with people who are studying the same thing as you, but you’ll also feel motivated to go online and talk to other MBA students in forums and on social media, and can expand the range of other MBAs you get to know as you do this. Manage Your Own Learning. Boost Your Technology Skills.

Study 143

Study Travel Skills Course 143

Convince & Convert

OCTOBER 30, 2017

Years ago, in the early days of social’s prevalence in society, brands recognized their buyers were spending more and more time on social, and they asked the obvious question: “What’s everybody saying out there?” As a result, many organizations are turning to social listening tools to make sense of the online conversation.

Brands 193

Brands Sentiment Influencer Survey 193

Oktopost

AUGUST 24, 2021

Understanding competing brands. While social media marketing is still proven to be an invaluable tool, this space can be too crowded to let one brand stand out. . It’s great for niche-focused services like Amazon listing optimization software. Understanding Competing Brands. In a nutshell, B2B events improves: .

B2B 118

B2B Eventful Marketing Conference 118

Social Media Marketing

JUNE 5, 2012

A Sharing Economy The early part of the 21st century might be called the age of social media --though perhaps the era of sharing might be an even more appropriate description. Editor's note: the following is a guest post by Charles Harrow, on behalf of Screenmail. And technological tools like ScreenMail are helping fuel the change.

Collaboration 167

Collaboration Software Travel Flickr 167

Hootsuite

OCTOBER 27, 2022

Bonus: Learn how to sell more products on social media with our free Social Commerce 101 guide. With WooCommerce, for example, you can download SEO plugins like YOAST to improve your SEO game. WooCommerce, however, has the largest market share of ecommerce software platforms. Source: Minna. See it in action.

Platform 83

Platform Startup Price Open Source 83

Convince & Convert

DECEMBER 1, 2014

Inbound Writer’s software scans and studies your entire website to determine topical depth and breadth. Since publication, the 18 posts we created using the software accrued 8,134 visits from organic search. The other 69 posts we created without the software accrued 5,054 organic search visits combined.

Analytics 164

Analytics Content How To Software 164

Keyhole.co

OCTOBER 10, 2023

But even if you’re just a small business or growing startup, you’re probably going to get hundreds of brand mentions monthly from review sites, blog posts, and social media. Knowing the negative sentiments around a competing brand will allow you to capture their customers by steering them towards your product and brand.

Sentiment 52

Sentiment Analysis Brands How To 52

Keyhole.co

AUGUST 28, 2023

In short, YouTube combines video content’s appeal with its immense popularity as a social media platform. It can show traffic sources such as YouTube searches, suggested videos, external websites, or social media. For example, metrics like watch time offer a detailed overview of audience retention for each video.

Metrics 52

Metrics Analytics YouTube Video 52

Hootsuite

NOVEMBER 28, 2019

Simple: Facebook Live is a fantastic way to increase social media engagement. With so much competing noise on social, content can often come across as an advertisement,” said Hootsuite’s social media marketing manager, Amanda Wood. How to Write an Effective CTA for Social Media.

Video 145

Video Facebook Notification API 145

Writtent Blog

JUNE 5, 2013

Who wants to read about marketing automation software? From daily high-quality blog articles , visually-stimulating social media content, and marketing-themed covers of popular music, few companies can compete with the quality or quantity of content produced by HubSpot’s team. Have a Voice. Image Credit: Hugh MacLeod.

Small Business 100

Small Business B2B Strategy Content 100

Later

SEPTEMBER 29, 2020

As Erin Weaver of Group Nine Media said in her LaterCon talk, “Make your content work for the platform, don’t make the platform work for your content.” . Social media is] already such a chaotic landscape and you’re already competing against so much. 2: Turn Your Videos into Social Media Ads. And that’s it!

Video 77

Video Content How To Instagram 77

Talkwalker SM

JANUARY 27, 2016

Social data is particularly susceptible to getting stuck in “siloes” due to common perception that social data is only of use to social media and marketing departments. Our latest report looks to dispel this myth and explain why and how social intelligence should be shared across the enterprise.

Data 64

Data Collaboration Sentiment Team 64

Razor Social

SEPTEMBER 11, 2019

Optimization and Distribution – When we finalize the content, it is then optimized for SEO and distributed across social media. Here’s an example of how this looks in Asana: There are many other editorial calendar tools such as Coschedule, Divvy, Trello, etc. The important thing is that you use one! Agorapulse queue.

Products 77

Products Marketing How To Project 77

Kikolani

DECEMBER 6, 2011

Writing Around the Web is a monthly series highlighting guest posts I’ve written on blogging, business, SEO, social media, and other topics! What Your Analytics Software is Hiding From You – There are many reasons for confusing and missing data in Google Analytics. Social Media. Social Media.

Analytics 118

Analytics Research Real Estate Google 118

Pixlee

DECEMBER 22, 2021

Let’s dive into five core elements you need to add to your marketing stack to compete in online retail in 2022. Integrate Social Proof at Critical Conversion Points. Those elements could include pictures, videos, virtual reality, augmented reality (AR), or social media posts. . Run a social media contest.

UGC 52

UGC Marketing Mobile Review 52

Convince & Convert

OCTOBER 2, 2013

These seven tips will create a powerful concoction that will be hard for any company, including media companies and your direct competitors, to compete with. Jay: Do you believe some sort of content marketing software is becoming required to do this well? For example, we did this in the content marketing niche in 2007.

Crowdsourcing 131

Crowdsourcing Curata Mobile Content management systems 131

Convince & Convert

JANUARY 13, 2011

That’s wisdom from Radian6 CEO Marcel Lebrun (disclosure: Amber’s employer ) about the changing dynamics of communication via the Web, and the importance businesses need to place on paying attention to discussions online via social media listening. And not just the basics. Here are 6 areas of your business that should be listening.

Company 140

Company Conversation Radian6 Social Graph 140

Socialized

MAY 13, 2010

Seriously, does anyone believe that Facebook’s dominance (doubling in users from 200 million in April of last year to 400 million today , for example) is somehow threatened by this? Regulators are still mostly uncertain as to how current laws apply to social media/networking. Here’s what’s going to happen.

Privacy 150

Privacy Facebook Microsoft Social Networking 150

Convince & Convert

JUNE 22, 2010

New research from White Horse of 104 companies found that in 86% of companies, executives are not using social media. Social Media? If anything, social media is MORE important for B2B companies than it is for B2C companies. For whom is it more important to have a humanizing social media presence?

Social Media 130

Social Media B2B Company Consultant 130