Webbiquity SMM

JANUARY 24, 2011

Social and Alternative Search Engines. A realtime social search engine that pulls current and recent results for any term from Twitter, Facebook, Google Buzz, Digg and Delicious. Blekko’s Tools Give Search Marketers Google Alternative by MediaPost Online Media Daily. Searches can also be filtered by platform.

Tools 206

Tools Social Media Lithium Sysomos 206

Webbiquity SMM

JANUARY 30, 2012

Web Traffic Tracking Alternatives to Google Analytics by uber.la. Pam Moore reviews 50 of her favorite WordPress plugins, divided into categories for social sharing & engagement, design and image enhancements, search engine optimization, and development (e.g., 14 WordPress Plugins Worth Considering by JT Pedersen.

WordPress 184

WordPress Movable Type Review AJAX 184

Webbiquity SMM

AUGUST 23, 2011

The key is a balanced strategy of search engine optimization (SEO), social media, syndication and guest posting. Just as it takes time to build a following, it also takes a while to build credibility and authority with the search engines. Every blogger wants more traffic. How to get it? Syndication is also helpful.

Syndication 186

Syndication Data How To HootSuite 186

Webbiquity SMM

AUGUST 23, 2010

Can the financial return on expenditures for social media business activities– in marketing, PR, customer support, HR, product development or other areas — be accurately measured? 20 Metrics To Effectively Track Social Media Campaigns by Search Engine Land. Social Media Monitoring Techniques by WebFadds.

ROI 193

ROI Social Media Vocus Metrics 193

Webbiquity SMM

OCTOBER 13, 2010

Another excellent free tool for finding relevant influencers across the social media sphere, Social Mention is a real-time social search engine that also provides alerts and a cool buzz-monitoring widget you can add to your website or blog. The only caveat is that this may whet your appetite for the full version (see below). Social Mention.

SM2 202

SM2 Vocus Alterian Radian6 202

Webbiquity SMM

NOVEMBER 17, 2015

” the delightful Shelly Kramer asked me when I met her recently face-to-face for the first time, at a Minneapolis internet marketing event. I guess that’s because I’ve always wanted this blog to be about you, the reader, and your need for digital marketing information and guidance. Not a place for me to “sell.”

SEO 100

SEO B2B Consultant News 100

Webbiquity SMM

MAY 3, 2011

The answer may come from the email marketing field. Many of these were other B2B marketers, but others were social media experts, journalists, PR professionals, or just plain fascinating personalities. This list will be posted on Cheryl Burgess’ Blue Focus Marketing Blog. What is it? Jennifer Aaker. Allison Mooney. allimooney.

Twitter 279

Twitter Pharmaceuticals B2B Biotechnology 279

Webbiquity SMM

OCTOBER 16, 2012

Though social media marketing is now used in about 90% of companies, techniques, platforms and best practices continue to evolve. Increase use of video marketing? Marketing Pilgrim ). 90% of marketers now use social networks in their marketing efforts, but growth has plateaued; the figure was 89% in 2011.

Social Media 229

Social Media Hubspot B2B Marketing 229

Webbiquity SMM

DECEMBER 15, 2020

Advance your skills in front-end engineering, Node.js, and beyond! Key resource for B2B marketers for brand impact and lead generation. The nation’s top business analytics and performance mgmt. solution provider #BigData & #Analytics. Cloud-Based agile #marketing measurement and #optimization. Structural.

Company 149

Company Twitter Software System 149

Webbiquity SMM

DECEMBER 16, 2014

Though the use of social media and social networks for marketing is now nearly ubiquitous, and 78% of companies have dedicated social media teams, many marketers sill struggle with certain aspects of social marketing, such as formalizing strategies and measuring results. How are social media marketing best practices evolving?

Social Media 245

Social Media Tumblr Marketing B2B 245

Webbiquity SMM

JUNE 10, 2014

Last month’s Zenith Social Media Marketing Conference opened with a blast of presentational energy from Neal Rodriguez. Among the first group of morning breakout sessions was “Using Social Media Analytics To Define ROI KPIs.” Only 22% of businesses track their social results well.

Conference 196

Conference Social Media SEO Marketing 196

Webbiquity SMM

MARCH 15, 2016

As winter comes to an end, so too does the Winter Wonderland of Marketing Stats series that’s been running here over the past few months. This final installment covers some fascinating though sometimes contradictory and confusing stats about business blogging and the value of marketing. But apparently not. Stratabeat ).

Survey 100

Survey Marketing B2B Statistics 100

Webbiquity SMM

NOVEMBER 5, 2012

That’s clearly good for searchers, as search engine results have become more relevant and useful. But it’s also good for marketers, as it forces a focus on understanding buyers and providing them with value rather than manipulative gaming of search algorithms. ” • Content isn’t just the job of marketing and PR.

Review 190

Review Press Release SEO Engineering 190

Webbiquity SMM

AUGUST 22, 2012

One of the most valuable features of Google Analytics is the ability to drill into detail on traffic sources; not just how much traffic came from search or social media, but how much came from each specific search engine or social networking site. Utilize best practices in social media marketing and online PR.

How To 169

How To Conference Analytics Social Bookmarking 169

Webbiquity SMM

SEPTEMBER 10, 2012

This year, we’re pleased to honor 50 women (below) and 50 men (in an upcoming post on the Blue Focus Marketing Blog ) who are among the top social media connectors and engagers in the technology world, representing technology vendors as well as related venture capital (VC), advisory and analyst firms. Cindy Bates. Cindy_Bates.

Twitter 257

Twitter Bazaarvoice B2B Microsoft 257

Webbiquity SMM

DECEMBER 27, 2011

Find the answers to these questions and many more here in more than 30 of the best articles and blog posts on Facebook marketing of 2011. Facebook Marketing Tips and Tactics. How To Make a Facebook List (& 6 Ways To Use Them) by Search Engine People. Five Top Facebook Marketing Tips by LiveWorld.

Tools 195

Tools Tips Facebook Real Estate 195

Webbiquity SMM

MAY 3, 2016

When evaluating the results of marketing and PR efforts, it’s vital to consider two perspectives: what is the trend of results (e.g., There are a wide range of monitoring, listening, and analytics tools available to answer the first type of question. A very good spying tool where you can see your competitors website analytics.”

Tools 100

Tools Sample Samples Price 100

Webbiquity SMM

NOVEMBER 29, 2012

While consumer brand marketers are embracing Pinterest enthusiastically, many B2B marketers are still in a quandary about the visual sharing site. So, is Pinterest worthwhile for business marketing? How To Get The Most Out Of Pinterest by Search Engine People. Does it really help with SEO?

B2B 190

B2B Marketing SEO Construction 190

Webbiquity SMM

JUNE 14, 2011

Last week’s Online Marketing Summi t in Minneapolis drew an intense crowd of local agency and corporate attendees focused on learning the latest strategies for SEO and search, conversion rate optimization (CRO), QR codes, PPC, social video marketing, integrated analytics, social media measurement and more.

B2B 164

B2B Sentiment SEO Klout 164

Webbiquity SMM

JANUARY 9, 2012

In just a few short years, Twitter has transformed from an odd little sort of public IM service where people posted what they just ate for lunch or what their cat was doing at the moment into one of the big four social networks and a significant channel for news, PR & marketing, politics and more. More than 80% of U.S.

Tools 201

Tools Twitter Tips B2B 201

Webbiquity SMM

OCTOBER 8, 2013

The use of social media and social networks for marketing has rapidly advanced in the past few years from the “should I do it?” ” level to the current “how do I measure and optimize social media marketing efforts?” And 92% of small businesses say that social media is an effective marketing technology tool.

Social Media 207

Social Media ROI B2B Marketing 207

Webbiquity SMM

AUGUST 4, 2015

Therefore, it is imperative, as a business owner or marketer, to focus on improving and maintaining a healthy reputation in the marketplace. What Search Engines Are Looking For? Google and other search engines have different criteria that they look for when they are trying to figure out the rankings for different keywords and phrases.

Reputation 100

Reputation SEO Engineering Yahoo 100

Webbiquity SMM

MARCH 23, 2011

With almost 200 social monitoring tools (and new entrants still coming to market), available at a range of price levels from free to if-you-have-to-ask-you-can’t-afford-it, how does an organization select the right social monitoring tool for its needs? Salesforce.com ), marketing automation tools and web analytics packages.

Tools 193

Tools Social Media Sysomos Vocus 193

Webbiquity SMM

JANUARY 19, 2011

Web presence optimization (WPO)—using tactics like SEO, PPC, online PR, social media, content marketing and reputation management in a coordinated fashion to maximize your online visibility and business results—is the core theme of this blog. Why B2B Marketers Should Leverage Flickr by Search Engine Land.

Tips 179

Tips Press Release Reputation B2B 179

Webbiquity SMM

FEBRUARY 10, 2015

Or have too many social media marketing statistics.” How effective is social media in comparison to other digital marketing channels? How does B2B social media marketing differ in effectiveness from B2C use? What do more than half of marketers identify as their most critical areas of focus over the next 12 months?

Statistics 50

Statistics Social Media B2B Hubspot 50

Webbiquity SMM

AUGUST 2, 2010

Much has been written about content marketing from the delivery side. A B2B Marketer’s Guide to Great Facebook Pages from HubSpot (29 pages). Social Media Marketing GPS (91 pages). Insights from more than three dozen social media marketing experts including Ann Handley, Marc Meyer, B.L.

Report 174

Report Social Media B2B GPS 174

Webbiquity SMM

OCTOBER 5, 2010

New Data on Twitter Usage Can Strengthen Your Twitter Outreach by Search Engine Guide. Successful Twitter Marketing Strategies by Social Media Optimization. According to a MarketingProfs study, monitoring and responding to brand mentions are ranked among the most successful Twitter marketing tactics by both B2B and B2C marketers.

Tools 207

Tools Twitter Tips Statistics 207

Webbiquity SMM

OCTOBER 23, 2012

A Beginner’s Guide to Twitter and the Twittersphere Culture by Creative Marketing Channel. How To Optimize Twitter: Be Real, Profiles, RT, Hashtags & More by Search Engine Watch. 4 Twitter Analytics Tools For Your Business by Social Fresh. 5 Best Analytics Tools for Twitter Search by DreamGrow Social Media.

Tools 203

Tools Tips Twitter Klout 203

Webbiquity SMM

SEPTEMBER 15, 2010

Interested in an easy way to stay current on key Google Analytics traffic stats from your desktop? A powerful real-time social search engine that not only displays results for a specified term or phrase, but lets you filter results by source (e.g., 5 PowerPoint Search Engines To Seek Out Publicly Available Presentations by Carpe Diem.

Tools 188

Tools Social Media Radian6 CoTweet 188

Webbiquity SMM

FEBRUARY 7, 2012

Marketers, we’re told, need to think like publishers. How widespread, really, is the use of social media for marketing? How are B2B marketers using social media differently from their B2C counterparts? How are marketers measuring social media success? 59% are on Twitter, and 43% use a company blog for marketing.

Statistics 190

Statistics Research Social Media B2B 190

Webbiquity SMM

AUGUST 28, 2012

Given the widespread adoption of social media marketing practices, the “if” and “when” questions seemed to have now been resolved by most midsized and larger companies (and a lot of small companies as well). What’s the best process for developing a social media marketing plan? by MarketingProfs.

Social Media 207

Social Media Tips Tumblr Wikipedia 207

Webbiquity SMM

JULY 18, 2012

Google not only accounts for 85% of all web searches but controls an astounding 44% of the global online advertising market. But the next Google killer or Facebook killer may very well not be a better search engine or social network, but simply one that treats its users with respect. And listens.

Google 181

Google Facebook MySpace Privacy 181

Webbiquity SMM

DECEMBER 19, 2017

Yet another post about 2018 B2B marketing trends? This piece compiles and analyzes the predictions of more than 100 B2B marketing professionals as published in 10 highly-ranked posts over the past month (best!). The predictions ranged from honing content marketing strategy (popular) to sales-marketing alignment (a bit old?)

B2B 293

B2B Trends Analysis Marketing 293

Webbiquity SMM

MARCH 3, 2015

From humble beginnings, Twitter has grown to become an indispensable source for online news alerts as well as a vital marketing tool. Given the increasing level of social media noise, which advanced practices are most helpful for Twitter marketers today? Expert Twitter Marketing Tips and Tactics. Image credit: Buffer.

Tips 100

Tips Twitter How To Hashtag 100

Webbiquity SMM

JANUARY 19, 2012

Radian6 , Alterian SM2 ), or inbound marketing suites (e.g., gShift enables marketers or agencies to track unlimited websites, web pages, social media accounts, external pages (e.g. gShift features extensive social media tracking capabilities as well, pulling analytics from Twitter (e.g. Unlike pure SEO management tools (e.g.,

Software 140

Software Review SM2 Alterian 140

Webbiquity SMM

JULY 18, 2012

Google not only accounts for 85% of all web searches but controls an astounding 44% of the global online advertising market. But the next Google killer or Facebook killer may very well not be a better search engine or social network, but simply one that treats its users with respect. And listens.

Google 103

Google Facebook Adwords Privacy 103

Webbiquity SMM

MARCH 21, 2012

While B2C marketers focus on Facebook, LinkedIn is consistently cited as the top social network for B2B marketing. Advanced LinkedIn strategies for marketers by iMedia Connection. 7 Quick Ways to Turn Your LinkedIn Profile into a Social Media Marketing Workhorse by Copyblogger. by Market My Career.

LinkedIn 234

LinkedIn Tips B2B Social Networking 234