Oktopost

MARCH 7, 2022

Social monitoring is the act of collecting the data centered around your brand, company, and products. Social listening also helps you keep tabs on the social media sentiment toward your company and products. Competitor Analysis. Sentiment Analysis. You can always course-correct sentiment analysis as you’re tracking it.

B2B 155

B2B Sentiment Analysis Reputation 155

The Realtime Report

FEBRUARY 1, 2020

One study found that companies with an effective multi-channel marketing strategy are able to keep 89% of their customers. But let’s face it, running these types of campaigns is incredibly difficult for most companies. Public relations, media outreach, and press releases. Social media profiles and blogs.

System 91

System Press Release How To Notification 91

Keyhole.co

NOVEMBER 10, 2023

Typically, the generic internal benchmarking methods compare one business process to another similar procedure inside your company. For example, a company may benchmark the marketing and sales department’s performance to see whether their actions are aligned. Run sentiment analysis , dig into the reviews and see where you can improve.

Metrics 59

Metrics Analysis Comparison Price 59

Sprout Social

MARCH 9, 2023

In most cases, companies hire specialists for each corporate communication function, such as internal communications, public relations and executive communications. As companies switch to hybrid work models, effective internal communication is essential now more than ever. Some companies, like QAD Inc.,

Skills 112

Skills Template Templates Travel 112

Webbiquity SMM

MARCH 13, 2019

I did a website analysis and custom demonstration for a local IT recruiting company recently. This is a very successful company. They need a pipeline of companies that want to hire them to recruit on their behalf. By Peter Caputa. But, they’re clueless when it comes to generating leads via their website.

Engineering 137

Engineering Social Media Hubspot Marketing 137

Proactive Report

JUNE 2, 2014

There have been signs that Google is not too thrilled with press releases. Matt Cutts, Senior Search Engineer at Google stated that Google regards a press release as owned content and does not give the links in a release any SEO value. has affected press release sites.

Press Release 98

Press Release SEO News Google 98

SocMed Sean

JULY 9, 2018

The paper calendar can help marketers: Schedule regular analysis of Ads Manager data on different platforms. Find the best time to analyze press releases from Facebook, Instagram, Twitter, Google+ and other networks. Develop and/or reorganize marketing meetings and look into goals and objectives.

Social Media Management 176

Social Media Management Social Media ROI Press Release 176

Bill Hartzer

FEBRUARY 10, 2015

10 Press Release Distributions (1 Press Release submit in 10 Sites). 1 Press Release writing (350+ words). Competitor Analysis. 10 Press Release Distributions (1 Press Release submit in 10 Sites). You’re not trying to get press, you’re trying to get links.

SEO 60

SEO Press Release Directory Engineering 60

Sprout Social

FEBRUARY 25, 2019

It’s used by companies around the world to understand their customers better and inform their next marketing step. It’s an active analysis of your passively collected data. If there’s a specific press release, you can check on how well it’s performing with a service like Buzzsumo ’s Content Analyzer.

Facebook 93

Facebook Review Overview Press Release 93

Sprout Social

APRIL 15, 2024

A good number of companies aren’t prepared for a crisis like this. However, an effective crisis communication strategy can help your company plan for a worst case scenario and emerge with your reputation intact. This can snowball into reputational damage for the company that impacts revenue and customer trust.

Press Release 93

Press Release Banking Reputation Marketing 93

Laurel Papworth

APRIL 14, 2013

I personally think it’s too late, the seepage of Corporate Comms into Traditional Media started years ago when the first journo, running late, under resourced, published a press release as an article and said “ah well, it was written by an ex-journo and I have nothing else to add anyway” Censored Media. Mongrel Media.

Social Media 100

Social Media Press Release Banking Real Estate 100

Bill Hartzer

JANUARY 24, 2012

Our client is a large, stable distribution company starting a new/ separate e-tail division thus this is a newly created position. – Conduct keyword analysis/ research and development quality keyword portfolio utilizing SEO tools and resources. This position will report directly to the business owners.

Engineering 104

Engineering Press Release Marketing Directory 104

Proactive Report

MAY 6, 2010

After hearing for years that the press release is dead, it was refreshing to hear them say it most certainly is not dead – in fact reporters need information from us more than ever. Q1 of 2010 shows an even bigger jump Newspaper companies drew unprecedented 74.4 Newsroom are under tremendous pressure today. Need help?

Press Release 109

Press Release comScore Case Study Nielsen 109

Proactive Report

MAY 1, 2010

(And of course we were delighted that he chose a release about the Social Media Roadmap webinar series I did with Marketwire as his example.). News Releases. Looking back at the history of the press release one can see that the way we format a release to reach the media has changed as the media has changed.

Press Release 83

Press Release Syndication News Journal 83

Bill Hartzer

DECEMBER 3, 2010

PeopleBrowsr , the Social Search engine and analytics company, has launched ReSearch.ly , a product for online marketers, brand managers and social media experts to get real-time analytics and conversations from the social web. provides demographic data, sentiment analysis, real-time and historic mentions and viral analytics for any keyword.

Platform 104

Platform Sentiment Press Release Technorati 104

Sprout Social

FEBRUARY 5, 2020

If your company wants to go the extra mile, consider training individual sales representatives on listening. Gleaning these kinds of listening insights during a trial run gives your product developers a chance to troubleshoot and iron out issues, which will set your company up for a more seamless go-to-market launch. .

Tools 93

Tools Sentiment How To Team 93

Proactive Report

MAY 6, 2010

After hearing for years that the press release is dead, it was refreshing to hear them say it most certainly is not dead – in fact reporters need information from us more than ever. Q1 of 2010 shows an even bigger jump Newspaper companies drew unprecedented 74.4 But they need much more than just a traditional press release.

Web 2.0 101

Web 2.0 Press Release comScore Nielsen 101

Adam Sherk

OCTOBER 6, 2010

8 comments… read them below or add one } Jeff Domansky October 6, 2010 at 5:14 pm Adam, great analysis! To your point about also taking the size of the audience into account, just posted some extra analysis on our blog. ig Adam Sherk October 7, 2010 at 1:29 pm Great follow-up analysis Ilya.

Sites 176

Sites News Postrank Engagement 176

Adam Sherk

AUGUST 31, 2010

Help Haiti: News Sites Promote Ways to Donate Videos in Press Releases are Cool – If They Provide Meaningful Content { 4 comments… read them below or add one } The PR Coach August 31, 2010 at 7:08 pm Excellent report and analysis Adam. Hard to believe mainstream TV isn’t all over this.

Sites 182

Sites News YouTube Press Release 182

Ignite Social Media

DECEMBER 21, 2016

Rather than issue a press release or series of stills highlighting new developments, brands can instead show them through live events or product unveils that give users an exclusive look at whatever is being offered. Brit & Co.

Instagram 60

Instagram Brands Press Release Applications 60

Adam Sherk

JUNE 15, 2010

There are many different Twitter analysis tools out there but I’ve seen Twitalyzer mentioned several times recently so I decided to try it out. Adam is part of the Define Search Strategies consulting team, which is owned by The New York Times Company. The data point they make available without a subscription is called “Impact.”

News 165

News Sites Twitter Digg 165

Adam Sherk

JANUARY 26, 2010

Adam is part of the Define Search Strategies consulting team, which is owned by The New York Times Company. Real-time Blogroll (via Google Reader) About.com Founder Scott Kurnit Launches Huge New Startup Called "AdKeeper" New Digg Buttons Released - Upgrade Now!

Team 150

Team Social Media Digg Press Release 150

Diva Marketing Blog

NOVEMBER 11, 2010

Unlike an advertisement, press release or CEO speech where your customers accept that someone else has crafted the words, your fans assume that it is You the Brand People who are playing on the field. Providing analysis of which are beneficial and which are shiny new toys. You feel that you are an integral part of the play.

Social Media 72

Social Media Brands Press Release Sports 72

Adam Sherk

JANUARY 28, 2010

Again, some back-of-the-envelope math suggests they won’t.&# - Erik Sass , News Analysis: Even Apple Can’t Save Newspapers “Editors have been telling us for years that people won’t read long stories online. Adam is part of the Define Search Strategies consulting team, which is owned by The New York Times Company.

iPad 129

iPad Apple News iPhone 129

Kikolani

DECEMBER 8, 2015

The advantage of this process is that you can quickly refer to desired information at any point of time as it involves in depth analysis of the work done. Press Release: In my opinion a good quality press release which caters to the demands of readers is an efficient method to garner the necessary attention towards a web portal.

Google 82

Google Domain Name Directory Engineering 82

ProBlogger

MARCH 27, 2014

How many times do we really want to read about your latest company press release or how your product or service is the best?! So now you’re ready to start sharing content, you’ve done the research and analysis and it’s time to get social. Look at the times things are being shared too. Twitter: What are others sharing?

Social Media 48

Social Media Content Meme Press Release 48

Adam Sherk

AUGUST 4, 2010

I think you’ve done a great analysis, Adam. Adam is part of the Define Search Strategies consulting team, which is owned by The New York Times Company. Real-time Blogroll (via Google Reader) About.com Founder Scott Kurnit Launches Huge New Startup Called "AdKeeper" New Digg Buttons Released - Upgrade Now!

Digg 134

Digg Sites News Activities 134

Sprout Social

FEBRUARY 7, 2024

These tools help companies understand what their competitors are doing by tracking their marketing activities, interactions and overall performance. By filling this gap, the company can potentially capture a new market segment and position itself as innovative at the same time. What is a competitive intelligence tool?

Tools 94

Tools Sentiment Marketing Reputation 94

The Marketing Blog

NOVEMBER 25, 2007

Really great to see an Indian company using my favorite platform As far as the blog is concerned I’d personally love to see more stories behind the development of these two fantastic products ‘Bikers’ and ‘NEONDISC’ The Flickr stream has the entire collection of Eyegear and Watches. traits in media.fastrack.in

Social Media 100

Social Media Web 2.0 Startup Flickr 100

Sprout Social

FEBRUARY 10, 2022

This is a problem that many B2B brands and SaaS companies face. Branding is everything when there are dozens of companies offering near-identical services like yourself. Heck, ongoing rebrands are popular even among established companies. And don’t forget to communicate company-wide when your rebrand goes live.

Social Media 117

Social Media How To Press Release Sentiment 117

Sprout Social

FEBRUARY 23, 2023

Say you’re preparing to write a press release on an upcoming campaign launching in partnership with a high-profile spokesperson. How can you use that information to create an exciting, highly-tailored press release? These efforts support a more cohesive brand experience that spans beyond a single channel.

Social Media 110

Social Media Brands Press Release Sentiment 110

Kikolani

JANUARY 26, 2010

Most natural links generally are linked to your website or company name. Record every significant social media actions and changes including the beginning of a campaign, increase in fans / followers, tweets and retweets by influential Twitter members, eBook and Press Releases, and guest posts. Blogging Tips for Serious Bloggers.

ROI 114

ROI SEO Social Media Tips 114

Buzz Marketing for Technology

JUNE 27, 2008

Julie Oman is an Information Steward for The Dow Chemical Company in Midland, MI. I feel a degree of responsibility in ensuring the knowledge workers of my organization have the fundamental skills to deal with whatever knowledge management technology and processes are adopted by the company. Information Literacy in the Workplace.

Library 100

Library Compete Skills Proposal 100

Social Media Strategery

JANUARY 27, 2010

Analysts are part of an integrated project team and engage in every aspect of our work, including project planning, primary and secondary research and analysis, and preparation and delivery of final recommendations. Maybe Coach Wristlet is the style, quality of stitching, or the softness of the leather that the company is renown for.

Gov 2.0 86

Gov 2.0 Web 2.0 Forums Wiki 86

Keyhole.co

MAY 12, 2023

This can include blog posts, social media updates, and press releases. Right from the number of posts mentioning it to impressions with sentiment analysis, you can get it all in a single dashboard. You can custom-select the date range and get a comprehensive comparison of their popularity and trend analysis.

Reputation 52

Reputation Tools Sentiment Review 52

Keyhole.co

MAY 19, 2023

Can it lead to the loss of trust (inside or outside the company)? Roughly 62% of companies have such a crisis plan, but 40% have never conducted a crisis exercise. Fewer than half have pre-drafted messages for social media and the press. Later, the company claimed responsibility but the reputational damage was already done.

Reputation 52

Reputation Brand Monitoring Exercises Team 52

Laurel Papworth

JUNE 9, 2023

Journalists working in newsrooms, worked in a studio system; that big media companies would protect them. Become familiar with Deepbrain Chain, Huawei, and companies like that are using it to outsource infrastructure around AI. You’ll open up QuickBooks and it will say to you, I just did a product analysis.

Avatar 98

Avatar System Data Course 98