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Facebook 2018 News Feed Changes 101: What You Need to Know For Your Business

Pam Moore

The reality is many brands, publishers, bloggers, course creators, podcasters, and event hosts will lie to you so that you can join their pity party and complain of how Facebook is so bad. Audience analysis worksheet to help you identify and prioritize your top audiences. Episode Highlights. Current state of Facebook marketing 2018.

Feed 167
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10 Higher Ed Marketers You Should Follow

Social Media Strategies Summit

As you might expect from someone who heads up a higher education social listening company, Liz is attuned to pretty much everything that happens in the industry, making her a valuable source of information (and analysis) on big news, trends, and other developments: The hot water the Stanford president found himself in started in online forums.

Marketing 240
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10 Famous Instagram Dogs (And How to Make Your Dog Instagram Famous)

Hootsuite

Famous Instagram dog #4: Bulldog Blogger (2.2 Russia’s most famous dog influencer, the Bulldog Blogger, loves pop culture. A post shared by Bulldog Blogger (@tecuaniventura). If our analysis of the 10 most popular Instagram doggos taught us one thing, it’s that people love dogs in costumes. million followers).

Instagram 145
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Airbnb Social Media Strategy: Sharing Stories, Building Community

Keyhole.co

Analysis of Airbnb social media accounts Airbnb’s target market includes regular travelers with a budget crunch, families looking for unique experiences, and business travelers. Influencer marketing Airbnb perfected the art of influencer collaborations by partnering with travel bloggers, adventure enthusiasts, and even celebrities.

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Analysis: Revealing the Highest Earning Blogs that Sell Advertising

Viper Chill

To make this more accurate (and to make it easier on myself) I’ve sourced all of the information used in my analysis below directly from BuySellAds. When the site started off they were heavily used by graphic design blogs – and still are – but a large number of other niche bloggers now use their services as well.

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Social Spotlight: VSCO’s #BlackJoyMatters Shows Social Issues Through a New Lens

Sprout Social

Photography blogger John Watson says, “the right focus can create an emotional connection with the viewer.” Campaign Analysis. But what he learned (and what I learned, as his excitement bubbled over into our dinner conversations) is that it’s about much more than that.

Issues 136
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Media Monitoring 101: What It Is And How It Works[Tools Included]?

Keyhole.co

Competitor analysis Media monitoring spies on competitors’ online activity so you stay ahead of the curve. Say you own a line of beauty products; you can use media monitoring tools to find other beauty bloggers with a similar audience and reach out to them for influencer marketing campaigns. Media monitoring will do that.

Tools 52