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StumbleUpon Traffic to Magazine and Content Sites Down 27%

Adam Sherk

To get a better sense of the situation I pulled StumbleUpon referral figures from 2010-2012 for a group of 47 news and content sites that we work with at Define Media Group , primarily magazine brands. Declines in StumbleUpon Traffic: 2012 vs. 2011. 14 of the 47 sites experienced a YoY increase of varying degree.

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The Cannes Lions Grand Prix Winners for 2012

Mindjumpers

Tweet Cannes Lions International Festival of Creativity 2012 was held last week and was the 59th annual festival. Cannes Lions Awards sets the benchmark for excellence in creative communications and this year Cannes Lions welcomes new entry sections for Mobile Lions and Branded Content & Entertainment Lions.

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How To Start A Blog In 2012

Twist Image

Starting a Blog in 2012 is a little bit more complex. How to start a Blog in 2012: Choose the right platform. I would argue that if you want to start a Blog in 2012, start with reading. Blogs, books, newspapers, magazines, tweets, etc. personal brand. Starting a Blog is easy. Make it crisp and clever. Read first.

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The Best Business Books Of 2012

Twist Image

Reading this book reminds me of the feelings of excitement I used to get when reading newspaper and magazine articles about the Internet in the early nineties. What makes people like a brand (or an individual) and not another? Now, it's your turn: which business book in 2012 turned your head upside down? and it's fascinating.

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Are Brands Ready For The Instagram Economy?

Twist Image

For most brands, when they think of Instagram, three ideas probably enter their noggins: 1. The fact that the company got bought by Facebook in back in April 2012 for about one billion dollars (it still stings for most). What if there was a way - a real way - for brands to make money (serious money) on Instagram? advertorial.

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How Augmented Reality Can Be Used for Consumer Engagement

Mindjumpers

Tweet Last month, I asked the question: “ Should brands give up on QR codes ” ? Now, a new and maybe even more engaging alternative has arrived, which might replace the QR codes and allow for brands to interact with their users in unique ways: Blippar. Similar Posts: Should Brands Give Up on QR Codes? Read the blog post here.

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Social Spotlight: VSCO’s #BlackJoyMatters Shows Social Issues Through a New Lens

Sprout Social

Their photo-editing mobile app has over 150 million Android and iPhone downloads since it first launched in 2012. And while focus remains a critical fundamental in photography, Flory and Lutze have learned it’s also integral to the success of a brand. Find those half-told stories and be the brand that brings them to light.

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