Buffer Social

APRIL 10, 2020

Before I worked in a remote team , I was a freelancer and never needed to collaborate with teams very much. But when I joined Buffer in 2015 that suddenly changed. So how can you know if someone in your team is “in the office” and/or actually available? How would my team know about it?

Team 64

Team Proposal Meeting Collaboration 64

Visually SM

MARCH 4, 2015

Some forms of marketing are fairly black-and-white: Company A emails a coupon to Customers A to Z, who can then use it to take 10 percent off of their next purchase. Now consider the gray area your marketing team will want to explore in the future. It will do this on a department-level basis in all stores by spring 2015.

Team 100

Team Questions Retail Marketing 100

Buffer Social

DECEMBER 1, 2023

As part of my comprehensive Buffer onboarding — which had me up and running at full speed in a matter of weeks — I was tasked with setting up intro calls with the company executives.  Plus, I knew these company leaders were busy — when would I have the opportunity to pick their brains again? 

Team 79

Team Engineering Company System 79

Proactive Report

DECEMBER 22, 2014

As the year draws to a close we’re all thinking about 2015. If your team is not yet conversant with the latest visual content tools, and able to produce an eye-catching image quickly and easily, you have two choices: Invest in visual content training for your in-house team. How much of your content plan is visual?

Content 63

Content Training Patterns Skills 63

Convince & Convert

AUGUST 28, 2015

Over ten years later, the occasion has become increasingly popular on social media, with companies sharing a range of adorable photos, contests, information about charitable partnerships, and dog-friendly offices. So, which companies put their best paw forward? Subaru (@subaru_usa) July 10, 2015. Petco’s Adorable Pup.

Company 60

Company Apparel Transportation Social Media 60

Convince & Convert

DECEMBER 2, 2014

However, whether you’re offering discounts on holiday specials or putting together your 2015 pricing plan, there are some helpful stats you should know about offering sales and markdowns. This is a given, but so many sales teams fail to realize consumers’ visceral reaction is to avoid pain and approach pleasure.

Discount 159

Discount Statistics Company Price 159

Convince & Convert

JULY 23, 2015

On July 17 th , companies small and large came together to celebrate what’s become a mainstay in our digital communications: the emoji. With so many uses for the emoji, the challenge and opportunity for companies becomes how to utilize them in a way that’s on brand and adds value to their overall digital content efforts. hRAIAWXdi4.

Company 60

Company Storify Education Newsletter 60

Buffer Social

JUNE 15, 2023

While connecting the team to our customers has always been a priority for us at Buffer, how the team has connected with customers has changed quite a bit over the years. During these sessions, our Customer Advocates would provide support for the entire Buffer team as they answered customer emails.

Engineering 70

Engineering Team Issues Products 70

Oktopost

DECEMBER 15, 2022

Meet Cidney Falk , a leader in the Channel Partnerships team within the LinkedIn Marketing Solutions business. Cidney is flipping the script on what it means to enable her team and peers to accomplish more with less – while staying sane in the process.

Collaboration 62

Collaboration Apple Sports Startup 62

Ignite Social Media

JULY 24, 2020

This got our team thinking about the upcoming holiday season and how the key shopping days that most consumers rely on for purchases will be impacted. What was introduced in 2015 to mark Amazon’s 20th anniversary has now become one of the key shopping events of the year. Amazon Prime Day. Thanksgiving and Black Friday.

Retail 177

Retail Upcoming Buy Social Media 177

Oktopost

NOVEMBER 10, 2021

Eric is the Chief Marketing Officer at Fuze , responsible for setting the company’s global marketing strategy and overseeing demand generation, brand, and product & customer marketing. Eric works with other members of the executive team to lead the company’s vision and product strategy. His first tip? Stay in the Loop.

B2B 118

B2B Apple Avatar Hosting 118

Sprout Social

DECEMBER 15, 2016

As 2016 draws to a close we asked members of Team Sprout to share the best things they’ve read this year. About the Author: Jon Gertner is an editor and technology writer at Fast Company magazine. Even if you don’t subscribe to all of the tenets of XP, reading “EPE” is a worthwhile exercise in checking your processes as a team.

Team 40

Team Engineering Software Handbook 40

Buffer Social

AUGUST 16, 2023

Since 2014 our team has grown from 34 to 78 team members. and our commitment to keep up with market rates when it comes to how we pay our team. Tools + Operations We use a variety of software tools to support our team and customers. This category also includes the cost of computers for our team.

Price 70

Price Buy Insurance Cost 70

Buffer Social

OCTOBER 24, 2023

Yet here I am, with a (small) content marketing agency, selling services to companies, including series A startups and tech enterprises, and making a six-figure dollar income each year.  After all, most leads consume three to four pieces of content from a vendor before engaging with their sales team. 

Content 99

Content Tourism Price Construction 99

Sprout Social

FEBRUARY 16, 2023

Dietrich is a former CMO, most notably the head of marketing who took Atlassian public in 2015. The ability to activate on social is a critical muscle that companies need to exercise, even in times of economic pressure,” says Dietrich. The issue is that most teams want more funds to do what’s in their current plan.” “To

Social Media 114

Social Media Marketing Atlassian Team 114

Sprout Social

JANUARY 10, 2017

There’s no simpler way to sum up the priority we place on growth—for every member of Team Sprout, for our products and for our company as a whole. Started at Sprout: January 2015. I worked at a company that made finance software for five and half years. Name: Brian Cordonnier. Department: Engineering.

Engineering 40

Engineering Team Meeting Platform 40

Sprout Social

AUGUST 10, 2016

As an engineering manager and Head of Infrastructure, Blake Smith often works on projects that customers will never actually see—but his squad’s work helps our engineering team work faster and smarter to build the always-evolving Sprout platform. Blake places a strong focus on individual, team and company growth.

Team 40

Team Meeting Engineering System 40

Ignite Social Media

MAY 18, 2016

When your brand’s CEO has a social media presence, he or she can: Benefit #1: It humanizes the brand and the company at large. Benefit #3: It makes the company a more desirable place to work. Top talent appreciates CEOs that demonstrate the company’s core values, and they often expect the company’s top leaders to be findable online.

Findability 111

Findability Social Media Collaboration Team 111

The Realtime Report

JUNE 30, 2021

This research comes as the American Customer Satisfaction Index is its lowest point since 2005, and citizen satisfaction with federal government services at its lowest point since 2015. Companies can have terrific products, but customer experience will make or break customer loyalty.

Survey 91

Survey Consultant Sample Samples 91

Buffer Social

SEPTEMBER 30, 2022

When I started Tech Ladies in 2015 as a coffee meetup in New York City, I could immediately see the potential for it to grow into something larger. I also realized I was sitting on the answer to the “pipeline problem” that every tech company at the time was claiming prevented them from hiring more women in tech.

Communities 72

Communities Team Meeting Newsletter 72

Direct Marketing Observations

SEPTEMBER 29, 2015

So let’s relook at the post and see how it compares to 2015 with comments, updates and observations in red. In 2015, I’d say now more than ever social is part of the fabric of every org. In 2015 we can measure so much more in social than we did back in 2011. What’s different in 2015? Self explanatory.

Social Media 100

Social Media Collaboration Team Resources 100

Sprout Social

JANUARY 5, 2017

This year we gathered nearly 100 project suggestions ranging from product ideas for Sprout and Bambu, to a new approach to company-wide community service , to ways to make our office and events even more fun. On top of the move we also had to consider the number of teams presenting. teamsprout #teamchitchat #lovemyjob. What a day.

Committee 67

Committee Project Wiki Posterous 67

Convince & Convert

DECEMBER 18, 2015

‘Tis the season for fun and festive holiday-themed offerings from companies. But what happens when your company’s holiday product doesn’t quite meet consumer expectations? Bucky Keen (@DoomBucky) November 2, 2015. REESE’S (@ReesesPBCups) December 2, 2015. REESE’S (@ReesesPBCups) December 3, 2015.

Delicious 60

Delicious Issues Team Social Media Management 60

Sprout Social

APRIL 19, 2022

More than two-thirds (68%) of people agree social empowers them to interact with brands and companies. So, how can you rise to meet consumers’ expectations without burning out your team? This frees up your team to spend time on more nuanced and complex customer issues. For the German sportswear company, that means on WhatsApp.

Conversation 101

Conversation Strategy Social Media Marketing 101

Buzz Marketing for Technology

APRIL 25, 2013

Gartner is predicting that by 2015, 25% of organizations will have a Chief Digital Officer (CDO) and further estimated that 20% of existing chief information officers (CIOs) have already taken on some of the responsibilities of the CDO. At many modern companies, it’s hard to find anything that is not related to technology in some way.

Marketing 258

Marketing Conference Fashion Mobile 258

ProBlogger

DECEMBER 4, 2014

Companies, who haven’t modified their strategies, or hired followers of old link building techniques, always suffer. Matt Cutts, head of the web-spam team in Google, cleared that Google uses sophisticated text-matching strategies to display search results and makes sure that they are both relevant and important for the users.

Strategy 44

Strategy Virtual World Industry Reputation 44

Ignite Social Media

MARCH 25, 2021

I’m Jim Tobin, the founder of social media agency Ignite Social Media (2007) and influencer marketing agency Carusele (2015). While other companies have pivoted over the years to add web development, digital marketing, or some related field, we’ve stayed true to our roots. What we did do is hire a team of two others besides me.

Social Media 172

Social Media Advertising Team Hubspot 172

Hootsuite

OCTOBER 25, 2021

Over 2 hours a day , in fact, which is 30% more time than in 2015. Might as well make it as easy as possible for your team to stick to their editorial calendar. Automating social media marketing with tools means you can accomplish more with a smaller social marketing team. This works for all companies, not only fashion.

Social Media 142

Social Media Meme HootSuite Influencer 142

The Realtime Report

JUNE 28, 2020

During tragic events like the Boston Marathon, school shootings, finding a wanted suspect, organized crime unit, and more the FBI team up with SWAT to quickly work to solve the issue. In 2015, the FBI tried to replace its 30-year-old two-way radio network. Many agents use cell phones to communicate with teams and departments.

Organization 91

Organization Compete Team Eventful 91

Buffer Social

OCTOBER 1, 2018

How did Banišauskas and his team do it? From 2015 to 2016, Brian Peters, our then social media manager, grew our Instagram following from 4,250 to more than 21,000. In 2016, Bored Panda was visited by about 17 million people, on average, per month. Fewer but better posts. Post only the best content you can find each day. His secret?

Organization 108

Organization Flipboard Social Media Company 108

Buffer Social

MARCH 10, 2022

I could never have imagined where my company, Brooklyn Candle Studio , would be today: producing over 500,000 candles a year in an 11,000 square foot space with 20 employees and selling in over 500 stores worldwide. Brooklyn Candle Studio branding and photography from 2015 to today.

Small Business 81

Small Business Resources Retail Forums 81

Convince & Convert

DECEMBER 12, 2014

Bari Mogil is half of the digital team at the headquarters of Corcoran Group , a high-end real estate company with over 2,200 agents. Jake Sorofman shares some highlights from the Gartner 2015 Marketing Spending Survey on the Gartner blog. barimogil Tweet This. Much More Than Sales. of revenue. Barbara Corcoran.

Tumblr 136

Tumblr Real Estate How To Survey 136

Buffer Social

NOVEMBER 12, 2021

People often think of LinkedIn as the place to go for personal career growth but it can also be an incredible resource for growing your company. Especially if you’re a small business owner whose personal brand is closely linked to your company mission, LinkedIn shouldn’t be ignored as part of your social media strategy.

LinkedIn 75

LinkedIn B2B Authentication Small Business 75

Ignite Social Media

FEBRUARY 1, 2018

Back in 2015, insurance company Esurance didn’t purchase an in-game ad, but they captured the attention of millions with their Twitter sweepstakes. Prior to kickoff in 2014, JC Penney sent the below tweet, causing a lot of confusion and questions about the sobriety of their social team. Esurance Sweepstakes.

Social Media 106

Social Media Insurance Eventful Hashtag 106

Oktopost

MAY 23, 2022

Companies are pumping up to 20% of their overall budget into analytics, and third-party data has been shown to increase sales productivity by over 25%. For B2B businesses, intent data also provides an excellent opportunity to integrate your sales and marketing teams better. Other use cases include: Website personalization.

B2B 88

B2B Marketing Paid Search Buy 88

Pam Moore

APRIL 28, 2016

Once again we were honored to take our #GetRealChat on the road and chatted on Twitter with the Adobe team and other industry leaders live from the event in Las Vegas. Why Most Companies Can’t Yet Handle Great Marketing Technology (Jay Baer). Customer Experience is Your Brand – Adobe Summit 2015 Inspiration.

Marketing 165

Marketing Eventful Template Templates 165

Sprout Social

JANUARY 21, 2021

Consider how younger consumers are increasingly interested in companies that market around activism and social justice. Heck, look no further than how hard some companies had to pivot during COVID-19. On the flip side, companies that ignored it were rightfully criticized for being tone-deaf. Brainstorm and test new campaigns.

Sentiment 135

Sentiment How To Marketing Analysis 135