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How Social Media, Content Transform Marketing from Expense to Investment

Webbiquity SMM

Sales leads generated through inbound marketing–the combination of content marketing, blogging, social media, website chat and SEM–cost 61% less than those produced through traditional demand generation techniques (e.g., Photo credit: DIY Marketers. Like a blog, each social media account is an appreciating asset.

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How Social Media, Content Transform Marketing from Expense to Investment

Webbiquity SMM

Sales leads generated through inbound marketing–the combination of content marketing, blogging, social media, website chat and SEM–cost 61% less than those produced through traditional demand generation techniques (e.g., Photo credit: DIY Marketers. Like a blog, each social media account is an appreciating asset.

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Social-Led Brands Are the Future—Here’s Why

Hootsuite

Classic marketing wisdom used to say the brands we love earn our trust with an amazing product experience and consistent, emotionally resonant messaging. Every marketer knows what Brand (with a capital B) is, but the term is tough to explain. Hungover from too much advertising. And trust your judgment as a social marketer.

Brands 114
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Ultimate Social Media Image Sizing Guide for 2017 + Adobe Photoshop Templates

Pam Moore

Are you tired of your Facebook cover image, Facebook advertising images, Facebook Group image, Twitter cover images, Pinterest board covers and LinkedIn images not looking as beautiful as the cool social media kids (aka visual savvy social marketers)? Did you know… The human brain processes visuals 60,000 times faster than text.

Template 167
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This Week in Social Media – 8/7/2013

Social Media Marketing

Each week at Ford, I compose a newsletter that includes a series of links about current events and trends in the worlds of technology, social media, mobile, communications and marketing in order to keep the wider team up to date on changes, newsworthy items and content that might be useful in their jobs. These are those links.

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Using Social Media Monitoring to Improve Your Search Engine.

Mindjumpers

Like Mindjumpers, he is associated with Social Marketing Forum. You can connect with him on Twitter @Conversionation Alterian has launched a series of white papers earlier this year under the name ‘social Media ROI’. The first one is called “ Four ways to take your Search Marketing to a new level with Social Media Monitoring ”.

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How Human is Your Brand? Here are 13 Characteristics of Human Brands

Pam Moore

They care about their needs, wants, problems, desires and offering them real value, not just non-sense marketing tactics. Social Profit Factor Training Academy and Marketing Nutz Can Help! . Need help honing in your Facebook marketing strategy or launching a new product or service? It matters to them that they are cared for.

Brands 167