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10 of the Best Brand Storytelling Campaigns of 2022

Social Media Strategies Summit

Research from Google and Talk Shoppe found that virtually all consumers agree that “good content” tells a story. Importantly, this isn’t just a one-and-done exercise for McDonald’s, which runs a host of programs designed to support its communities, crew, and customers. Google Humanizes Search Data. hours on social media.

Campaign 304
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Brands, Marketing, Diversity and Equity- A #MindfulSocial panel

Janet Fouts

Lynn Abate-Johnson is an endlessly curious community builder (on and offline) as well as a holistic business consultant who cares deeply about doing business from the heart. Connect with Aleya: instagram.com/aleyaharris/. facebook.com/flourishmarketing.co/. linkedin.com/in/aleyaharris/. linkedin.com/company/flourish-marketing-co/.

Brands 226
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Beyond the Press: Navigating the Diverse Landscape of News Channels and Platforms

Proactive Report

The recent Pew Research reports on media consumption in the US have some interesting insights. Digital News According to the November Pew Research report, most adults in the United States get at least some news from digital devices. Here is some data provided by SparkToro for an audience that talks about nutrition and health.

News 52
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Social Media Intelligence Can Boost the Bottom Line

Proactive Report

Social media intelligence is the art and science of gathering data about online conversations so that you can use that information to improve your content creation and deliver more value to your audience. . That’s requires gathering and analyzing data. Once you have the data. use that old PR skill called content analysis.

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7 Brands Achieving Killer Results on Facebook

Social Media Strategies Summit

According to a recent Pew Research study, 69% of adults report using Facebook. Source: Pew Research. TAKEAWAY: By making themselves vulnerable and creating fun, relatable content, the NPD has been able to build a “brand” that their community (and the Facebook audience as a whole) can engage with. #2

Brands 108
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W00t! HUGE Congrats to NTEN, recipients of a $1.1m grant from Google

SocialFish

. &# The grant will support NTEN’s work to educate technology leaders about the evolving role of technology in nonprofit work, and beyond that, to produce research and training on cloud technologies and data management, visualization, and collaboration.&#. If you are not already a member, consider joining now.

Google 174
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The pros and cons of social media

Sprout Social

Booktok , for example, has become a flourishing online community. And connecting with your audience goes further than making sales—it builds community, which can save you advertising bucks in the future. Between demographic data and post analytics, social media is a goldmine when it comes to better understanding your target audience.