agora pulse

JANUARY 6, 2021

Follow and Engage With Influencers. Next, check on any influencers you’ve partnered with and engage with their content. Do the same for influencers you’d like to work with so you can start to build a relationship. Seek out and follow new influencers in your niche, and add any campaign ideas to your to-do list.

Social Media Management 172

Social Media Management Social Media Curation UGC 172

Mindjumpers

JUNE 8, 2011

Tweet When having established a well-planned social media presence and your business has connected with relevant media and influencers, you might consider whether it’s time to take the next step and give your PR efforts a social boost as well? Get acquainted with news aggregation services. Utilize the PR potential of your blog.

Netvibes 218

Netvibes Social Media Tips Delicious 218

Likeable

NOVEMBER 30, 2021

Maybe it’s “recipes” if you’re a food brand, maybe it’s “skin care tips” if you’re in the beauty space, or maybe it’s “culture” if you’re a company looking to recruit new hires. Aggregated together, content pillars should encompass all the core messages you want to get across on social, and already have the strategy baked in.

Social Media 83

Social Media Content How To Module 83

Pixlee

OCTOBER 18, 2017

Influencer marketing has been on the rise over the last couple of years, replacing organic search as the fastest growing online customer acquisition method. What is a Micro-Influencer? Within the influencer realm, there are many types of social influence. 3 Micro-Influencer Characteristics to Consider.

Influencer 43

Influencer Brands How To Fashion 43

Techipedia: Tamar Weinberg

MARCH 12, 2015

As many of you know, I’m working with influencer marketing platform, The Shelf. So first, a little background: I’m the co-founder of The Shelf, an influencer marketing platform. If you line up bloggers on a spectrum of influence, some of them have become so influential that they have reached the status of being mini-celebrities.

Blogger 100

Blogger Influencer Campaign Fashion 100

Keyhole.co

MARCH 7, 2023

Whether you’re a budding influencer or a small business owner, increasing your Instagram followers can boost your presence significantly. Collaborations and partnerships Brands with large followings are often sought after by influencers and other businesses for collaborations and partnerships. Don’t worry, though!

Instagram 52

Instagram UGC Hashtag Collaboration 52

Convince & Convert

AUGUST 10, 2010

The tsunami of data being created, collected and parsed every second of every day now makes influence identification instantaneous, and possible from the comfort of your desk chair. Last week, I interviewed three men that are helping create an all-new field of marketing and customer service – the emerging discipline of influence mining.

Social CRM 134

Social CRM Influencer Klout Social Media 134

Sprout Social

AUGUST 25, 2020

And if nothing else, Reddit is a brilliant place to conduct market research and maintain a pulse on trends in your industry and beyond. Aggregating messages and posts from across the web, you translate messages and posts into actionable data for your business. Companies usually conduct AMAs in conjunction with a promotion or launch.

Reddit 134

Reddit How To Marketing Banking 134

Convince & Convert

JUNE 24, 2014

Let’s use a couple different competitive landscapes of companies to illustrate how you would choose the dominant channels for your organization. One of the first differences we notice among the tens of thousands of companies we track is whether the company is a business-to-consumer (B2C) or a business-to-business (B2B) player.

How To 168

How To B2B Social Networking Apple 168

Later

FEBRUARY 16, 2021

Despite having their photo shoot canceled due to COVID-19 restrictions, the company, known for championing body positivity, quickly pivoted their strategy. Stanworth created a unique hashtag , posted a selfie, and then tagged influencers like The Birds Papaya in the post, challenging them to create their own.

Campaign 91

Campaign Social Media Brands Apparel 91

Hootsuite

JULY 21, 2022

Each of these objectives will influence which ROI formula you use in your calculations. Our ROI is 50%, meaning that our Instagram ads are a worthy use of company time, resources, and money. This aggregate number generally ends up in reports. How you choose to calculate marketing ROI depends on your campaign’s objectives.

ROI 113

ROI HootSuite Cost Campaign 113

Hootsuite

APRIL 15, 2020

Because of the platform’s brevity, he suggested the company start using the pound symbol to group related Tweets together. They also make it easier to discover posts around those specific topics, because hashtags aggregate all social media content with that same hashtag. Monitor social media influencers and competitors.

Hashtag 145

Hashtag How To HootSuite LinkedIn 145

Sprout Social

OCTOBER 22, 2018

At a time when the demand for business transparency is greater than ever–especially on social–smart businesses know that building a brand people feel like they can trust needs to be a company-wide effort. And a large part of that is having more visibility and access to a company’s c-suite, primarily on social.

Reputation 74

Reputation Industry Aggregator Research 74

Webbiquity SMM

JUNE 20, 2011

I’ve always found Foursquare a bit creepy; turns out there’s actually an app named Creepy that aggregates “GPS coordinates for any user (of geolocation services like Foursquare, Twitter and Flickr), pointing out their most frequented hangouts on a map…Essentially, it’s a stalker’s dream app.&# The solution?

Social Media 205

Social Media ROI Social Networking Foursquare 205

Sprout Social

AUGUST 25, 2020

Verification can help build credibility , but it is not the only way for brands, businesses and influencers to build a trustworthy presence on Twitter. Aggregated analytics allows you to take a deeper dive into metrics and understand what’s working in your Twitter strategy as well. Conclusion.

Twitter 139

Twitter Badge Authentication Applications 139

Convince & Convert

MAY 17, 2013

“Companies don’t understand the science behind viral. How does social influence work ? So how are companies doing it wrong? The researchers over at Syncapse have put together a study for 2013 valuing the average Facebook fan at $174.17. These things, unfortunately for market researchers, are unquantifiable.

Social Media 162

Social Media Study Statistics Aggregator 162

Sprout Social

FEBRUARY 5, 2020

Sales teams can use social media listening tools to conduct research on prospects’ industry, brand and competitors. If your company wants to go the extra mile, consider training individual sales representatives on listening. It’s not just software companies that need product feedback. Is sentiment trending up or down?

Tools 94

Tools Sentiment How To Team 94

Webbiquity SMM

JANUARY 24, 2011

Monitor social media discussions of your company or product in real time? A free tool for finding the relative influence of any Twitter user. A realtime social media monitoring tool featuring sentiment analysis, key influencer tracking, and the ability to sort/view results by geography and demographics. Create animations?

Tools 206

Tools Social Media Lithium Sysomos 206

Bill Hartzer

MAY 26, 2010

This social media monitoring tool is not only for hotels, you can track and monitor your brand, your company, and you reviews about your company and your company’s products. are having a major influence towards the online perception of your brand.

Cymfony 152

Cymfony Social Media Tools SM2 152

Keyhole.co

MARCH 7, 2022

According to Google and Forrester’s research , half of the marketers struggle with managing loads of data. Open your company page on LinkedIn and click Analytics from the top menu: LinkedIn Analytics is available to Page Admins only. But there are too many social media business accounts with too much data to track.

Report 52

Report Social Media Metrics How To 52

Proactive Report

OCTOBER 12, 2015

Site Optimization : There is a lot more to this now than just keyword research and writing good content. Influencer Outreach: Google wants to know that you, the site owners and employees, and your community, your prospects, current, and past customers, are engaged in the success of the business. It’s worth it!

Message Boards 40

Message Boards Forums SEO Aggregator 40

Sprout Social

JANUARY 29, 2024

Online reputation management involves actively monitoring and influencing how your business is perceived online. This early detection supports intervention before a situation escalates into a crisis that might cause lasting damage to your brand and company. This constant stream of commentary can work for or against your company.

Reputation 120

Reputation Review Sentiment Software 120

Razor Social

MARCH 30, 2016

Influencer Monitoring. Relevant Influencers drive conversation and action so they are an important part of social media. Your monitoring tool should help track a variety of things in this area: The partner influencer – You may actively work with influencers to promote your campaigns on a paid/unpaid capacity.

Attensity 77

Attensity Crimson Hexagon Social Media Sentiment 77

Twist Image

JUNE 24, 2013

This daily e-newsletter is filled with tons of free articles and insights on the bleeding edge of research. Warning: you can get lost in these articles and research reports. Currently, he is curating and aggregating this amazing resource of information. Websites: Fast Company. fast company. MarketingProfs.

MySpace 110

MySpace Marketing Digg Education 110

Adam Sherk

AUGUST 31, 2010

Reference to other social media measures of influence here by NewsKnife [link] Thanks for this post again. I think you are right, mainstream TV news sees YouTube and other video aggregation sites as a double-edged sword so they are proceeding cautiously. Same thinking that plagued the music industry 10 years ago.

Sites 182

Sites News YouTube Press Release 182

Social Selling Masters

MAY 30, 2016

Just recently, Content Marketing Institute’s 6th annual B2B content marketing research indicates that: LinkedIn is the social media platform of choice for 94% of organizations when it comes to distributing content. Here is a rough example: [Keyword: Senior Sales Manager] for [company name]. Basic search is simple.

LinkedIn 40

LinkedIn Groups Groups Industry 40

Ignite Social Media

FEBRUARY 11, 2021

Throughout the years, our team has broken down common social media marketing buzzwords as well as influencer marketing buzzwords , but the most important terms marketers need to understand are those that relate to measuring the success of your social efforts. Cost-Per-Click (CPC): The aggregate cost of each click within a campaign.

Social Media 171

Social Media CPC CPA Aggregator 171

Buzz Marketing for Technology

JULY 21, 2008

After a few hours research and discussion with some of my KM colleagues, I came up with this alternative model: This chart would be enough to make most systems people shudder: it has no sequence , no flow. Track and aim to halve the aggregate amount of non value added time. Fast Company Blog. Michelle Laycock Research.

Aggregator 100

Aggregator Repository Directory Meme 100

The Marketing Blog

SEPTEMBER 28, 2009

You should definitely follow these guys, not because some of them qualify as so-called thought leaders, but since they’re early-starters , they might have a degree of influence on your mind with their observations. But your aggregation and your PoV is quite refreshing IMO. Know more at PMI conference website.

Social Media 131

Social Media Web 2.0 Alltop Wiki 131

Writtent Blog

MAY 17, 2021

Any off-market purchase of company shares must be approved by the shareholders beforehand. The overall aggregate limit of liability should apply to such claims but the consultants actual PI cover is likely to be much more limited or non-existent [link]. NSF funds research and education in most fields of science and engineering.

Insurance 40

Insurance Proposal Cost Directory 40

Social Media Strategies Summit

MAY 19, 2022

Buzzsumo is also a great way to find influencers relevant to your industry, which can be another fantastic source for content. The news aggregator app, Feedly , is not just a great place to find material but also a great place to keep it organized. Leverage Other Companies’ Content. Our latest research on blogging trends [link].

Social Media 264

Social Media Content UGC Curation 264

Techipedia: Tamar Weinberg

FEBRUARY 22, 2008

Then and Now In the good old days, say from the 1850s onwards, marketing was mostly a one way “communication&# : companies advertized their wares via local media like newspapers, magazines, and traveling salespeople. Simply put, the new mass media helped organize, and influence, large numbers of consumers. It also becomes direct.

Social Media 105

Social Media Marketing Digg MySpace 105

Hootsuite

APRIL 6, 2023

Hot or Not is rumored to have influenced the creators of Facebook and YouTube and nurtured millions of insecurities. Unfortunately, the site’s spike in popularity in 2003 caught the company by surprise. YouTube makes partners, the OG influencers (2007) Through YouTube’s elephantine beginnings , the buzz grew.

Social Media 145

Social Media MySpace Tumblr Foursquare 145

Sprout Social

DECEMBER 5, 2023

Reputation management encompasses online review management and social listening, where businesses can monitor and respond to reviews that influence how people perceive their brand. Bigger companies must keep track of the myriad conversations that will influence their trust and credibility.

Reputation 100

Reputation Software Tools Sentiment 100

Sprout Social

JANUARY 5, 2023

Ways for your company to outshine your competitors. These include conversations relevant to your company, competitors and industry at large. Not to mention uncover opportunities to find influencers and brand partners. Tracking and aggregating these one-off social messages through monitoring would be one approach.

Social Media 84

Social Media Sentiment Hashtag Analysis 84

Keyhole.co

OCTOBER 31, 2022

So, companies can make sure that they are reaching their target audience, and not wasting their efforts. The problem is that not all companies and social media users fully leverage the power of hashtags. However, it is important to note that these companies don’t track their marketing efforts not because they don’t want to.

Hashtag 52

Hashtag Analytics Tools Price 52

Sprout Social

FEBRUARY 7, 2024

These tools help companies understand what their competitors are doing by tracking their marketing activities, interactions and overall performance. By filling this gap, the company can potentially capture a new market segment and position itself as innovative at the same time. What is a competitive intelligence tool?

Tools 95

Tools Sentiment Marketing Reputation 95