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Employees Are A Critical Element To Your Social Media Success – Are You Leveraging Yours? Apple Isn’t!

SocMed Sean

You know, those great folks who know your products and services inside and out, have a vested interest in the success of your company, and have built the personal relationships with your client base. The ones who sell your products, identify new ways to do business, and ensure that the day-to-day operations of your business continue.

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Apple Gets More Serious About Using Twitter, but Why it Doesn't Matter

Techipedia: Tamar Weinberg

First, I’m going to say kudos to Apple for trying involve themselves in the world of social media. Let’s envision this scenario: a user has a support issue about an Apple product. If it was a Comcast product, you’d get a near immediate response from Frank Eliason , the company’s Director of Digital Care.

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Digg vs. Reddit: Reddit's Staff is Better » Techipedia | Tamar.

Techipedia: Tamar Weinberg

The story did quite well on Digg and on Reddit, with Reddit users noticing that one of the fish forms actually looked very much like the Reddit logo. The story did quite well on Digg and on Reddit, with Reddit users noticing that one of the fish forms actually looked very much like the Reddit logo. I am enjoying Stumble lately, though.

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The Power of Product Packaging

The Marketing Blog

02 am The Power of Product Packaging Jump to Comments Do you drink Coke or Amul flavored milk ? Is Apple also emphasizing on the packaging quality during the product life-cycle? As a customer do you think smart packaging adds on to the value proposition of the entire product offering? January 28, 2008.11:02

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Applying the Johari Window to as/w Product

The Marketing Blog

48 am Applying the Johari Window to a s/w Product Jump to Comments Reading a wonderful piece on Johari Window at psychcentral made me think about its application to a s/w product. apps and products if I am convinced about their value aspect to me & my ecosystem. July 29, 2008.10:48 Hidden/unknown to everyone.

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B2B Marketing needs a stronger Why

Buzz Marketing for Technology

Apple makes a great example – we all know what they do and how they do it but we also sense why they do what they do which is to “redefine the computing experience&#. Simon’s approach to messaging is very unique in the sense that – All organizations function on 3 levels. What you do, How you do it and Why you do it. Tweet This!

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Content Aggregation: The Future of (B2B and Consumer) Media?

Webbiquity SMM

Apple could create an aggregation site to pull in blog posts and reviews about the product. It’s a win-win-win: the company gets increased exposure; potential buyers get a one-stop site where they can read all independent views of the product; and the bloggers writing about it get traffic. Share this on del.icio.us.