The Story of The World's Most Powerful Social Network – Facebook
Mindjumpers
JULY 16, 2010
It all happened in less than 12 months, so the intensity in the story speaks for itself.
Brands Industry Nielsen Social Networking 
What’s the Best Social Media Monitoring Tool? It Depends
Webbiquity SMM
OCTOBER 13, 2010
Other than your company’s website, most mentions were likely in well-known online news sites or trade industry publication sites. You can find a list of more than 150 social media monitoring tools here or close to 200 here , but—that can seem overwhelming. blogs, microblogging sites, social networks, etc.).
SM2 
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Trending Sources
4 Emerging Social Media Platforms To Watch In 2019
Social Media Strategies Summit
NOVEMBER 7, 2018
It’s a good time to take stock of your social media marketing strategies to assess what’s working and where you have room to improve. There is a lot of chatter about emerging social media sites, and where brands should make investments in 2019. And the decision for a brand to invest in a new social media platform is a big one.
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What is Earned, Owned and Paid Media? Here are the Differences and How to Use Them
Pam Moore
MAY 9, 2017
Although brands invested hundreds, thousands and even millions of dollars on growing their community on Facebook, it's now a pay to play world. The glory days of massive organic reach on Facebook without a solid content, social and conversion plan are dead and gone. Social Profit Factor Training Academy and Marketing Nutz Can Help! .
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This Week in Social Media – 8/7/2013
Social Media Marketing
AUGUST 8, 2013
Why Bezos bought the Post , Facebook gets a CMO and starts bumping, time on digital surpasses TV, Facebook ads are undervalued, Vietnam outlaws sharing news on social sites, GE wants to put an end to press releases, the effect of tweets on TV ratings and more, it''s This Week in Social Media. million a day.
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Old Spice Spoof nails it! New Spice – Study like a Scholar, Scholar
Mindjumpers
JULY 27, 2010
New Spice – Study like a Scholar, Scholar Posted by Jonas Klit Nielsen Jul 27th, 2010 Tweet Old Spice Spoof nails it! Lee Library Posted in Best Practise Cases , Marketing & Communication , Social Media Leave a Reply Click here to cancel reply. Using Wordpress Like a Pro » Old Spice Spoof nails it! Now back to the blog!
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220 Watch out for Danish start-up – bringing you a social work.
Mindjumpers
SEPTEMBER 3, 2010
An Interactive YouTube Campaign By Tipp-Ex » Watch out for Danish start-up – bringing you a social work platform Posted by Jonas Klit Nielsen Sep 3rd, 2010 Tweet Social network, working and communication platform, Facebook for business, new CEO, former founder of Zyb – this seems like an interesting mixture right?
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OliveWoo – The First Location-based Date Service
Mindjumpers
JULY 22, 2010
For a lot of restaurants and other service industries there are interesting business opportunities in OliveWoo when the service gets a large enough critical mass. Being recommended as a great dating venue can mean business.
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Flowtown – an Interesting Social Marketing Tool
Mindjumpers
AUGUST 31, 2010
» Flowtown – an Interesting Social Marketing Tool Posted by Jonas Klit Nielsen Aug 31st, 2010 Tweet What if you could take your e-mail customer or lead list, and very easy get their social profile and get to know them? Imagine you could segment them in how influential they are on the social web.
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Best Social Media Monitoring Tools
Bill Hartzer
MAY 26, 2010
Since so many people are gathering to share ideas, and concepts through social media, it is important for businesses to monitor how their brand is being handled through the various social media channels. What is needed are powerful methods, and tools to track your brand in the social media paradigm.
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Viral Video Ad Update: Hip Hop Hamsters Closing In On Old Spice
Mindjumpers
AUGUST 11, 2010
New Spice – Study like a Scholar, Scholar Tags: Cars , Hip Hop Hamsters , KIA Soul , Social Media Campaign , Swagger Waggon , Viral video , Viral Video Chart Posted in Social Media Leave a Reply Click here to cancel reply. Little less than a month ago, I was standing on a parking lot in San Diego.
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Understanding Word-of-Mouth Marketing: 5 Reasons Why People Share.
Mindjumpers
JULY 30, 2010
Like Mindjumpers, he is associated with Social Marketing Forum. We know that people talk to others about products, brands and services. To understand word-of-mouth and thus word-of-mouth marketing, we need to understand why people share stories, including brand and customer experiences, product recommendations etc. with others.
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251 Welcoming new colleagues and old ones in new jobs at Mindjumpers
Mindjumpers
AUGUST 3, 2010
Blog About Clients Cases Tribesourcing Video People & Contact Bloggers « How To Align Social Media With Marketing Activities Is Social Media Just A Buzzword? First of all, we were all really glad to welcome, Anders, Marlene and Tuki on the first day of their six months full-time internship at Mindjumpers.
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TODAY: The UN International Day Against Torture
Mindjumpers
JUNE 26, 2010
Blog About Clients Cases Tribesourcing Video People & Contact Bloggers « Big Mashable Social Media Meetup in Antwerp Choosing a blogging service: Blogger, Tumblr or Wordpress » TODAY: The UN International Day Against Torture Posted by Jonas Klit Nielsen Jun 26th, 2010 Tweet An important date The United Nations has designated 26 th June (..)
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262 How to Identify Your Social Media Influencers
Sprout Social
MARCH 8, 2017
Social media influencers are the bread and butter to marketing strategies and help brands build valuable relationships on social media platforms. At the same time, some managers are hesitant to deem someone a social media influencer just because they have thousands of followers. Influencers Build Relationships.
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Put Yourself on the Social Map: From Vagueness to Greatness
Convince & Convert
NOVEMBER 15, 2013
And from Expion , a free report on the top 50 retail brands’ social media use in 2013. Creating Brand Advocacy. When Erich was asked to take over Nissan ‘s digital marketing, his assignment was as vague as “Put Nissan on the social map.” They also handle blogger outreach and social press.
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Meet The Founder of The Bees Awards
Mindjumpers
JULY 6, 2010
They have found the jury members by asking around, so that all members have been peer recommended, which absolutely is the way to pick a Jury for a social media award show. The brands and companies around the world is getting calls from experts all the time – so I guess there must be a lot of good cases and best practices out there.
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List of Brand-Side Corporate Social Strategists: Twitter Edition
Webbiquity SMM
FEBRUARY 28, 2011
It’s an outstanding list, categorized by industry including Automotive, Chemicals, Electronics, Telecommunications, and a dozen other sectors, but all of the names were linked to the individuals’ LinkedIn profiles—no Twitter links! . • Scott Monty – Digital & Multimedia Communications Manager at Ford Motor Company.
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Danish CSR Initiative on Social Media Meets Criticism
Mindjumpers
AUGUST 5, 2010
Blog About Clients Cases Tribesourcing Video People & Contact Bloggers « Is Social Media Just A Buzzword? In this case, Energi Nord is a professional business that wants to do some good in the world (there is enough companies out there not doing anything) and at the same time add those values their brand.
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249 5 Alternatives to LinkedIn Elevate for Superior Employee Advocacy
Socialmedia.biz
JULY 23, 2017
Over the years LinkedIn has released several useful features and tools that have helped distinguish the platform as the go-to social network for business. While the other popular social networks only seem to be copying each other ’s latest top functionalities, LinkedIn stands apart in this regard. Image source: [link].
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76 5 Alternatives to LinkedIn Elevate for Superior Employee Advocacy
Socialmedia.biz
JULY 23, 2017
Over the years LinkedIn has released several useful features and tools that have helped distinguish the platform as the go-to social network for business. While the other popular social networks only seem to be copying each other ’s latest top functionalities, LinkedIn stands apart in this regard. Image source: [link].
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A Long List of Social Media Advertising Stats
Hootsuite
NOVEMBER 25, 2015
It feels like every month a social network unveils a new social media advertising tool. This explosion in advertising options has left a lot of brands trying hard to play catch-up. Not only that, it means that social media will have maintained consistent growth (of about $6 billion every year) for nearly half a decade.
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The Top 10 Marketing Attribution Software Solutions
Oktopost
APRIL 22, 2019
The average consumer comes in contact with a brand 6 times on average before they purchase, which is 4 times higher than it was 15 years ago. Dark social is a big issue because most social networks are closed gardens. First of all, social networks don’t share a lot of their data with external tracking tools.
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101 5 Social Marketing Stories You Need To Read This Week
Firebelly
MARCH 5, 2010
You have to focus on Universal Search, Real-Time Search, Social Media and the Mobile Web. Women Use Social Mobile More Than Men By Tiphereth Gloria Nielsen posted these mobile social stats from December 2009 about the gender differences when accessing social networks via mobile devices. Where do you start?
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100 How to Create a Hashtag Just for Your Business
Sprout Social
AUGUST 2, 2016
Eventually social media handles made their way onto ads. Whether it’s a branded term, phrase or call to action, hashtags increase social media engagement. When you create a hashtag, you give users a new way to get in touch with your business on social. Showcase Brand Advocates: Your brand advocates are trusted sources.
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Social Media Influencers: How to Find, Evaluate and Work with Social Media Influencers
Razor Social
MAY 15, 2019
An influencer that you want to work with should: Have an audience that is relevant to the audience you want to target Be able to demonstrate a high level of engagement Show their work with previous brands together with results Show their influence amongst other influencers Demonstrate that they deliver valuable content Show they can be trusted.
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Hotels and Social Media Travel Tourism
Laurel Papworth
JANUARY 14, 2010
Situation: Across the industry, in 2010, Direct Online Channel sales will exceed 62% of total online hotel bookings. In 2009, even the top 30 major hotel brands t increased their dependence on the Online Travel Agencies (OTAs)-from 25.4% Over 44% of Internet users are active in social media. PR in Global Economic Crunch (1).
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Build Your Brand a Social Content Ladder in 5 Steps | Blogging and.
Convince & Convert
APRIL 6, 2010
It’s an example of an industry with poor understanding of taxonomy – the words and phrases used to describe products and services. Taxonomy is incredibly important in social media because it’s the most direct link between the worlds of social and search marketing. Look under “E&# for “eye glasses.&#
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Diva Marketing Talks Blogger Relations With Susan Getgood and Liz Gumbinner
Diva Marketing Blog
MAY 19, 2009
Since 2004, her firm GetGood Strategic Marketing has been advising organizations of all shapes and sizes on integrated social media outreach and internet marketing strategies that help businesses craft a positive internet presence, meet their customers online, build their brands, and drive revenue. Patrick’s Day.
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40 Social Media Research: Interview with Joel Rubinson of ARF - Part I
Diva Marketing Blog
FEBRUARY 23, 2009
However, the industry is still at the early stages of determining how social media research (my term), which is based on the raw talk of our customers, can be used as a credible decision making tool that complements traditional research methodologies. I have an MBA in statistics and economics from the University of Chicago.
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10 LinkedIn Content Ideas That Boost Engagement & Drive Leads
Keyhole.co
AUGUST 10, 2023
As the world’s largest professional social networking platform, LinkedIn is the go-to platform for knowledge-seeking professionals and business owners. It provides a glimpse into your day-to-day activities, work processes, and the people behind your brand. What does all this mean for your brand?
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10 LinkedIn Content Ideas That Boost Engagement & Drive Leads
Keyhole.co
AUGUST 10, 2023
As the world’s largest professional social networking platform, LinkedIn is the go-to platform for knowledge-seeking professionals and business owners. It provides a glimpse into your day-to-day activities, work processes, and the people behind your brand. What does all this mean for your brand?
LinkedIn 52
52 
A Simple TikTok Engagement Calculator (+5 Tips to Increase Engagement)
Hootsuite
MARCH 3, 2022
Calculate it on a post-by-post basis or for an entire campaign — for any social network. This may sound like jargon, but a 2021 Nielsen study found that 53% of TikTok users feel they can be themselves on the platform. Good engagement rates for TikTok vary between brands and industries. of Posts” section.
Engagement 100
100 It’s Not Too Late to Return the Social to Social Media
Convince & Convert
NOVEMBER 20, 2013
The social industry should be ashamed of itself: Failed promise. It was a manifesto that urged enterprises to tap into the power of social media so that employees could more easily collaborate and share information across departments. That single manifesto brilliantly encapsulated just how social media could transform business.
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150 Why Zappos.com Stands Out As a Best Practice
Mindjumpers
JULY 14, 2010
Company culture is a great brand During several years, zappos.com has poured money and energy into building a corporate culture that can back up their mission: to deliver happiness in a box to all clients. So build a great culture and you build a great brand. Leave a Reply Click here to cancel reply.
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223 Mapping the Social Internet – what part of the world is the most.
Mindjumpers
AUGUST 9, 2010
Blog About Clients Cases Tribesourcing Video People & Contact Bloggers « 5 Tips To Great Blogging The Business Behind Facebook » Mapping the Social Internet – what part of the world is the most developed? All in all the BRIC countries seem to be taking the lead when it comes in general to the use of the social web.
comScore 232
232 This Week in Social Media - 3/19/2013
Social Media Marketing
MARCH 20, 2013
Keep the self-driving cars, magic glasses, laptop, handheld OS, and Brazilian social network. Ditch the feed reader." — Pinboard (@Pinboard) March 14, 2013 Industry What's the difference between viral and spreadable content? Platforms Social@Ogilvy took a look at Facebook's Graph Search on a panel at SXSW.
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167 
Convince and Convert Blog: Social Media Strategy and Social Media.
Convince & Convert
SEPTEMBER 21, 2010
• Competitive analysis: How does your brand stack up to the competition? • On-going monitoring: What are people saying about your brand and how can you use that information to either repair your reputation or identify opportunities? Research: How do people talk about your industry and who are the influencers?
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B2B Employee Advocacy Best Practices
Oktopost
JUNE 9, 2020
The opportunity to engage a wider audience is unparalleled, and of course, can be immensely helpful to a brand. Brand Amplification. Social networks tend to prioritize meaningful interactions between people over branded content which doesn’t spark back and forth conversations. Employer Branding.
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144 The 9 Conversion Habits of the World’s Most Successful Bloggers
ProBlogger
APRIL 26, 2017
Since SmartBlogger is a writing-focused blog, the reduced visual clutter also fits its audience and brand image perfectly. According to an eye-tracking study by the Jakob Nielsen group, viewer attention drops dramatically beyond the fold. Also note how Tim uses his own face rather than a generic brand image.
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53 6 Science-Backed Strategies to Get More Followers on Twitter, Facebook, Instagram, and More
Buffer Social
JUNE 12, 2016
You can apply this pyramid to most other social networks, too, with a few tweaks (e.g., reporting is greater on Twitter than other networks). Create amazing things and be a leader in your industry. There are other factors at play here, too, and many of them are areas that could ring true for marketers or brands.
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81 55 (of the) Best Social Media Tips, Tactics and Tools of 2010
Webbiquity SMM
FEBRUARY 7, 2011
How are marketers really using social media? Dan Neely discusses which social networking sites get the most attention from marketers (Facebook, Twitter, LinkedIn, no surprises there), how marketers can best use social media for branding and business development, and concerns about the use of social media in brand planning.
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