Ari Herzog

MARCH 13, 2012

What’s wonderful about Kotex online is their campaigns are not limited to YouTube, Facebook, and Twitter — but they’re also on Tumblr, Pinterest, and Google+. Those tweets led me to research all of the above which led to a great case study on how a tampon company is using social media. Are you a Kotex fan?

Company 152

Company Tumblr Case Study Hashtag 152

Social Media Marketing

APRIL 23, 2013

A global study by Ipsos has indicated that online content sharing is 25% more popular with women than with men. Platforms Resource for discovering which brands are on social platforms - Vine, Pinterest, Instagram and Tumblr. Tumblr has launched mobile ads , which are essentially the things that brands were already posting on Tumblr.

Social Media 165

Social Media Tumblr Authentication comScore 165

Buzzlogix

MAY 1, 2017

Based on a recent study by Social Media Examiner more than Eighty-three percent of marketers have integrated social media marketing into their marketing activities. Here are 10 golden rules things that anyone can implement to maximize the effectiveness of their social media campaigns.

Social Media 40

Social Media Marketing Tumblr Discount 40

Twist Image

NOVEMBER 29, 2011

Business books, Blog posts, magazine articles, tumblr feeds, newspaper articles, TV news segments and yes, even tweets, have been written about what it takes for both individuals and brands to be successful on Twitter. Often, breaking all of the rules is what it takes to develop your own best case studies, ROI and metrics. unmarketing.

Twitter 103

Twitter Press Release Tumblr ROI 103

Talkwalker SM

FEBRUARY 4, 2016

According to a Pew research study , 42% of online women in the U.S. Keyhole’s free search lets you track brands and campaigns with a visual dashboard with several charts and graphs. You can integrate accounts from social platforms like Twitter and Facebook, but also Vimeo, Tumblr, Moz, MailChimp and Google Analytics.

Analytics 105

Analytics Social Media Tools Influencer 105

Convince & Convert

DECEMBER 4, 2015

The video was promoted via Facebook, Tumblr, and the #C21EatSlow hashtag on Twitter. On Black Friday, Snapchat users were able to get a free lens developed by Beats, dubbed “Drake Big Rings” in the in-app store, making the company the first consumer brand to run a Sponsored Lens campaign. Take a Stance.

Content 60

Content How To Tumblr UGC 60

Convince & Convert

SEPTEMBER 10, 2015

This campaign offers a fantastic reminder that the element of surprise is best when closely aligned with your company’s product or service offerings. Called The Vanishing Game , Land Rover partnered with British novelist and screenwriter William Boyd to release a 17,000 word novel on Tumblr, plus various tablets and iBook—all for free.

Brands 60

Brands Content Transportation LinkedIn 60

Rebekah Radice

MAY 30, 2017

Take a close look at those emails in your campaigns that’ve performed especially well. It means getting inspired by a snappy headline or a witty editorial, studying the structure and applying it to your own work. Looking at their writing will give you a clear picture of topics that matter to your customers. StumbleUpon.

Privacy 139

Privacy Social Bookmarking Review Industry 139

Techipedia: Tamar Weinberg

MAY 13, 2008

A few weeks later, a surprising blog post was published that outed the marketing firm and hosting company that sponsored the particular study. One of the non-convinced individuals who found the Digg story took the liberty to look further into this company, Burton Hosting, and the study. Even I could have looked further.

Social Media 100

Social Media Digg Brands Marketing 100

Buffer Social

JUNE 13, 2016

It’s only been a few months since Snapchat debuted this feature , and there are already some amazing results flowing in for businesses and brands of all sizes (we’ll share a few quick case studies in this post). This Tumblr is jam-packed with of hundreds of Snapchat filter designs. Looking for a little more inspiration?

How To 40

How To Hotels Case Study Guidelines 40

Mindjumpers

DECEMBER 23, 2011

According to a recent study conducted by Mashable along with EyeTrackShop , the majority of your Facebook users are going to view your profile in a specific order. When it comes to participating in a completely visual medium, Tumblr beats all of the other networks hands down.

Social Media 160

Social Media Tumblr Open Source Exercises 160

Techipedia: Tamar Weinberg

JULY 15, 2009

You’ll get exposure to case studies of companies that do this well and review cases of companies where listening severe impacted the effectiveness of marketing campaigns. How do you do #1? You’ll learn the importance of transparency and understand why this matters to your business.

Communities 170

Communities Marketing MySpace Yahoo 170

Rebekah Radice

MAY 30, 2017

Take a close look at those emails in your campaigns that’ve performed especially well. It means getting inspired by a snappy headline or a witty editorial, studying the structure and applying it to your own work. Looking at their writing will give you a clear picture of topics that matter to your customers. StumbleUpon.

Privacy 60

Privacy Social Bookmarking Review Industry 60

ProBlogger

APRIL 24, 2016

However, a recent study from Buzzsumo revealed that videos that were uploaded directly to Facebook from your computer – rather than an embedded link from third party sites such as YouTube or Vimeo – yielding significantly better results. Upload Your Videos. Unless they have a purpose (i.e.

Facebook 20

Facebook How To Hashtag Vimeo 20

Convince & Convert

MAY 15, 2014

Inspired by science, technology and innovation, General Electric has partnered with The Tonight Show with Jimmy Fallon to host a series of Fallonventions segments and launch a new crowdsourced #SomeoneShouldInvent social media campaign. The GIFs have been shared across GE’s Tumblr , Twitter and a dedicated Giphy page.

Crowdsourcing 155

Crowdsourcing Campaign Case Study Team 155

Techipedia: Tamar Weinberg

AUGUST 25, 2010

Do study your influencers Want to reach out to influencers ? In a recent campaign, I was reached by a social media agency about a topic that was totally irrelevant to my audience and would never be something I’d blog about. Study your influencers out; don’t take the lazy path because you can. Yeah, most of us do.

Social Media 272

Social Media Engagement Forums Policies 272

Little Web Giants

NOVEMBER 4, 2014

A page can be leveraged by a business to communicate with and listen to its customer base as well as to promote interesting content or campaigns. Facebook has a broad demographic reach, yet recent years have seen teenage users migrating to Tumblr and Snapchat due to privacy concerns while more older users join the site. Campaign Level.

Social Media 47

Social Media Facebook Marketing CPM 47

Mindjumpers

MAY 27, 2014

Stine studies Film and Media science at Copenhagen University. ” In 1992, Kate Moss was wearing the iconic Calvin Klein underwear in a provocative campaign flashing the waistband-logo. The #MyCalvins campaign exemplifies how a brand successfully created a dialogue between brand and customer, letting the users produce the content.

Tumblr 249

Tumblr Sample Samples Film 249

Buffer Social

AUGUST 31, 2017

If you’re thinking of running an influencer marketing campaign, it can be a little daunting: How to do I discover the right influencers? We’d love to help you answer these questions and more… Here’s a step-by-step guide to help you run a social media influencer marketing campaign. Coordinate the campaign.

Influencer 111

Influencer Campaign How To Collaboration 111

Techipedia: Tamar Weinberg

MARCH 4, 2010

Tamar, I enjoyed reading this case study. A couple weeks ago, a hugely successful company here (horticulture & more) , who’s generally known for it’s immensely creative and original ads (by Leo Burnett), launched it’s latest billboard ad campaign around the country. Exactly right. Find people you can connect with.

Hotels 245

Hotels Social Media Communities Discount 245

Little Web Giants

NOVEMBER 4, 2014

A page can be leveraged by a business to communicate with and listen to its customer base as well as to promote interesting content or campaigns. Facebook has a broad demographic reach, yet recent years have seen teenage users migrating to Tumblr and Snapchat due to privacy concerns while more older users join the site. Campaign Level.

Social Media 28

Social Media Facebook Marketing CPM 28

Techipedia: Tamar Weinberg

JUNE 3, 2010

One-off campaigns can help drive viral success, but social media is not a “set it and forget it&# type of initiative. Then, when you’re joining a community for the first time, you’ll need to study the users and slowly build relationships with them. Your Facebook Fan page will have 0 fans.

Social Media 221

Social Media Marketing Digg Consultant 221

ProBlogger

DECEMBER 30, 2011

In 2011 he created the Million Dollar Blog Project and launched his case study blog, Expert Enough. I’m also enjoying how Tumblr is aiding bloggers that focus heavily on curation. At the time of writing, they have reached double their target for their kickstarter campaign and still have a week to go. Derek Halpern.

Blogger 53

Blogger Blogosphere Curation Case Study 53

Ignite Social Media

FEBRUARY 2, 2023

That same year, Tumblr, Friend, Feed and Justin.tv Chrysler had just launched their Imported from Detroit campaign, had just paid Eminem millions of dollars to drive around Detroit in a Chrysler, was trying to build the reputation of Detroit as quality automakers, and then this tweet came out. The timing was awful. Say no more!

Influencer 85

Influencer Social Media Hubspot Travel 85

Hootsuite

JUNE 13, 2022

Campaign effectiveness. You can track how successful your social media campaigns are by looking at the number of social shares they get. If your share increases after running a campaign, you likely hit the right mark with your audience. Customer engagement. Show customers you’re listening to them. Hello there.

Social Media 144

Social Media How To HootSuite Metrics 144

yMarketingMatters

FEBRUARY 10, 2014

Many companies have taken advantage of this by releasing their ads or marketing campaigns on YouTube first before they debut on TV. The visual web is driving the rise of Pinterest and Tumblr with growth rates of 88% and 74% respectively over the last 12 months. Here are some numbers from Visual.ly. million in the last 2 years.

Social Media 279

Social Media Mobile YouTube Social Networking 279

Convince & Convert

APRIL 16, 2014

The content on Vine was so successful that General Electric decided to take the campaign to the next level by hosting a virtual science fair on Tumblr , featuring a mix of brand, influencer and user-generated content. An example of being timely without over planning is Dunkin’ Donuts’ #DunkinReplay campaign on Vine.

Strategy 158

Strategy Tips Case Study Instagram 158

Sprout Social

JANUARY 20, 2021

Sprout users can also use listening to gather market research from Facebook, Twitter, Instagram, Tumblr, Youtube and Reddit. How can those findings influence your marketing campaigns or product development? A group brainstorm might spark ideas for website copy, sales collateral, campaign strategies and more.

B2B 111

B2B Research Sentiment Marketing 111

Techipedia: Tamar Weinberg

JUNE 10, 2010

A 12-year-old resident of Missouri, Shelby’s Jericho website features a blog and has turned into a social good campaign with her promotion of charitable efforts for US troops , and even includes interviews with the cast and crew of Jericho as well as with US Air Force Thunderbirds and Alex O’Loughlin.

Blogger 241

Blogger StumbleUpon Communities Journal 241

Webbiquity SMM

SEPTEMBER 12, 2011

Beyond the obvious (Twitter, Facebook, LinkedIn and YouTube), Cara Friedman makes the case for adding social networks like Flickr , Tumblr and Meetup to your social media marketing mix. Social Media Case Studies. The Fantabulous Lists of Social Media Case Studies by Social Media Today. Why Not Be The CMO Of Everyone?

Social Media 257

Social Media Trendrr SM2 Alterian 257

Techipedia: Tamar Weinberg

JANUARY 12, 2010

When i first joined facebook i was in there for personal friends now , i’m experimenting different marketing campaigns on it. Good luck on this study. Thats if you a marketer or just out there to boost your ego. being what it has become. thus your persona’s. It is very interesting.

MySpace 114

MySpace LinkedIn Facebook Social Networking 114

Bill Hartzer

DECEMBER 26, 2013

Pew Internet & American conducted a study to find that teens are switching to Instagram and Twitter because they want less drama. Other image-based sites like Tumblr, Slideshare, etc. The campaign also generated a lot of interest across fashion blogs, Israeli news and a broadcast network. Google+ Is Gaining in Popularity.

Training 110

Training Trends Social Media Marketing 110

Convince & Convert

JUNE 21, 2013

This week: From ExactTarget , a case study about mobile optimization and Careerbuilder’s Responsive Email Design Results. From Expion , a case study about how H&R Block mobilized 90,000 tax professionals in social media using Expion to guide their activity. Huge thanks to our amazing sponsors for helping us make this happen.

Engagement 120

Engagement Foursquare Case Study Instagram 120

Techipedia: Tamar Weinberg

JANUARY 5, 2010

Social Media: Implementation and Execution 7 Reasons Why Social Media Marketing Campaigns Fail, and How to Fix them (Stuntdubl): Todd Malicoat never blogs, but when he does, he writes great posts like this suggesting that if your social media marketing campaign is failing, you may have had the wrong strategies in place.

Marketing 265

Marketing SEO Journal Engineering 265

Buffer Social

JUNE 29, 2016

Study and load up on quality hashtags. Study and load up on quality hashtags. For example, check out how many hashtags our recent Bufferchat guest, Jeff Sieh , used on a post of his: A TrackMaven study discovered that interactions are highest on Instagram posts with 11+ hashtags. Top 10 Instagram Growth Tactics. Cross-promote.

Instagram 105

Instagram Engagement Hashtag How To 105

Techipedia: Tamar Weinberg

FEBRUARY 6, 2008

with any other Social media campaign,if the content or the product’s not strong theres no pint in taking up the campaign Reply Daniele Rossi February 7, 2008 at 11:22 am I use ester-c when I feel a cold coming on. Good job for putting up with the dumb ass people who rant rather than study the facts. I threw my Zicam away.

Reputation 125

Reputation Chemicals Issues Consultant 125

Webbiquity SMM

FEBRUARY 7, 2012

Reports, surveys, studies and infographics are among the most popular content posted and shared across social networks. Find the answers to these questions and many more here in more than 40 of the best reports, studies, videos and other sources of social media, search, and other marketing facts and statistics of the past year.

Statistics 190

Statistics Research Social Media B2B 190