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5 Reasons LinkedIn Should Continue To Be Part Of Your 2022 Marketing Strategy

SocMed Sean

In December of 2016, Microsoft acquired LinkedIn and brought a professional cloud and network. This is significant because it means LinkedIn continues to be a vibrant social media platform targeted to professionals looking for work and employers. Is LinkedIn Dying As A Social Network?

LinkedIn 130
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Will Clubhouse be the Next Apple?

Webbiquity SMM

One thing all of the most popular social networks (Facebook, LinkedIn, Twitter, Instagram, YouTube, even Pinterest and TikTok) have in common in the asynchronous nature of their content. Here are three broad similarities to Apple’s strategy that may serve Clubhouse well. There’s no advertising.

Apple 215
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How Will Brands Invest Social Ad Budgets Pulled from the Facebook Boycott?

Ignite Social Media

Facebook is in the midst of a boycott by some large advertisers during this month of July 2020. Where to Invest Social Ad Budgets. LinkedIn was purchased by Microsoft in 2016 for over $26 billion and it’s the premier business-focused social network. Reset with the Right Strategy.

Brands 176
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Paying Homage to the Social Technographics Ladder

Ignite Social Media

In my experience, it helped brands understand the whys and hows of people using social media tools and networks. I clearly remember discussing this chart with folks from Microsoft before we started running the Windows social channels for them. Fewer than 10% blame advertising or the user experience for not using Facebook.

Survey 148
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Facebook Filed for a Trademark on the Word Meta. You Should See the Description.

Bill Hartzer

I have literally copied the G&S description in Microsoft Word to check the word count, and it is 32 pages long and 16,728 words total. To give you an idea of what is typical for a trademark application, I would say that they “typical” description of goods and services is usually a few sentences, or a paragraph at best.

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Engaging the Right Audience on LinkedIn

Adam Cohen

LinkedIn, one of the established social networks, is making strides in advancing how businesses can leverage the platform to engage followers. Multinational companies can develop content strategies for engaging followers that are targeted and more relevant. (Cross posted on the Fleishman-Hillard DNA blog ).

LinkedIn 239
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Is LinkedIn a Sign of What’s to Come for Social Media Networks? | Social You Should Know

Ignite Social Media

Microsoft and LinkedIn made big headlines this week, while social networks continue to expand their advertising features. That and more in this week’s Social You Should Know. Microsoft Buys LinkedIn – A Sign of Things to Come?