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Does your brand take bloggers seriously?

Sherrilynne Starkie

Brands are flocking to Facebook but are overlooking the significant opportunities and value that bloggers bring to digital marketing initiatives, according to the T echnorati 2013 Digital Influence Report. This tactic is flawed because it measures authority based on the size of a community, a metric that is unrelated to influence.

Blogger 389
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29 Things That Every SEO Should be Thankful For This Thanksgiving 2013

Bill Hartzer

It’s the day before Thanksgiving, November 27, 2013, and that’s got me thinking: as an SEO in 2013, what should we be thankful for? They’re just things that I really think we, as SEOs in 2013, should be thankful for. Article Spinning programs. Certainly, these aren’t in any order of importance.

SEO 127
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This Week in Social Media – 7/17/2013

Social Media Marketing

Be vigilant, community managers. Metrics/Measurement/Big Data Sponsorships are still a growing percentage of budgets growing anywhere from 3-6% in 2013 and comprising 14% of marketing budgets. Users can now add photos to comments to all Facebook pages globally. Some recommendations/warnings for WeChat from a marketer.

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Social Media courses – Facebook Twitter – 2013 Sydney Australia

Laurel Papworth

Here are a list of our courses and workshops in Sydney in 2013. . Three Day Intensive Social Media Course on 11th Feb to 13th Feb 2013 Hands on computer based Facebook, Twitter, social media dashboards, 9 steps of a social media strategy, 5 steps of a campaign, dealing with negative criticism etc. Social media workshops.

Course 99
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How to Build Community on a Blog: 24 Must Read Articles from around the Web

ProBlogger

This week we’ve published a series of posts on the topic of building community on a blog with these posts: 9 Benefits [and 3 Costs] Of Building Community On Your Blog. The 5 Stages of Building a Culture of Community on a Blog [A Case Study]. 7 Strategies for Growing Community on Your Blog. Blog commenting.

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Should We Expect Health Care Professionals To Post And Tweet?

SocMed Sean

Nicholson (@SocMedSean) August 12, 2013 the response was a great conversation with several folks who are passionate about the topic. I’d love to hear what YOU think [link] — Sean R.

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This Week in Social Media – 7/24/2013

Social Media Marketing

For Immediate Release #713 ( beginning at 15:48 ) discusses an article in The Guardian''s Media Network section titled "The lessons brands can learn from today''s newsrooms" in which Matt Andrews makes some crucial points about the complexity of taking on such an assignment. Image credit: drew domkus (Flickr).