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How to use AI analytics for targeted business decisions

Sprout Social

It is used to identify patterns and trends in data for informed decision-making. When applied in marketing, AI analytics extracts meaningful insights from various data sources such as social media listening, review websites, customer forums and survey data. It identifies relationships in data to understand the root cause of an outcome.

Analytics 113
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How to Use Social Listening to Retain More Customers

Webbiquity SMM

Find patterns in their sentiments and detect the root causes of negative emotions. Holger Sindbaek, the founder of Online Solitaire , said: We began to monitor conversations in gaming forums and social communities, where players often discussed what they loved and lacked in other games. Respond to customer feedback.

Sentiment 142
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Facebook Timeline for Brands: Curation and Palpitation

Dave Fleet

Monitoring , because conversations could easily shift from your Facebook page to other online channels (blogs, forums, Twitter, etc). Measurement , because you should be watching for spikes in traffic to old content (especially issues/crisis-focused content) and the resulting patterns that emerge.

Curation 389
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How To Anticipate What Your Blog Readers Want From You Next

Kikolani

” That’s what I hear from my blog readers on a consistent basis. Am I really a psychic when it comes to blogging topics or video training tutorials, or do I just know a couple of different ways to tap into what my audience needs? Take Your Customer and Client Questions Into Your Blog Posts (With Permission).

How To 139
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7 Ways to Build a Community Around Your Blog

ProBlogger

The post 7 Ways to Build a Community Around Your Blog appeared first on ProBlogger. Last week I talked about building a community around your blog , and how it can benefit you as much as it can your readers. I still think you need engagement on your blog. Set up a dedicated community area on (or off) your blog.

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Social Media Intelligence: What It Is & Why You Need It

Hootsuite

Unlike social listening , which involves simply monitoring conversations, social media intelligence takes it a step further and uses patterns and trends in data to inform decision-making. Or, change the topics they write about on their blog. Track blogs, discussion forums, review sites, and more to stay ahead of the competition.

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BBQ Ribs Can Teach You a Lot About Content Marketing

Convince & Convert

It’s not a blog or a Facebook page or a YouTube channel. It’s just an online discussion forum where people who own – or are considering purchasing – pellet smokers congregate to swap tips, photos, advice, and tall tales. Big Poppa and his small team of employees participate on the forum constantly.

Content 150