yMarketingMatters

JANUARY 10, 2014

Social media and digital marketing are going to grow even stronger in 2014. With my first hand experience working with so many businesses, I am giving you my most important social media and digital marketing tips that will help you increase your online footprint, exposure and bottom line in 2014 for your business. Personal and Human.

Social Media 277

Social Media Tips Marketing Mobile 277

agora pulse

FEBRUARY 19, 2020

So, what does this mean to marketers? With Hummingbird, the digital marketing community was introduced to a new concept, i.e. “things-not-strings” which means that now Google is using its existing and ever-growing knowledge graph (i.e., Customer-centric content marketing . Hummingbird Update was announced back in 2013.

Conversation 151

Conversation Marketing Google Analytics 151

Hootsuite

JANUARY 4, 2023

Social media marketing provides a unique opportunity to connect with this massive audience on the platforms where they already spend their time. But what exactly does social media marketing entail? How do you “do” social media marketing, and how do you get started? What is social media marketing? Social media analytics.

Social Media 76

Social Media HootSuite Marketing Social Networking 76

Janet Fouts

FEBRUARY 11, 2013

” Community Management Isn’t Content Creation. (go Now, I don’t 100% disagree with him that not all community managers are suited to create content. To tell great stories you have to stop having your community managers produce your content. That just shows how little respect they have for the community.

Communities 141

Communities Content Jive Meme 141

Techipedia: Tamar Weinberg

AUGUST 17, 2011

This is a guest post from Marshall Sponder , author of the newly released Social Media Analytics. I picked up Hubbard’s book and it nicely fits into my own framework on analytics tracking I put forward in Social Media Analytics. Most engaging content on August 15th around rain in NYC as rated by Radian6 Analytics.

Analytics 164

Analytics Radian6 Eventful Sentiment 164

Sprout Social

MAY 4, 2023

LinkedIn Groups are about building community and fostering relationships. Imagine the boost these community-centric Groups give to your LinkedIn marketing. This creates a robust community within LinkedIn. Scroll down to “Search other trusted communities that share and support your goals,” and click on Search.

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Groups Groups LinkedIn Microsoft 130

Social Media Strategies Summit

JUNE 3, 2022

The Office of Communications and Marketing at Harvey Mudd College sits under the advancement umbrella but operates as its own entity. As the associate director of communications and marketing, I write, edit, and copyedit everything from articles for our alumni magazine to our social media posts. Excel sheets make me sad.

Newsletter 219

Newsletter Project Aggregator Team 219

Sprout Social

JANUARY 31, 2024

YouTube’s native analytics provide metrics to help channels understand how engaged your audience is. Leveraging insights from YouTube analytics can uncover ways to optimize your content and channel’s for further engaging your target audience. ” You can find impressions in the “Reach” tab in YouTube analytics.

YouTube 100

YouTube Engagement Metrics Analytics 100

Webbiquity SMM

MAY 6, 2014

The Zenith Social Media Marketing Conference is fast approaching, coming up on Thursday, May 22, in Duluth, Minnesota. Among this year’s presenters: Neal Rodriguez ( @notifyneal ), an internet marketer and web developer now with Shovecom LLC, whose formerly done stints with Forbes, Mediabistro and Nielsen. See you there!

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Conference Eventful Social Media Nielsen 155

Buffer Social

OCTOBER 23, 2023

Optimize the text in your video and on your channel for SEO Search engine optimization isn't just for blogs and websites; it's crucial for YouTube Shorts as well. It helps the YouTube search engine effectively to categorize your content and make it more discoverable. Listen to your community. Let’s get into it. 

YouTube 113

YouTube Tips Collaboration Trends 113

Hootsuite

SEPTEMBER 9, 2020

YouTube marketing is often overlooked by social media marketers. Either way, there are countless marketing opportunities on YouTube—especially if your audience is on the platform and your competitors aren’t. But with more than 500 hours of video uploaded every minute, effective YouTube marketing is easier said than done.

YouTube 145

YouTube HootSuite Marketing Video 145

Webbiquity SMM

SEPTEMBER 16, 2013

Online marketing activities preovide marketers with a wealth of metrics; actually, too much information. Marketers just want the competitive and multichannel metrics they need to make informed decisions, nothing more. Yet that’s what was argued recently in The 5 most worthless metrics in marketing in iMedia Connection.

Metrics 195

Metrics Marketing Class ROI 195

Sprout Social

JUNE 17, 2021

The Harris Poll, on behalf of Sprout Social, surveyed more than 1,000 US consumers and 250 business executives to better understand how they use social media, the importance of social media marketing, social’s impact on organizations and how its influence will change in the coming years. Companies that fail to do so risk being left behind.

Statistics 145

Statistics Social Media Marketing Survey 145

Keyhole.co

AUGUST 2, 2023

YouTube is the biggest video marketing platform in the world, with over 2.6 In this blog, we look at ideas to group your YouTube channel and the social media marketing software to supercharge that growth. Search engine optimize your videos We easily forget that YouTube isn’t just a video platform. It’s also a search engine.

YouTube 52

YouTube Tips Collaboration Training 52

Sprout Social

JUNE 29, 2020

Regardless of which platform universities choose, social media enables universities to cultivate a sense of community for students and to engage with their alumni base. And though some may view social as little more than an awareness play, the reality is social can support higher education institutions at all stages of their marketing funnel.

Strategy 132

Strategy Marketing Metrics Education 132

Later

JUNE 3, 2021

We tuned in to F8 Refresh , Facebook’s annual developer conference, to learn what’s to come in the world of social media marketing, especially for Instagram Stories. Remember to incorporate product marketing. Build an influencer marketing strategy. Instagram’s native stories analytics are only available for 30 days.

Instagram 122

Instagram Tips Template Templates 122

Twist Image

AUGUST 1, 2014

Have we solved the most basic of questions for our digital marketing efforts? I would argue that the vast majority of brands engaged in digital marketing have left the fundamentals behind them. Here are the 7 deadly sins of digital marketing in 2014. Not truly using and understanding analytics. Website is not responsive.

Marketing 105

Marketing Analytics Mobile Paid Search 105

Saying It Social

APRIL 11, 2010

Saying It Social Your Social Media Marketing Resource Home About Polls Our Services Testimonials Social Networking For a Cause: The Power of Online Communities I’d like to use this blog post to step out of our social-networking-for-business mentality and talk a little bit about using social networking for special causes.

Social Networking 178

Social Networking Communities scribd StumbleUpon 178

Waxing UnLyrical

AUGUST 5, 2015

Leah Fein-Roque , who specializes in tech PR and digital marketing understands the Snapchat appeal personally: “I have a 21, 19 and 16 year old using it mostly for everything including texting. But these metrics probably are not informative about how your Snapchat campaigns are contributing to your overarching PR or marketing goals.

Metrics 100

Metrics Marketing How To Engineering 100

The Realtime Report

FEBRUARY 27, 2020

There are challenges that may be encountered by SEO professionals when creating an SEO business proposal that would seem very appealing in the business community. We will also examine ways of identifying and debugging search engine optimisation issues. Targeted search engine optimization growth. Flat performance.

SEO 213

SEO Proposal How To Engineering 213

Keyhole.co

AUGUST 22, 2023

As the control center for your YouTube channel, it offers a range of features that allow you to manage your videos, interact with your community, and analyze your channel’s performance. Key metrics include your total subscribers and channel analytics showing watch time, views, and subscribers over the last 28 days.

YouTube 52

YouTube Overview Metrics Analytics 52

yMarketingMatters

OCTOBER 18, 2015

This year has been called “The Year of Video Marketing” as businesses find new ways to reach customers. Where to use video marketing in social media networks: Facebook and Facebook Video Advertising. 2 search engine in the world , according to Mushroom Networks. Why the explosion of video content? Vine (6-seconds).

Video 133

Video Marketing Vimeo YouTube 133

Techipedia: Tamar Weinberg

APRIL 17, 2012

Surely, video marketing must be really expensive, time consuming, and technical? Even on a limited budget, if you plan well, maximize your resources and invest some creative energy it is possible to build a video marketing campaign that will take your business to the next level. Market your video. But where do you start?

Video 178

Video Strategy Marketing How To 178

Twenty4 Social

AUGUST 27, 2020

There is an automation tool for all possible tasks, from email marketing to paid advertising models. Email marketing is still a very lucrative business model. Even aside from pure email marketing, it is always a good idea to maintain an email list to keep customers regularly engaged. Join Our VIP Community. 0 Comments.

Tools 98

Tools Hubspot Startup Curation 98

SocMed Sean

AUGUST 23, 2019

You know…the marketing content. NOTE: Before you roll your eyes and sigh that you “aren’t a marketer”, you need to understand that EVERYONE who is trying to attract and convert users needs to be a marketer. If you want your course to succeed, you need to learn about marketing, engagement, retention, and conversion.

Course 178

Course SEO Engineering URL 178

Oktopost

OCTOBER 23, 2019

Here at Oktopost, we’ve seen some interesting marketing updates in the digital and social spaces. The platform is a big piece of marketing plans for brand awareness, community building and lead generation, with ads providing much of the fuel for the Facebook engine. Waiting to see how this changes things for marketers.

Marketing 110

Marketing YouTube Overview Instagram 110

Sprout Social

MARCH 27, 2019

Should you be using Quora for marketing? More than 300 million monthly users are scouring Quora at any given time and now marketers have a variety of ways to reach them. However, just like any social marketing campaign, you’re going to need a strategy. Here’s your guide on how to use Quora for marketing. Conversions.

How To 102

How To Marketing Notification Case Study 102

Likeable

MARCH 16, 2021

Lucky for you, we’ve gathered the key information you need for your marketing efforts. YouTube is the second-largest search engine globally. Likeable’s Take: Make sure your brand’s social media bios (and even Instagram Story highlights ) clearly communicate what your product is and why customers should buy it. Globally, over 3.6

Social Media 72

Social Media Marketing Patterns YouTube 72

Unmetric

APRIL 11, 2016

It was the first social media search engine for brand content and offered a virtually unlimited supply of brand content, easily searchable and filterable. Unmetric pioneered benchmarkable engagement metrics that factors in community sizes and the value of an interaction. It indexed over 150 million pieces of brand content.

Comparison 113

Comparison Metrics Analytics Engineering 113

Sprout Social

AUGUST 8, 2023

SEO stands for search engine optimization. TikTok SEO is the practice of optimizing your video content (rather than your website content) for TikTok’s search engine, algorithm and “For You Page” (rather than for a search engine results page or SERP). Let’s get started. What is TikTok SEO?

SEO 93

SEO How To Hashtag Engineering 93

Techipedia: Tamar Weinberg

AUGUST 14, 2012

Given all of these phenomenal web video statistics continuously released, it seems odd that animation is yet to receive much attention, especially when some of the biggest companies across the world are using animation in their digital marketing. Salesforce use animation in their digital marketing to great effect.

Airlines 210

Airlines Marketing Statistics comScore 210

Hootsuite

NOVEMBER 1, 2021

Google Analytics , Hootsuite Insights , and o ther social monitoring tools can help give you insight into what terms people use to search for your business. What kind of content can people (and the Instagram search engine) expect to find in your grid? Analytics tools will give you more insight. User activity.

SEO 145

SEO Instagram Tips HootSuite 145

Sprout Social

DECEMBER 29, 2022

Building and maintaining your brand in a crowded market is no easy feat. Supporting your community. Taking a stand on social issues ultimately supports the larger community while building a brand’s trust, reputation and business. Social analytics. Using social media analytics tools gives you a pulse on the social sphere.

Reputation 90

Reputation Sentiment Loyalty Nielsen 90

Firebelly

DECEMBER 4, 2011

Social analytics, the role of social in the future of SEO, and his favorite city – Auckland. His handle on SEO and analytics – and online marketing in general make him a hot commodity at conferences all over the world. This impact is only going to be further improved upon by the leading search engines.

SEO 224

SEO Sample Samples Analytics 224

Sprout Social

JANUARY 14, 2020

Social media managers wear many hats, filling necessary and strategic roles ranging from marketing specialist to customer care provider. Research, analytics, creativity and communication all provide strong foundations for social media managers thinking about their next big career move. Community management.

Social Media Management 132

Social Media Management Social Media Skills Consultant 132

Waxing UnLyrical

JANUARY 24, 2013

How can PR professionals harness the power of big data to support customer service, PR and marketing efforts? Waze is the community-driven app that learns from users’ driving mannerisms to provide routing and real-time traffic updates. There is no silver bullet, but we can provide some examples, based on recent experiences.

Data 230

Data Sysomos Sentiment Analytics 230

Techipedia: Tamar Weinberg

AUGUST 2, 2011

He’s also founder of Exploring Social Media , a social media marketing program for beginners to teach them how to best understand and make sense of this online phenomenon for marketing. Samir Balwani is a marketing strategist and Director of Member Acquisition for StyleCaster. Samir Balwani. Adam Singer.

Tools 277

Tools Tips Marketing Social Media 277